Daniel Antonio Liscano Roca’s Post

Without first having football fans, you can't have Manchester City fans. Without cricket fans you can't have Proteas fans. Increasing the fandom of a sport grows the fandom of the popular teams within the sport. Like Bennie De Bruyn of AB InBev once said, “When the growth of a product category, benefits the players of that category”. Imagine if the powers that be only focussed on promoting Lewis Hamilton and Mercedes, Red Bull and Verstappen, Ferrari and McClaren because they were the only marketing assists available? Where would the F1 be now? 5 years ago, half the F1 grid was not profitable, and study by Forbes last year estimated that the average team value had increased 276 per cent since 2019 to US$1.88 billion. Now more teams want to join the grid. Food for thought for the PSL, domestic rugby and domestic cricket.  #sportmarketing #sportbusiness https://lnkd.in/gP_pivAT

📢 Countdown and betting odds for Bahrain Formula 1 🏁 Check out the betting odds for 2024 Bahrain Grand Prix with Max Verstappen, the reigning world champion from Red Bull, being clear favourite 📰 Read the full article here: https://hubs.la/Q02mL5Jm0 #SiGMA #SiGMANews #Casino #iGaming #SportsBetting #Betting #Gambling

Fulvio Conti and I explored the British Grand Prix from Williams Racing and Visa Cash App RB F1 Team's point of view. Here is a sneak peek of the two articles: 🏎️ Williams: The performance of the car can be determined by the asphalt itself. The Silverstone track was resurfaced with a new asphalt mix before the British Grand Prix in order to address the microbumps issue. Thus, the teams were not forced to raise the ride height of the cars, which put an emphasis on the quality of the aerodynamic maps. 🐂 Racing Bulls: The rear of the VCARB01 car is a replica of the rear end of the RB19 car. The only thing that the Faenza-based team can do is to slightly modify the front and rear wings or to mount the beam wing. Daniel Ricciardo is having a rollercoaster season so far but he is among the drivers who are in contention for the second Red Bull seat. Check out the tech articles for deeper insights into the Austrian Grand Prix from the perspective of all Formula 1 teams! #TechAnalysis #F1 #AustrianGP #WilliamsRacing #VisaCashAppRB #RacingBulls https://lnkd.in/dhWrFVPN

🚨 NEWS: Sergio Perez‘s time at Red Bull could come to a close sooner than expected, as the team will evaluate during the summer break. Over the past few weeks, Sergio Perez‘s future at Red Bull was once again questioned. His performance in Austria and Silverstone didn’t make his CV look better. Now Helmut Marko confirmed that Red Bull will assess the situation during the summer break. 🗣️ “All Formula 1 contracts have exit clauses, most of them related to performance – or let’s say for the top drivers,” Marko told ‘Grandprix 247’. “As I mentioned before, we will have an evaluation during the summer break – and then we will make a decision.” The upcoming two races in Hungary and Belgium will be important for Perez‘s future. He urgently needs to step up his performance and get closer to the top positions again. ⬇️ What do you think? #F1 #Formula1 #SergioPerez #Perez #RedBull #FIA #RB20 #RedBullRacing #MaxVerstappen #HelmutMarko #F1Race #F12024 #Race #Racing #Racer #GrandPrix #GP #F1Tech #Official #Car #RaceCar #News #Update #F1Racing #Motorsport #RacingUpdate

Should ICC follow the F1 route? With ICC hosting Men's T20 World Cup in the United States, I have high hopes that it can make inroads in the lucrative market. Formula1 racing had the similar ambitions, as it was mostly stuck with Europe and Middle East. A few years back, F1 took a few major steps to draw some relevance with USA audience.. 👉 Launched a series on Netflix to educate about the sport and gained new fans. 👉 Started hosting more races in the States, most recent addition is the Las Vegas Grand Prix. 👉 F1 is still trying to get an America team on the grid, as this will really get the fans going. ICC has been on the same route, and we recently witnessed an All starts tournament in the States. What ICC should do next - How about a Netflix series on cricket? I believe if done the right way, it can help gain a larger audience and make the sport even more famous. PS, how crazy was Bumrah's bowling last night? 😃 #icc #cricket #worldcup #formulaone

Was Singapore Daniel Ricciardo’s last Grand Prix? Catch up on all you need to know about the latest F1 Grand Prix and head straight to Tayla Talks. https://lnkd.in/g73zceKB #f1 #formula1 #racing #singaporegp #danielricciardo #taylatalks #motorsport #sportsjournalism #sportsnews #blogpost

While many focus today on the effective marketing of BYD or other Chinese companies on Euro Football Championship in Germany and the practical lack of big players from Europe on the advertising banners, it is spectacular to see how BYD is grabbing its business opportunities in Latin America, where Copa America Championship is taking place also now. 

𝐅𝐨𝐫𝐦𝐮𝐥𝐚 𝐎𝐧𝐞 𝐎𝐰𝐧𝐞𝐫 𝐋𝐢𝐛𝐞𝐫𝐭𝐲 𝐌𝐞𝐝𝐢𝐚 𝐀𝐧𝐧𝐨𝐮𝐧𝐜𝐞 $𝟒.𝟐 𝐁𝐢𝐥𝐥𝐢𝐨𝐧 𝐀𝐜𝐪𝐮𝐢𝐬𝐢𝐭𝐢𝐨𝐧 𝐎𝐟 𝐌𝐨𝐭𝐨𝐆𝐏 Formula One’s parent company, Liberty Media, has made headlines with its recent announcement of acquiring MotoGP’s parent company, Dorna, in a significant deal valued at $4.53 billion. According to a statement released by MotoGP on Monday, Liberty Media will gain control of approximately 86% of Dorna, while the existing management will maintain a 14% equity stake. Read More: https://lnkd.in/gSAD2JZ7 #AsiaOneMagazine #media #dailyupdates #todaynews #newsupdates #newstoday #todaysnews #newsupdate #breakingnews #latestnews #trendingnews #newsfeed #currentnews #motogp #formulaone #race #sports #sportsnews

The #QatarGP opened the 2024 season with drama and breathtaking moments right from the start. An unexpected twist saw an aborted start due to an issue with Raúl Fernández, setting the stage for an intense restart. Jorge Martín, seizing pole position, led the pack as the race roared back to life. 🚦🔥 But the spotlight quickly shifted to Bagnaia, who masterfully overtook Martin, claiming the lead and setting the tone for the race. Meanwhile, Marc Marquez, making an impressive dash from the second row, fought his way past rivals to secure fourth. 🌪️🏆 The race was far from predictable, with Acosta showcasing phenomenal speed, skillfully navigating through the competition to eye the leaders. As positions shuffled, Bagnaia maintained his dominance, stretching his lead and leaving the others to vie for the remaining podium spots. 🛣️💥 Dramatic battles unfolded for every position, with Acosta and Marc Márquez exchanging spots in a gripping duel for P4. Despite challenges and shifts, the relentless pursuit of victory kept fans on the edge of their seats until the very end. 🥊🏁 Pecco's masterful performance not only secured him the win but also set a high standard for the season ahead. As competitors showed their mettle, the stage is set for an electrifying MotoGP™ season. 🎉🍾 Congratulations to all the riders for an unforgettable race. Here's to more speed, more battles, and more heart-stopping moments in 2024! 🥳✨ 𝗙𝘂𝗹𝗹 𝗿𝗲𝘀𝘂𝗹𝘁𝘀: 1. Pecco Bagnaia 2. Brad Binder 3. Jorge Martin 4. Marc Marquez 5. Enea Bastianini 6. Alex Marquez 7. Fabio Di Giannantonio 8. Aleix Espargaro 9. Pedro Acosta 10. Maverick Viñales 11. Fabio Quartararo 12. Johann Zarco 13. Joan Mir 14. Marco Bezzecchi 15. Miguel Oliveira 16. Alex Rins 17. Augusto Fernandez 18. Franco Morbidelli 19. Takaaki Nakagami 20. Luca Marini 21. Jack Miller DNF. Raul Fernandez #MotoGP2024 #Bagnaia #QatarGrandPrix #MotorcycleRacing #SpeedThrills #PodiumPursuit #RacingLife #MotoGP #PB01 #Champ #BradBinder #JorgeMartin #PedroAcosta #Thrilling #MotoGP75 #469Motorsports