The Comeback We’ve All Been Waiting For: John Lewis Bounces Back!
John Lewis has been a part of the British retail landscape for over a century, representing more than just a store — it's a place that connects with our national identity. Many of us have fond memories of visiting their stores, particularly around the holiday season, where it symbolises trust, quality, and a warm, familiar experience. That’s why the news of their turnaround starting to work, resonates with us all. It's a brand we collectively root for.
The numbers are starting to go in the right direction for John Lewis (90% reduction in losses), but this revitalisation is not just about numbers. John Lewis is getting back to its roots, putting customers first with the relaunch of its 100-year-old price promise. By reinstating the “Never Knowingly Undersold” pledge — now extended to online sales and modernised with AI — it’s a clear signal: they’ve listened to their customers.
This move shows the power of refocusing on what matters most: trust and service. In a time when we are surrounded by disruptive competition, a reminder that putting customers at the heart of business decisions is not just nostalgic — it's necessary for longevity. As they gear up for peak trading, with over 500,000 new customers joining in the first half of the year, John Lewis is showing that embracing tradition, while innovating, is a winning strategy.
At its heart, this turnaround tells us something bigger: in times of uncertainty, the companies that succeed are the ones that stay true to their identity but aren’t afraid to innovate. We all want to see them do well, not just because of what they sell, but because of what they stand for.
Source: https://lnkd.in/e-4ck3rd
#JohnLewis #CustomerFirst #RetailResilience #Turnaround #K2BusinessPartners
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3moThank you for honoring Nordstrom Spokane with the 2024 Downtown Spokane Legacy Award. As a patron, I am thrilled to see them recognized for their contributions to our community’s growth and vitality. Congratulations to Nordstrom Spokane for this well-deserved recognition.