Fiona Brown’s Post

The market for #Sneakers refers to “athleisure” footwear, i.e., everyday footwear with an athletic appearance where fashion aspects outweigh functional ones. The segments Sneakers and Athletic Footwear have seen an upsurge during the past years. Key players in the market include companies such as #Nike, #Adidas, #Puma, and #Asics. According to sources, #UnitedStates dominates the market by generating the most revenue in the Sneakers segment, which is estimated to reach US$23,400.00m in 2024. The sneaker market is a dynamic ecosystem driven by innovation, collaboration, and consumer engagement and ofcourse hype 😜 The main reason is: 👟 Limited Edition Releases: Sneaker brands often release limited quantities of highly coveted styles. The scarcity of these releases creates a sense of urgency among consumers, driving up demand and creating hype around the product. 💻 To know more about businesses and strategies, just visit my website: https://lnkd.in/g-4P7EaT 💻 Subscribe to my YouTube Channel: https://lnkd.in/gRsnn3gr

A lot can change in a year. The Performance footwear market is dynamic and constantly moving forward. Brands can rise and fall quickly on the strength of innovation, trends and consumer demands. Where a brand is now doesn't guarantee where it will be 6, 12 or 24 months from now. Does this need an update? What brands should be talked about? What brands are making moves? What values are important? What is changing? --- I’m the owner of The Directive Collective footwear design consultancy. We make great footwear, not just great sketches. #design #footwear #footweardesign

I understand that striking the right balance between sustainability, durability, and affordability is no easy task for kid's four-to-teen footwear brands. I understand that balancing comfort and extra fitting against cost and simplicity can be equally challenging. I understand that trying to please both kids and parents can feel like walking a tightrope when it comes to aesthetic appeal versus practicality. I’ve helped many brands overcome these obstacles, delivering products that meet customer expectations without compromising on quality or values. Let’s work together to find the balance your brand needs to thrive. (Image created in Midjourney and Adobe by Future-Fantastic-Footwear) #FootwearDesign #KidsFootwear #SustainableShoes #EcoKids  #FootHealth #Circularity

Why We Don’t Follow Collections—And Why That Matters. In a world where trends change with the seasons, Sitrène chooses to do things differently. We’ve made a deliberate decision to not follow the traditional path of producing collections. Instead, we create timeless styles that represent a category of footwear—shoes that are meant to stand the test of time. Why? Because we believe in: • Conscious consumerism: Encouraging thoughtful purchases over fast-changing trends. • Authenticity: Staying true to our identity and not imposing the idea of following trends to feel relevant. • Longevity: Redirecting our energy into crafting shoes with shapes, materials, and designs that remain relevant for years. Our goal is to inspire through creativity, not trends. By focusing on unique designs that women can instinctively identify with, we hope to offer more than a product—we offer pieces that become part of your journey, season after season. 💬 We’d love to hear from you: How do you feel about the constant cycle of trends? Do you think fashion should slow down and focus on timelessness? 🌐 Explore timeless designs at www.sitrene.com #ConsciousConsumerism #TimelessDesign #SlowFashionMovement #LuxuryFootwear #QuietLuxury #EffortlessElegance #SustainableStyle #FashionWithIntegrity #StyleWithSubstance #ResponsibleLuxury

From fashion and footwear to phones and furniture, more and more consumers are embracing aftermarket shopping in a trend driven by a desire as much for sustainability and smart spending as for vintage styles. However, this movement may also create issues for trademark owners. Vanja Nedimovic explores when businesses can object to how their goods and Intellectual Property (IP) appear in resale markets: https://lnkd.in/enwpssB9 #intellectualproperty #trademarks

Now seems a good time to revisit “Sustainability” in the Footwear and Apparel industries. We’ve seen articles questioning brands’ commitments to it (see below), and recent visits to Industry Trade shows left us with the firm impression that brands haven't been requesting as many new sustainable innovations as in the past. Instead, they are focusing on tried and true "value" materials and not pushing for anything that may add cost. We want to know your thoughts. Is “Sustainability” on hold in our industry? https://lnkd.in/enrRf6K9 #footwear #apparel #supplychain #zefyrexperts

How Relaxo Footwear has transformed the footwear industryRelaxo has transformed India's footwear industry with affordable, stylish, and durable options. Since 1976 brands like Sparx, Bahamas, and Flite have catered to diverse needs, making quality footwear for everyone. By adopting modern things, Relaxo has challenged traditional players and reached even rural markets which is a very huge success for them. Its focus on comfort, sustainability, and innovation has made it a household name.  https://lnkd.in/gW8QjxKS #relaxo #footwear #news

Consumer demand for fashionable, comfortable, and sustainable leather products continues to drive this growth. The industry encompasses various sectors, with footwear being the dominant segment. Factors like #consumer preference for comfort, fashion, and #sustainability are key drivers. The footwear sector is witnessing a rise in demand for athletic and non-athletic shoes, emphasizing #eco-friendly and sustainable options. Leading players like PUMA Group, Nike and adidas are at the forefront, meeting consumer preferences with innovative products and digital marketing strategies. The market is poised for further #growth, with the footwear sector set to maintain its significant market share. #LeatherIndustry #Footwear #Sustainability

Are you Feeling stuck in a saturated kids' footwear market? I know the challenges you’re facing. From balancing production schedules to ensuring your designs are not only trendy but practical, it can feel like you’re spinning wheels. You’ve likely wondered: “Would it be easier to stick with what’s familiar?” But let me ask you this: What if you could pinpoint your niche in the four-to-teen footwear market and create shoes that don’t just compete but dominate? If that’s what you’re after, DM me. Let’s talk about how I can help you design a footwear line that’s a true game-changer. (Image created in Midjourney and Adobe by Future-Fantastic-Footwear) #EcoKids #KidsFootwear #KidsFashion #KidsTrend #KidsNiche #Circularity #Sustainability