Folloze’s Post

Folloze gets it! Sales and marketing alignment is crucial for the success of an ABX journey. When these teams work together with shared goals and metrics, the results are impressive—even with a tighter budget. Collaboration and perseverance are key. What strategies have you found effective in aligning sales and marketing in your organization?

So, we did an ABX thing last year talking about Sales Unicorns and why sales often shy away from building a glittery end-to-end rainbow which their customers can ride across in full trust and bliss. We're still talking about why SALES need to own their part in Account Based Experience. Click the link for the first article we sent to the folks who signed up for the webinar in January. https://lnkd.in/gpY4vpq3 #ABX #ABM #salesandmarketing #customersuccess #salesengine #salesenablement

Our services redefine success through pipeline transformation, employing a full-funnel ABX strategy and operating model. Embrace the shift dictated by market dynamics and witness 5x+ campaign outcomes with substantial cost savings! From strategic overhauls to seamless interactions with sales and customer success teams, we make sure your strategy leads to a cohesive customer experience. Let us guide you through the complexities, aligning strategies, teams, and customer interactions for a transformative business landscape. Are you ready to take your B2B Marketing to the next level? Get a Free ABX Readiness Assessment here: https://lnkd.in/g-4FzYwm #ABXStrategy #ABXMarketing #b2bmarketing #abm #abx #MarketingStrategy

Did you know that having a champion is the #1 MEDDICC qualifier impacting deal outcomes? Our latest blog dives into • What defines a true champion in MEDDICC • How champions drive sales success • Strategies to leverage champion influence Read now: https://lnkd.in/eb3f38sQ #SalesStrategy #MEDDICC #B2BSales #SpotlightYourSuccess

Yesterday I was excited to be on stage with our UK Sales Team talking about MEDDICC - a sales qualification methodology that helps drive efficient and predictable sales growth. I love a good framework and firmly believe that sales success begins with qualification: asking the right questions to really probe how and where ADP can bring value to a prospect so that it is a true partnership as we move forward together. What do you love about MEDDICC or what's your go-to framework that guides your everyday decision making? Share your thoughts in the comments below! #sales #qualification #partnership #frameworks

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Here are the top 5 common ABX enablement blockers that B2B organizations face when attempting to achieve organization-wide transformation in a scalable and effective way. If any of these sound like what you're facing, you've come to the right place 🤝 Did we miss anything? Comment below. Get your free ABX Readiness Assessment to evaluate your organizations ABX Maturity and establish the baseline for a custom strategy here ➡️ https://lnkd.in/g-4FzYwm #ABXStrategy #ABXMarketing #b2bmarketing #abm #abx #MarketingStrategy

MEDDIC is the blueprint. Now, it’s supercharged with GPT. I’ve always used MEDDIC principles in my sales process, but recently I came across something that took it to another level. Thanks to John Barrows, I discovered MEDDIC-GPT, a game-changer for deal qualification. Here’s how it works: - Analyze your calls and ensure you're asking the right questions. - Review your deals to assess your close probability. - Simplify your process while staying aligned with MEDDIC fundamentals. For those new to MEDDIC, here’s a quick breakdown: - Metrics: Provide data that shows economic value. - Economic Buyer: Identify the decision-maker with the budget. - Decision Criteria: Know what factors matter in their choice. - Decision Process: Understand the steps and people involved. - Identify Pain: Realize the impact of inaction. - Champion: Find your internal advocate. MEDDIC-GPT, It's more than just a sales tool—it's like having a personal deal coach in your pocket. Thanks again, John Barrows, for pointing me in this direction! Check it out! https://lnkd.in/d5rAHJAm

🔸 MEDDIC AS TECH 🔸 MEDDIC is just as much an important member of your sales tech stack as your CRM. When you align your tech stack with MEDDIC you boost the power and effectiveness of your entire sales cycle. https://lnkd.in/enShVFnT #MEDDICMondays #salestechstack #salestech

Got a gap between your sales and marketing teams? It's time to bridge it. Join us for "ABM 101: Building Powerful Sales and Marketing Synergy," hosted by Christopher Nault, our Founder & CEO. Dive into the core of aligning your teams for better results. 📍 Here’s what we’re covering: - Mastering powerful alignment workshops. - Utilizing tools that ensure lasting synergy. - Measuring your efforts with pinpoint precision. - Identifying and solving common alignment hiccups. 🗓️ Mark the date: July 11 at 4:30 PM EST | 1:30 PM PT Register to get the strategies that top companies use for peak performance and alignment! 🔗👉 https://hubs.la/Q02FJ0DP0 #teamalignment #abm #accountbasedmarketing #b2b