iHeartMedia’s Post

With the impact and power of reach, what will you say?

A Wake-Up Call To All Marketers 📢 Did you know that about 50% of all Americans feel that the media and marketers, in particular, disregard, overlook or ignore them? Conal Byrne, CEO of iHeartMedia’s Digital Audio Group, spoke at the CES C Space Studio about how audio — especially broadcast radio — allows brands to reach and connect with those consumers who feel ignored. #CES2025 #IgnoredConsumer #Audio

Creating a balance with your media mix is essential, and I have consulted with marketers and business owners about it. Are you too heavily indexed in one media outlet? Are all your eggs in one basket? As someone who has seen the tides shift and been on both sides of the fence, I know how easily it can happen. #iheartmedia #iheartradio

As snow blankets the South, it's a reminder of how unpredictable our world can be. According to the latest Global Traffic Scorecard, Americans spent an average of 43 hours stuck in traffic in 2024. Is your brand ready to navigate these challenges and seize the opportunities? Let's ensure your positioning is spot on for 2025 and beyond. #radio #broadcast #trafficnews #iheartmedia #iheartradio

SABC RADIO PORTFOLIO THRIVES IN THE DIGITAL ERA, RETAINS MARKET DOMINANCE. Traditional media platforms, such as print and television, are grappling with declining audiences and revenue losses as consumers shift to digital alternatives. For more: https://t.co/03FRWZr1Y6 https://t.co/kTiZDwz3J8

SABC RADIO PORTFOLIO THRIVES IN THE DIGITAL ERA, RETAINS MARKET DOMINANCE. Traditional media platforms, such as print and television, are grappling with declining audiences and revenue losses as consumers shift to digital alternatives. For more: https://t.co/03FRWZr1Y6 https://t.co/kTiZDwz3J8

SABC RADIO PORTFOLIO THRIVES IN THE DIGITAL ERA, RETAINS MARKET DOMINANCE. Traditional media platforms, such as print and television, are grappling with declining audiences and revenue losses as consumers shift to digital alternatives. For more: https://t.co/03FRWZr1Y6 https://t.co/kTiZDwz3J8

A key theme in our Video Marketplace Report for the second half of a 2023 is the power of the live, ad-supported TV environment. As traditional television and digital converge, major live sports and news events present a unique opportunity to reach large numbers of simultaneous, real-time viewers across premium video. Explore how to optimize the growing opportunity of live across digital distribution platforms, devices, and transaction types in the #FreeWheelVMR: https://lnkd.in/eBCr4_iP

SABC RADIO PORTFOLIO THRIVES IN THE DIGITAL ERA, RETAINS MARKET DOMINANCE. Traditional media platforms, such as print and television, are grappling with declining audiences and revenue losses as consumers shift to digital alternatives. For more: https://t.co/03FRWZr1Y6 https://t.co/kTiZDwz3J8

President of CD Media Consulting, #ChrisFleming, describes the differences between professional selling persuasion versus subtle, misused unprofessional manipulation. LBS members, click here for a FREE session https://lnkd.in/gHkbSBeF #broadcast #television #radio #digital #advertising #selling