Jordan Brannon’s Post

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President at Coalition Technologies

I've written about this before, but the digital world will change dramatically if either Google or Apple can get a meaningful #AI assistant live on our devices. #Siri is complete trash. #Gemini is too confined to search (and is also trash). There are some big #privacy issues, and some hard AI challenges to solve, but the moment that one of these two takes everything it knows about me (based on my various device uses), and makes an assistant that "improves" my way of using my device/experiencing my life, the world will change. Its the next smart phone moment. I proposed an experience where I can be browsing Reddit, Inc. on my phone, and my AI assistant offers fact checking for some of the claims being made in a thread. Or, it suggests a product based on my browsing of Amazon (perhaps not on Amazon). Or it alerts me to a coffee shop I frequent en route to a destination at the time I usually drink my afternoon coffee. All of those are sponsored or affiliate opportunities (read money makers) that an end user would appreciate if done well. As wearable tech improves, I don't doubt that we get closer to a truly #augmentedreality . If my #airpods add a song I like to my #Spotify playlist, or a calendar reminder based on my conversation, I may not care that my life is being consumed for marketing purposes. The scariest and most exciting part about all of this is we're not that far off from that future.

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Roger Williams

I help agencies and developers focus on building websites that build businesses | Community at Kinsta

3mo

Figuring out the SEO of these assistants is going ti be a huge unlock. How do I get my product to show up when someone asks a question?

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