Jason Resnick’s Post

🔑 Quick Tip: Want to increase conversions on your opt-in pages? Remove navigation, links, and other distractions that take visitors away from signing up. When there’s only one action they can take—subscribing—you’ll see your sign-up rates go up!

Putting the final touches on the resources inside Evergreen Email Engine. Here's the path taken to transform basic broadcasts to a powerful, automated sales machine. I recorded a quick video answering 2 questions: • What exactly is in each week? • How its all worth it? If interested, drop in a comment below sharing your email platform of choice and I'll send it over. (no automated DMs or anything like that, just me reaching out)

I was prepping the slides for the Bootcamp starting Monday and saw this... $40.33 per customer $1.78 per click In 2020, after seeing a portion of email subscribers wanted help with something I didn't do, I sent them to a great product that did. What would an extra $1694 in a 3 months mean for your business? It's not enough to retire on but... • covers bills • helps my audience New revenue stream for the win!

👀 check your inboxes I dropped 9 easy ways to segment your list right now to fix declining open rates like … Content Connoisseurs - Segment on the types of content they engage with most (videos, blog posts, podcasts, etc.) Curious clickers - If someone clicked a link in the last 2-4 weeks, send them a follow-up email if they didn't purchase or convert. Quiet Ones - Are they opening and clicking? If they haven't for a period of time, it may be time to remove them. And 6 more ✅ #emailmarketing #segmentation

Unsegmented email list problems... 🤦♂️

I found a few people were on the fence about joining the Subscriber Sorter Bootcamp because they didn't feel good about their email list size. Which honestly doesn't matter. But I just added another bonus for attendees that shows them 14 ways to grow their list. Oh, and I made this flow to show you what we're covering. If you're registered, your list segmenting machine will be live by Sept. 15th (starts 9/9)

If the thought of spending $1000+ for a basic email marketing strategy feels too expensive... Or spending 100+ hours through trial and error on your own feels like a waste of your time... Or purchasing multiple courses and software for $500+ with no live guidance feels wasteful... May I introduce a more efficient and simple approach? Interested? ✋ below 👇 #emailmarketing #emailsegmentation

In 2019, I was lost. Nothing I was doing with my list was turning into sales. After 6 months, spending way too much time on social media to bring more people onto my list. The issue was, these too weren't buying. Was it me? Was it my offers? Honestly, I hated the social media hamster wheel I was on just to grow the list. In 2020, I decided to engage deeper with my list by asking them a few questions about who they were and what they thought I could help them with. That June, I wrote a short, 4-question survey asking new subscribers a few simple, easy-to-answer, multiple choice questions. I wanted to attract online business owners who I could help with my new service, Book A Day. Within a few weeks, I had steadily booked 3-5 of these per month. As a side effect, I noticed there was a small piece of the subscribers interested in learning how to write more emails, something I didn’t do, but I could be an affiliate for. After about 4 months, I generated almost $1700 in net commissions from a <$50 course I promoted that taught people how to write more emails. I had landed a new revenue stream I NEVER had and I didn’t even need to maintain or deliver to the customer. This work even better for my own products. This past March/April I re-launched Creator Quick Start to a segment of just 208 subscribers and generated $8129. That's $39 per subscriber on that segment. Isn’t that awesome? I’ve had my survey running, relatively unchanged, and on auto-pilot since 2020 that has told me about thousands of subscribers that I allows me to focus on improving connections with them, enhancing email marketing effectiveness, and identify valuable leads. I call this a "Subscriber Sorter," and I'd sleep better if you had one too. So, in a couple weeks, I'm hosting a live 5-day bootcamp to put that sorter into your business so you build an engaged list and grow your business while you go do something fun... Like spending time with your kids. Like have a lunch date with your partner. Like binging Netflix. Like creating a new service that you want to use to help more people. Y'know...whatever floats your boat. Interested?

I'm thinking about hosting an interactive 5-day virtual workshop on how to connect with your best leads and make every email subscriber feel valued. $20. Who's in? #emailmarketing #emailautomation #emailstrategy