Missive’s Post

What goes into creating winning award entries? We're lucky to have a few wins under our belt, as well as judging industry and comms awards across the years. Missive's Whitney Simon, Erin Lovett, Nicola Koronka and Emma Ross reveal what the judges are looking for when they're deciding on the all important gold medals, including: 🟡 Why entering awards is important 🟡 How to win awards 🟡 Telling a compelling story with your entry 🟡 Providing quantifiable results and evidence https://lnkd.in/eJM_NnHc

Still Thinking of Entering? There's Still Time! There is still plenty of time to submit a knockout entry into the 2024 Event Awards. Past entrants have reported needing only a couple of hours to pull together their entry...don't forget - you've already done all the thinking, designed and delivered the event or achievement - all you have to do is put it into words and tell us about it! With the new, simplified entry form, with a maximum of 2,600 words, it's easier than ever to enter. Tell the Judges about you event or achievement, what did you achieve, what were the complexities, how was it creative and an asset to the industry, what were your challenges? If you start today, that's only 434 words a day to get to the finish line! https://lnkd.in/g8P-s-NG

Do those who pay to be featured on lists or highlighted in special issues also believe in participation trophies? Why should I pay someone to publish me? Why would I want to pay to be on a list? It’s hard to take seriously those who claim to be the best in the business, yet pay a media company to boost their reputation. Is there even a legitimate list that truly recognizes the excellence of some of these partners? Here’s to the real superheroes in our partner community—the ones who earn their accolades without buying them.

Well that will be us up there on the short list for best integrated campaign 👊 from the world renowned and prestigious The Drum Awards As part of our marketing transformation, 12 months ago we set ourselves an ambition to get some marketing swagger (aka a hefty gold embellishment for our newly installed and ambitiously big trophy cabinet). Not for the party (don’t get me wrong we like a party) but as recognition from industry gurus, creative pundits, marketing maestros that our work is as good as our customers (and our stats) say. Team… whether we win or not on the night it doesn’t matter. What matters is we are on our way and this recognition is the fuel we need for our onward journey. But for now “Cheers to us all’ 👏 #HiveHeros #WeveGotYourBack #BrilliantWork #MarketingSwagger

There’s something about people who are fuelled by an inner fire. Being told offhand, “You can’t” is one source of that fire. My people teach their girls to marry well and be promoted to matriarch. I lit and kept fuelling my inner fire to be self-sufficient. Almost 25 years in, my big learning is: Bank. The. Fire. Mistaking the fuel and fire for identity is an easy but costly one. Being stuck to that fire starts to be self-defeating, if not plain limiting. We cross the threshold and then we let go of the forging fire that got us there, to move forward in relative peace. Maybe even find new fires. We have to constantly renew our operating systems of courage.

Have you ever wondered what you should say if you have been selected to receive an award, the experts say the following: 1. Express your gratitude and be genuine. Speak from the heart and remember to acknowledge the sponsoring organization as well as any other nominees. 2. Demonstrate why you are deserving of the honor. Keep the self-deprecation to a minimum; don't make them regret selecting you over others. 3. Recognize those who helped you achieve success. Use your moment in the spotlight to pay it forward. Personalize your speech with anecdotes. This is still a speech, after all, so make it memorable and meaningful. 4. Respect the audience and the clock. Not every awards ceremony has an orchestra to play you off the stage when you overstay your welcome.

Winning an Award: It's More Than Just the Trophy! Did you know that winning an award opens doors far beyond the accolade itself? it's not just about the moment of victory; there's a whole world of extras that come with it, often overlooked but incredibly valuable. Take, for example, the opportunity to be featured in prestigious publications – a benefit that's worth its weight in gold. Normally, securing a spot in a leading magazine can be costly, but winning an award can land you that coveted space for free.  And it's not just any advertisement; it's a feature that celebrates your achievement, adding an extra layer of credibility and recognition. So, the next time you're considering entering an award, remember it's not just about the win – it's about the journey and the doors it opens.

We won a Bett Award! Read this blog to find out which Bett Award we won (if you can't tell from the image) and why we won it. https://lnkd.in/edtH_s4g

Today I watched this speech of Demi Moore couple of times. It is super raw and authentic and brews lots of emotions in me. Here is a quick analysis of why this short speech is so powerful, for the lovers of storytelling:

Time is running out to submit your CAL Award Nominations! Want to help recognize your coworkers, hype your library's big project, or applaud a library you love? The deadline to submit nominations is May 13 - no extensions this year! Nominating a person, a library, or a program is easy. Get started by clicking here: https://buff.ly/3zgSub4