Nilgün Taş’s Post

How to Beat Your Hotel Competition in the Hospitality Landscape https://lnkd.in/dmtSfr9T #hotels #hospitality #hotelbooking #directbooking #onlinebooking #hotelrevenue #revenuemanagement #onlinemarketing #digitalmarketing #hotelmarketing #sales #marketing #reservations #bookingengine #channelmanager #otas

The Key to a Future-Proof and Guest-Centric Hotel Experience. https://lnkd.in/d7KN3wkp #hotels #hotelguest #guestexperience #guestcentric #hoteloperations #hoteltech #expertinsights #hotelbooking #directbooking #onlinebooking #hotelrevenue #revenuemanagement #onlinemarketing #digitalmarketing #hotelmarketing #sales #marketing #reservations #bookingengine #channelmanager #otas

What is hotel positioning? And who decides what the positioning of your hotel is? Understanding hotel positioning is paramount for independent hoteliers striving for success. In our latest blog post, we delve into the intricacies of hotel positioning —answering the fundamental questions of WHAT it entails and WHO holds the reins in determining your hotel's positioning strategy. Any guesses WHO? Read the full blog post here: DEU: https://lnkd.in/eNS4n98x ENG: https://lnkd.in/ex2kZg83 #hotel #hospitality #hotelpositioning #hotelmarketing #resort #restortmarketing #hotelconcept #hoteldevelopment #sustainabletravel #sustainability #sustainablehotels #boutiquehotel #strategy #marketing #hotelbusiness #hotelopening #greenhotel #sustainabletravel #TheSustainableHotel #MAp #MApBoutiqueConsultancy #onwards

How to Stop OTAs Taking More Than Their Fair Share. https://lnkd.in/dDQMcGEp #hotels #otas #hoteldistribution #bookingcancellations #hotelbooking #directbooking #onlinebooking #hotelrevenue #revenuemanagement #onlinemarketing #digitalmarketing #hotelmarketing #sales #marketing #reservations #bookingengine #channelmanager

🌍 The Hotelier Edit: Alexander Schiehser, Founder, Schiehser Hotels Group 🌍 From the sandy beaches of Hawaii to the bustling streets of Vienna, Alexander Schiehser's journey in hospitality has been anything but ordinary. In collaboration with HotelPartner Revenue Management, we dive into his fascinating story, the evolution of the Schiehser Hotel Group, and his advice for aspiring hoteliers.   💬 “I realised at a young age that I wanted to pursue a career in the hospitality industry. After working in various destinations, including Hawaii and Dubai, I took the plunge and took over my first hotel.”   🏨 Starting with Hotel Westbahn in Vienna in 2019, Alexander rapidly expanded to 16 unique hotels across Germany and Austria, offering everything from shared hostel rooms to luxurious suites with whirlpool baths.   ⚡ On keeping up with market changes: “The hotel market is in a state of rapid change... That’s why it’s important for us to keep an eye on the latest trends and stay one step ahead, hence our secret motto: ‘It’s always been done this way – doesn’t exist for us.’”   📈 Despite the challenges, “The most important thing is to maintain control between revenue and costs,” especially as the market evolves from the pandemic to a resurgence in travel and conventions.   ✨ Curious to learn more? Read the full interview for Alexander's inspiring insights and practical advice. ➡️ https://lnkd.in/ekgGVPnx   🔍 What’s the biggest trend you see shaping the future of hospitality? Share your thoughts below! ⬇️ #HotelPartner #IndependentHotelShow #revenuemanagement #Yieldmanagement #hospitality #hospitalityindustry #hotelindustry

Thinking Fast and Slow in the Hotel Industry https://lnkd.in/dz6TVaDA #hotels #hotelindustry #hotelbooking #directbooking #onlinebooking #hotelrevenue #revenuemanagement #onlinemarketing #digitalmarketing #hotelmarketing #sales #marketing #reservations #bookingengine #channelmanager #otas

https://buff.ly/4cYumeA Mastering Hotel Positioning: How to Attract High Paying Guests #hotels #hoteliers #hotelmarketing #hotelpositioning #hoteluvp #uniquevalueproposition #hotelrevenue #hotelguest

https://buff.ly/3Ws7S06 Comp Sets Decoded: The Key to Smarter Hotel Benchmarking #hotels #hoteliers #hotelrevenue #hotelpricing #hotelbenchmarking #hotelcompsets

https://buff.ly/3ziMOAP How to Set Seasonal Pricing to Maximize Hotel Revenue #hotels #hoteliers #hotelrevenue #hotelpricing #revenuemanagement #seasonalpricing

Lifestyle hotels are making up a bigger part of the development pipeline. But what’s a “lifestyle” hotel? It’s a property run by a major chain that evokes a boutique feel. It may have eye-catching décor, such as local artwork. It almost always includes a cocktail bar or café. According to STR, lifestyle hotels' average daily rates have achieved a $33.60 premium over non-lifestyle hotel average daily rates, and are expected to make up 23% of the hotel development pipeline worldwide by 2025.