In the #organic industry, Matthew Dillon likes to say that “success is in succession.” When we invest in organic farmers, we’re not investing in a crop cycle. We’re investing in the long-term success of the farmer, in the longevity of the farm. This allows us as a company to meet both our current and future sourcing needs. And it allows our farmers to more effectively plan for the future. In this way, organic farms can continue to grow alongside our business, creating the conditions for current and future farming generations to thrive. * #sustainableagriculture
For more than 20 years, a significant part of our investment in organic sourcing has been working with farmers to support and advocate for transformational organic farming practices. We are grateful to our long-time partners like the Jura Family who have joined us on our journey and helped champion the benefits of organic farming. Watch the video below to learn more about the Jura family’s inspiring story and how they are making a meaningful impact on people and the planet. Together, we’re creating a more sustainable future for generations to come. For more information on our commitment and investments to organic systems, visit https://lnkd.in/gDbxE8rN
Loving this video series. Well done!