Phoenix Marketing, Inc.’s Post

Your brand's image is crucial for business success. Make sure you pick professional video production services that keep your brand fresh in your audiences' mind and help you stand out from competitors. Check out what Fraise Studio can do for your brand: 🎬 YouTube/ TV food Programs 📺 TV Ads 🎥 Food Videography 📸 Food Photography Visit our website now to dive into flavor, creativity, and innovation. Link in Comments 👇

In today's highly competitive food industry, standing out from the crowd is crucial for the success of your business One surefire way to make your food business shine is through professional food photography High-quality, visually appealing images of your dishes can be a game changer, showcasing the quality and excellence of your food and your business With so many options available to consumers, it's essential to present your products in the most enticing and mouthwatering way possible Professional food photography does just that, capturing the true essence of your delicious food and drawing in potential customers By investing in this service, you're not only elevating the visual appeal of your online and printed materials, but you're also demonstrating your commitment to quality and attention to detail Consumers are increasingly drawn to visually stunning food images, and with the rise of social media, the importance of professional food photography has only grown By showcasing your dishes in the best possible light, you'll be able to attract new customers, build brand recognition, and ultimately drive more sales for your business Drop me a message to see how I can help your business stand out in the marketplace ☺️ #foodphotography #foodandbeveragephotography

What does it take to do beverage videography? Well a LOT! You see with beverage photography one of the most challenging situations come up with - reflection.. There's a whole lot more to it than meets the eye (or the lens). You see there’s 3 main reasons why it’s so difficult to achieve great videos for beverages Lighting - When it comes to beverages, lighting is a whole new ball game. Controlling reflections, highlights, and shadows while maintaining the drink's natural look can be a challenge Colour Contrast - Balancing saturation and contrast to ensure the colors pop without appearing artificial requires finesse. Time - Time can be your biggest enemy because as drinks dilute, textures change and this means you need to have everything ready way before the shot. And that is why behind every video there are a series of trials and errors that we go through. So what do you think? Is it easy to shoot for beverage brands? On the other hand - here is a shoot we did for Catwalk Botanics by DiSTORT Studio #productphotography #entrepreneurship

Calling all Foodies have you made anything that’s good enough to eat ? I’m sure you have and I’m sure you do it regularly that’s why you’re a foodie. Maybe your just starting out - you have a lot of expenses and your not sure you have the budget for a full food shoot ( although if you did you know you would definitely invest in a professional to get your business off to the best start!) You want some images to elevate your visuals and to showcase what you can do. You also know that hiring a specialist in food photography is paramount as that person will also want your images to be amazing - they will have experience and know how to make your creations look amazing through the lens. That’s why I’ve created a Pop up food photography day 2 hours of photography and styling Prior to that you have a pre shoot call where we discuss what you want to showcase and check the style and the feel and what your brand aligns to The shoot then becomes a breeeze as everything is planned out and every crease ironed out After the shoot your images will be delivered ready for you to use on your social media or website and printed literattif if you chooose to do so. So I’m looking for makers and bakers new business start ups in the foodie sector and people who want to charge more for their creations as investing in a professional food photographer will certainly mean you can come across as a premium product. DM or email to book a chat and let’s see if I can help you grow your foodie business 28th and 29th August Wr2 Location #FoodPhotography #FoodPhotographer #WorcestershireBusiness #FoodStyling #FoodCreation #Startups

𝗪𝗵𝘆 𝘆𝗼𝘂𝗿 𝗕𝗶𝗴 𝗠𝗮𝗰 𝗮𝗹𝘄𝗮𝘆𝘀 𝗹𝗼𝗼𝗸𝘀 𝗯𝗲𝘁𝘁𝗲𝗿 𝗼𝗻 𝘁𝗵𝗲 𝗮𝗱𝘃𝗲𝗿𝘁 𝘁𝗵𝗮𝗻 𝗶𝗻 𝗿𝗲𝗮𝗹 𝗹𝗶𝗳𝗲? If you’ve always wondered why your McDonald’s burger always looks better on the adverts than in reality, well here is the answer! A bit of an old video (12 years old!), but I just came past it and I like how open McDonald’s is about the whole question and this short video is a really great way to to understand how a food photoshoot is really made; and why food items often look different in advertisements than they do in real life. In the video, Hope Bagozzi, McDonald's Canadian marketing director at the time, shows the behind-the-scenes process of a photo shoot, with the food prepared by a food stylist then a graphic designer works on the pictures in Photoshop. That's compared, side by side, to an un-doctored quarter pounder bought from a local McDonald's restaurant. Fascinating process! 𝗜 𝘄𝗼𝗻𝗱𝗲𝗿 𝗵𝗼𝘄 𝗺𝘂𝗰𝗵 𝘁𝗵𝗶𝘀 𝗽𝗿𝗼𝗰𝗲𝘀𝘀 𝗵𝗮𝘀 𝗰𝗵𝗮𝗻𝗴𝗲𝗱 𝗶𝗻 𝟭𝟮 𝘆𝗲𝗮𝗿𝘀, 𝗲𝘀𝗽𝗲𝗰𝗶𝗮𝗹𝗹𝘆 𝘄𝗶𝘁𝗵 𝘁𝗵𝗲 𝗶𝗻𝘁𝗿𝗼𝗱𝘂𝗰𝘁𝗶𝗼𝗻 𝗼𝗳 𝗔𝗜 𝗶𝗻 𝗶𝗺𝗮𝗴𝗲 𝗽𝗿𝗼𝗰𝗲𝘀𝘀𝗶𝗻𝗴! #Marketing #Advertising #FoodPhotography #McDonalds #PhotoEditing #AI #ImageProcessing #MarketingTricks #FoodStyling #BehindTheScenes #ConsumerAwareness #DigitalMarketing #MarketingStrategy #Branding https://lnkd.in/dqu5QBjg

How do you ensure you stand out from your competitors? It’s more important than ever to project a consistent and impactful brand image to ensure you are attractive to prospective customers and clients, so you can connect with them on an emotional level. Brand photography that tells your story is an ideal way to bring your USP to life, whether that’s your exceptional customer service or the unique way your product is made. Last year I worked with Cooper Foods to tell their story through photography. Cooper Foods are a wholesale meat and fish supplier to independent pubs and restaurants across the South. Their brief to me was to help them better communicate the true value of what they do to potential new customers, and inject more of their personality and business values into areas such as their website. There were several different areas where they wanted to capture images, covering as much of the end-to-end process as possible, such as working shots of the management and customer service team, more detailed shots of the food preparation facility plus meat, fish and deli products, and of course some action shots of the delivery vans and drivers. I also suggested capturing some more fun, tongue-in-cheek stylised black and white shots, which could be useful in different situations such as PR in the future. You can see some of the fabulous photos I captured and read more about their experience here: https://buff.ly/3vUlJ56 #brandphotography

How I pick the perfect shot ... It starts with an idea. But the real magic? It's all about playing with angles, light and positioning. In this video I started with a warm, inviting setup. A cutting board, Cacao beans, and colorful chocolate bars. Then, I move around, trying different heights and angles. Why? Because every detail matters. My goal ... To create images that not only look great but truly represent your brand. So I experiment, shift things around, and see what works best. This process helps me discover amazing shots I hadn't even imagined. And you, my clients, get a gallery full of options. More choices, more favorites. All within your timeline. Because for me, going the extra mile is just part of the job. I want to make sure you're thrilled with the results. So let's play and create something beautiful that will help increase your sales! #productphotography #commercialphotography #advertisingphotographer

Some behind the scene snippets of our Project for The Vegetarian Butcher I love what I do! Creating something special; the colours, the thought process, playing with ideas, how crazy ideas turn out into something special…and seeing it all come together with a passionate and enthusiastic team, truly rewarding. It’s very gratifying and fulfilling seeing your work online, in an add, in a buss stop, or on a package in a supermarket; inspiring people who are out and about in their daily lives. Sometimes this work might go unnoticed. People often don’t realise the amount of work that has gone into a single shot, may it be Photography or Video. I love to see how surprised and intrigued people are when I explain what goes on before, during and after a photo/videoshoot. How much time and love we put into every project. Perhaps next time you buy a Vegetarian Butcher product for example, take a closer look at the packaging Photo, a whole team made that 😍 Team District10 #BehindTheScenes #CreativeProcess #TeamEffort

Beverage photography is not easy! Let me tell you why… It’s simple - reflection.. There's a whole lot more to it than meets the eye (or the lens). You see there’s 3 main reasons why it’s so difficult to achieve great images for beverages Lighting - When it comes to beverages, lighting is a whole new ball game. Controlling reflections, highlights, and shadows while maintaining the drink's natural look can be a challenge Colour Contrast - Balancing saturation and contrast to ensure the colors pop without appearing artificial requires finesse. Time - Time can be your biggest enemy because as drinks dilute, textures change and this means you need to have everything ready way before the shot. And that is why behind every styled image there are a series of trials and errors that we go through. So what do you think? Is it easy to shoot for beverage brands? On the other hand - here is a shoot we did for Catwalk Botanics by DiSTORT Studio #productphotography #entrepreneurship 

The reason why you’d hire a photographer to take photos of your food is the same reason why you need a videographer to take videos for your business. You want to show off your food and service in the best light, right? 🌟 The difference between photo and video: video introduces people to your business faster and gives them more information about who you are and what you do. Here are some video uses: -Highlight your mission to inspire potential customers to experience your brand -Attract top talent and inspire them to go the extra mile in their roles -Showcase your food and venue in a way that makes guests hungry and eager to visit your business A professional video made for you now will last you for years to come. Message me if you’re interested in learning more about my production process! 😉 #restaurantmarketing #restaurantowners #restaurants  #videoproduction #videomarketing #socialmediamarketing