Piero Costantini’s Post

We are excited to announce the acquisition of Base Craft | Nationwide TV and Film Equipment Leasing, a leader in specialty services and equipment for the motion picture industry! This move launches CES Studio Services, offering bundled solutions for film, TV, and broadcast. With this new division, we're expanding our footprint and expertise to become the go-to provider for productions across North America. Welcome to the team, Base Craft! #CESPower #PoweringYourVision #CESStudioServices #Basecraft #EventRentals #ProductionRentals #SpecialtyServices #EntertainmentServices

History has a way of surprising us with stories that remain hidden for centuries, waiting to be rediscovered. Recently, I watched a gripping historical film that shed light on an incredible but lesser-known chapter of history: 6888th Central Postal Directory Battalion women of the Women's Army Corps. This film wasn’t just entertainment—it was an education. It uncovered the struggles, triumphs, and contributions of those who’ve often been overlooked in mainstream narratives. What struck me most was how their perseverance and ingenuity still resonate today, inspiring us to think differently about leadership, resilience, and innovation. Films like these remind us of the power of storytelling to shape our understanding of the past and illuminate the present. If you’re looking to learn something new and expand your perspective, I highly recommend exploring historical films that dive into the unknown. Have you watched a historical film recently that revealed an unexpected piece of history? #women #Military #Moral #Ingenuity #WAR

Disney’s New Snow White Trailer Disaster? How Strategic Moves Could Save the Film from Total Ruin! The recent Snow White live-action trailer has garnered a mixed response, with much of the feedback leaning negative. However, there are several strategies that could effectively counter these criticisms. Implementing targeted persuasion campaigns could mitigate the negative impact of the current trailer, which, if left unaddressed, might lead to the film's failure and substantial financial losses for Disney. First, many viewers are concerned about the film’s deviation from the original story. To mitigate this, emphasizing elements that stay true to the classic could create a sense of continuity and reassure fans. Nostalgia is powerful, so incorporating familiar visuals, music, and iconic lines from the original could position the new version as an extension rather than a replacement of the beloved story. Casting choices and character portrayals have sparked considerable debate. Leveraging endorsements from respected industry figures could add credibility to these decisions, making them more acceptable to audiences. It’s likely there were valid reasons for these casting choices that fans aren’t fully aware of. By emphasizing the actors' qualities that align with what fans expect and showcasing these attributes in thoughtfully selected scenes that truly capture the characters' essence, concerns could be further alleviated. The modernization of the story has divided opinion. Demonstrating that a diverse audience appreciates these updates through social proof can help normalize and validate the changes. Additionally, framing the updates as necessary evolutions to keep the story relevant for today’s viewers can make them more acceptable, positioning them as enhancements rather than deviations. Concerns about visual effects and CGI quality can be addressed by highlighting the meticulous work involved in creating these effects, adding a sense of exclusivity and value. If improvements are made, releasing a new trailer that showcases these refined visuals could shift perceptions, enhancing the overall reception of the film. Finally, the tone and pacing of the trailer have been criticized for not capturing the original’s magic. A slight adjustment in music and visuals, focusing on scenes that immediately evoke wonder and joy, could foster a stronger emotional connection, rekindling the sense of magic audiences expect from Disney. Disney needs to regain control of the ongoing social media discussions. By applying these strategies, the Snow White live-action film could effectively counter the current criticisms, making it more attractive to both long-time fans and new audiences. #snowwhite #disney #marketing #marketingtips #sales #salestips #branding #brand #brands #brandidentity

Leveraging our comprehensive mobility data, we looked at foot traffic during Deadpool & Wolverine's opening weekend to determine which markets had the highest increase in foot traffic to movie theaters for the blockbuster's premiere... Click below to read the story! #consumerinsights #consumerintelligence #foottraffic #movietheaters

Twisters stormed into theaters with the #1 spot and the 3rd biggest opening of the year! Couples made up 41% of attendees – it was the ultimate date night. Summer movies are sizzling with Deadpool & Wolverine up next. Advertisers, don’t miss out! #mediabuying #mediaplanning #mediaadagency #utilitymarketing #solarmarketing

#NewBlogPost: Dive into the Future of Cinema! 🎬🍿 A few months ago, I shared my thoughts in a Substack blog post titled "Navigating the Crossroads of Cinema and Streaming," discussing how Hollywood finds itself at a crucial juncture, balancing profitability with the allure of the big screen. If you missed it, I highly recommend giving it a read to dive into the shifting strategies of major studios, as Wall Street prioritizes profitability over subscriber growth. Now, as we approach Q4, the stakes are higher than ever. The success of the #HolidaySeason is heavily dependent on both ticket sales and streaming revenue, which will shape the trajectory for studios as they begin forecasting for 2025 and beyond. With changing viewer preferences and financial pressures mounting, the decisions made during this time could redefine the entertainment industry for years to come. 🎬📈 Explore why the resurgence of theatrical releases is reshaping the cinematic landscape—and why it matters for both audiences and studios. Gain insights from industry experts and see how small-budget films are making a big impact at the box office. It's a must-read for film enthusiasts and industry insiders! 📈 📢 Read the full article here: https://lnkd.in/gnzTNBnb #Cinema #Streaming #Hollywood #FilmIndustry #BoxOffice #SmallBudgetFilms #TheatricalExperience #MovieMagic

Now that there are so many streaming services and new movie releases that are quickly available on demand, how do movie theatres convince customers to leave the comforts of their homes and get into movie theatre seats? Movie theaters are getting creative to lure audiences back, introducing collectible popcorn buckets that have become must-have items for fans. These quirky, exclusive "Collectible Concession Vessels" (CCVs) have transformed concessions into a $54 million revenue stream for AMC, with sales skyrocketing for unique designs like the viral Dune: Part Two sandworm bucket and Deadpool’s open mouth. These buckets are more than a snack container—they’re a new way to market films, engage audiences, and drive excitement at theaters. Each design is a collaboration between studios, theaters, and creative agencies, adding a unique twist to the movie-going experience. As demand grows, theaters like AMC Theatres, Regal, and Cinemark are doubling down on the trend, making movie nights more immersive and collectible than ever. And with fans willing to pay premium prices—even resell buckets for $100+—the popcorn bucket is helping get people back in theatres! #Movie #Marketing #Innovation #Creativity

In 2025, the film industry feels like it’s at a tipping point. As someone deeply invested in storytelling and cinema, I can’t help but reflect on the hurdles we’ve faced—Hollywood’s recovery from the 2023 strikes and the devastating impact of wildfires that disrupted productions and communities. Yet, amidst these challenges, I’m inspired by the resilience of filmmakers worldwide. Virtual cinema and streaming platforms are opening doors for indie creators, proving that great stories always find their audience. This shift isn’t just about technology—it’s about adapting, pushing boundaries, and embracing new opportunities to connect with viewers. The future of film depends on our ability to innovate, and I, for one, am excited to see where we go next. What are your thoughts on this evolution?🎬📽️ #filmmakers #moviebusiness #FilmIndustry

As the Toronto International Film Festival 2024 begins today, we’re excited to dive into the exclusive data from our partner Cinelytic, Inc, bringing powerful AI-driven insights to the WIE community. This year’s analysis goes beyond box office predictions, offering valuable guidance for our community on streaming performance, distribution strategies, and talent value to help you strategize for #SVOD success, P&A spending and insights on maximizing ROI. To learn more about how these insights can empower you to make data-backed decisions for smarter content creation and distribution, check out Cinelytic, Inc’s most recent blog below: https://lnkd.in/gEn6NbMm #TIFF2024 #DataAnalytics

November has arrived, and with it eyes shift toward what's shaping up to be a strong Thanksgiving box office for studios and movie theaters as GLADIATOR II, WICKED, and MOANA 2 get ready to storm cinemas. With such a formidable trio ahead, how are important are premium screens such as IMAX, Dolby, RPX, 4DX, ScreenX, 3D and more to these and other movies in the modern moviegoing climate? Thanks as always to Sarah Whitten for her great reporting at CNBC. “Audiences are gravitating toward the biggest, best and most immersive auditoriums,” said Shawn Robbins, director of analytics for Fandango’s movie division and founder and owner of Box Office Theory. “They are the first to sell out for high-demand movies, and opening day sales often slow down or spill into future days as those screens and their best seats fill up rather than carry over into non-premium, traditional auditoriums which are less attractive to most modern moviegoers.” “Word of mouth on a movie itself can still ultimately be the driver in consumer choice to spend their money on movie tickets and popcorn, though,” Robbins said. “After an initial burst of strong reception and a premium screen footprint at release, certain movies transcend format preference and some casual audiences will be convinced to buy a ticket regardless of format.” Entelligence National Association of Theatre Owners (NATO) Paramount Pictures Paul Dergarabedian Steve Buck Universal Pictures The Walt Disney Company #Wicked #GladiatorII #Moana2 #Universal #Paramount #Disney #BoxOffice #movies #cinema #theaters #film #entertainment #trending #trendingnews #trendingtopic #trendingonlinkedin