Rob Everitt’s Post

Looking for a way to stand out during your conference event? Want to highlight your brand at a sponsored cocktail hour? The LED counter is more than a sidekick for the show floor--it's a snazzy setup for any event that you want some dynamic content displayed at! #LEDcounter #LEDrental #conferencedisplay #eventechnology #marketingtechnology #fieldmarketing #sponsoredevent

Looking for a way to stand out during your conference event? Want to highlight your brand at a sponsored cocktail hour? The LED counter is more than a sidekick for the show floor--it's a snazzy setup for any event that you want some dynamic content displayed at! #LEDcounter #LEDrental #conferencedisplay #eventechnology #marketingtechnology #fieldmarketing #sponsoredevent

Beetlejuice Beetlejuice popcorn buckets. Beetlejuice Beetlejuice popcorn buckets. Beetlejuice Beetlejuice popcorn buckets. Collectible popcorn buckets are becoming all the rage, and theaters are running out of places to put these things. But Regal’s new line of #BeetlejuiceBeetlejuicePopcornBuckets may force them to find more storage space. How is your company's #swag? Boring or amazingly memorable. Does your swag tell a story or provide an evergreen prize for your clients or at a tradeshow? StellaPop StellaPop #PopcornBucket. Say it three times; you never know who might pop over.

There’s no shortage of tchotchkes and take-homes you can use to set your trade show booth apart. So how do you decide on what’s best for your next event? The key is just that: Are they simply tchotchkes or are they actual take-homes? The last thing you want is your brand’s collateral banished to the junk drawer. We’ve seen it all—big, small, costly, cheap—and here’s what we’ve seen work best... https://lnkd.in/ghhnYzGs ... #tradeshow #eventmarketing #swag #brandmarketing

Hey, pet pros! Are you ready for #SUPERZOO2024? You will be if you focus on these 5 things… 1. Define Your Objectives Decide on one overall goal for your booth to achieve. Compare your results to see where you need to adjust for next time. 2. Start Early The earlier you begin planning your exhibit, the better prepared you’ll be. Ideally, you should be planning with your exhibit partners 16 weeks or more before your show date. 3. Promote, Promote, and Promote Again Start marketing your booth on social media a month or two before the show date, then during the show, and a few weeks after. 4. Provide Value Always Create a well-thought-out in-booth experience with high-quality and unique giveaways to keep your brand top-of-mind long after the show has ended. 5. Follow Up with Curiosity Connect with the contacts you made at the show. The ROI of a trade show is based on the number of relationships you create, not just the number of sales you get. #petprofessionals #eventmarketers #tradeshowtips

Imagine an event where the cheers and smiles never end. With Skohl, that dream becomes a reality. Our lightning-fast beer pouring technology keeps the good times flowing, so you can spend less time waiting and more time celebrating. Don't settle for endless queues and lukewarm drinks. Choose Skohl and elevate your event experience. #SkohlMovement #CheersToMemories #NoMoreQueues #UltimateEvents

Are you bringing the SHOW to trade show? Bringing the SHOW to your trade show is not just about showcasing products; it's about embodying your brand's spirit and values, every day. --------------- Before the Natural Products Expo West show, I shared a sentiment: "trade shows suck, bring the show back to trade show." The response was overwhelming, resonating with countless leaders and teams out there. Walking the show floor, I was thrilled to witness this next-level mindset in action. It was invigorating for everyone attending, and a testament to the power of authentic enthusiasm. ---------------- Your team and your brand are intricately linked. If your team is energized to showcase your offering, why wouldn't you expect the same enthusiasm from others? Nobody cares as much as you do about what you do. So, CARE.A.LOT. ---------------- One standout example from the expo was Tosi Snacks. True to their name, Tosi embodies authenticity and simplicity. Tosi = TRUE in Finnish (also stands for True.Organic.Simple.Ingredients) Their booth, stripped back to a Pickleball court, was a bold statement of their values. Why Pickleball? It's a sport built on inclusivity and accessibility—values that resonate deeply with Tosi. Did you know that Tosi is the official snack for Pickleball? ------------------ In the video, you'll see Stefanie Hults, co-founder of Tosi, engaging with a fan of the brand and the sport. Their genuine connection exemplifies the heart of Tosi's mission. The results? Meaningful connections, potential partnerships, and a wave of new fans. Like Pickleball, Tosi is experiencing rapid growth—bringing much-needed nutrient-dense foods to the forefront. I'd love to hear about other brands that brought the SHOW to this incredible trade show. (FULL DISCLOSURE: I am the Chairman of the Board for Tosi) #cultureFIRSTleadership #expowest #pickleball #yeswecan

If you're tired of handing out yet another pen at a trade show... check this out! I just designed this custom item for a client with branding on his superhero cape. He stands 4" tall and is meant to be squeezed to relieve stress. The detailed work is quite amazing. Pretty great promotional item for a trade show! #tradeshowhandout #customstressball #promotionaldesign

Looking for ways to increase foot traffic? 🌟 Host in-store holiday events! Smugglers helps you track the impact of promotions and events in real time, ensuring you get the most out of your efforts. #EventMarketing #LiquorStoreGrowth  #LiquorStore  #Smugglersio

Yes, we eat our own dog food. Take our own medicine, drink our own cool-aid...all that stuff As in...we do #Tradeshows too. Becuase... It's NOT JUST what we do...We believe in the power of shows, and when done right, they can be a huge driver of new opportunities into your sales funnel. We also get to tell our story. How we are differnt and why you might want to work with us. Six months back we did the #exhibitorlive show in Nashville. We really get to step into our own client's shoes when we go to shows as well. The same pain points that exist for our clients, exists for us as an exhibitor...and that helps us understand their challenges at a deeper level. So...we are about six months out from the next EXLive...and we are again in the process of planning our presence. From the booth design to the activation, the pre and post show strategy...it's all part of the strategic process that all exhibitors need to do to be successful... and in that, we are just like every other exhibiting company out there! #tradeshow #eventprofs #experientialmarketing #exhibitdesign PS- Our content creation team does amazing work....video by us!! So when you are looking for an exhibit-house partner...you only get to work with the amazing Tyson V., when you choose to work with BlueHive Exhibits 😎