Ryan Estis and Associates’ Post

We increasingly live in an experience economy, where products are increasingly commoditized and everybody uses technology. How will your brand stand out? How fast can you evolve your business structure to deliver customers a more compelling experience? How successful are you at turning customers into brand evangelists (fans)? As consumer spending shifts from things to experiences, these are important questions to consider. Furthermore, it pays to consider the customer experience question beyond your category. Today, customers are much more inclined to compare their experience with U2, the Dallas Cowboys, Starbucks, Uber and Amazon to the experience YOU deliver. Every customer touch point is a moment of truth where you can add value and advance a relationship. It's worth considering how. https://lnkd.in/dzivTty9 #customerexperience #customerservice #experienceeconomy

What's old is new again? * Brick & mortar mega-bookstores returning? Don't get me wrong - I love me some good old-fashioned reading, but is this a good sign for the market? Indies are lifeblood. * Legacy magazine titles are also returning (as I've written about before). SI, Business Week, Playboy, etc. And no joke, just announced this week - The Onion's paper format is coming back - perhaps the best satire on the planet. So... now what. And why... Does anyone have a meta-view story to share here? Very curious on a data-driven point of view. All I've seen thus far are opinions. And you know what they say about opinions... :) #mrxjobs. Brian Wieser, CFA Publicis Media #RIF DAIVID 🦩 MediaCom Havas Media Network Sports Illustrated The Onion Playboy Enterprises, Inc. Harvard Business Review Barnes & Noble, Inc. #publishing #media Advertising Research Foundation (ARF) American Marketing Association Association of National Advertisers #restech Insights by Kantar Insights Career Network Savanta Greenbook Erika Green

Seen Studios up and coming in person event...SIGN UP! Trailblazers of today, Generation Z are the leaders of digital living, putting physical retail environments on a back foot in their realm of priorities. Understanding the challenges of fine-tuning a retail strategy fit for the cohort, join us as we crank the dials back and look towards something unexpectedly classic for strategic inspiration, Radio. Despite the jargon surrounding 'retailtainment' strategies, our current retail landscape is looking challenging, especially for the ever-evolving Gen Zers, ultimately mistaking amusement for entertainment. Across the decades, one thing radio channels have taught us is that despite the vital ingredient of music, entertainment is culture first- insight into the arts, captivating dialogues and much more. So, join us on the 25th of April, at Hart Shoreditch, for this insight session that dives deep into the once forgotten principles of live experiences, exploring how to unlock more potential within your retail environments. Retail environments that Gen Z are invested in. Link in comments for registering your interest...we hope you can make it! #freeseminar #insight #signup #genz #retail

Prepping for the back-to-school season? Now is the time—54% of LTK shoppers plan to start BTS shopping by June! Download this whitepaper to gain valuable insights from LTK's Back-to-School 2024 Shopper study: https://lnkd.in/e4Rjb9vg #ltk #backtoschool #bts2024 #shoppingtrends #shopping #creatorguidedshopping #creatormarketing #influencermarketing

We're celebrating a HUGE milestone at Kindred for Business - we've surpassed 252 MILLION monthly active users across our partners! This incredible community is passionate about sustainable shopping, and we're thrilled to be on this journey with them. But the good news doesn't stop there! By partnering with Kindred, you can leverage our simple white-labeled technology to become an integral part of your users' shopping experience. Here's how you win: 🛍️ Offer Exclusive Deals: Grant your users access to incredible deals from sustainable brands around the world, keeping them engaged and happy. 💴 Unlock New Revenue Streams: Earn incremental revenue when your users shop through Kindred. It's a win-win for everyone! 🌍 Become a Sustainable Leader: Show your commitment to sustainability and attract eco-conscious customers. Ready to unlock a new revenue channel? Join the Kindred movement. Let's chat! Kindred for Business

🌟 Exciting Update! 🌟 Since my appearance on Dragon's Den, it's been a whirlwind year, and I'm thrilled to share what I've been up to - let's just say, there is life after the den! In the past year, we opened up a retail space, launched a swap club, produced a sustainable programme for businesses so they can bring secondhand shopping to their employees as a lunchtime perk, and most importantly, built a community of invested consumers. And the results speak for themselves! We've saved an incredible 10,000 clothes from going to landfill and created a circular economy where customers can swap items back into our system for credit or product. But here's the major pivot: I didn't anticipate that my background as a TV presenter would become so relevant. Our main sales and swapping sign-ups now come through our live selling channel! By combining my marketing and creative mindset, honed through my work with the incredible digital agency, Ecrubox, we've launched our own live shopping channel. Join me on this journey as we redefine the future of retail together! As a live selling expert, I'm constantly staying ahead of the curve and exploring innovative ways to engage with customers in real-time. From interactive product demonstrations to personalised shopping experiences, the possibilities are endless with live selling. Let's continue to make a difference and together, build a sustainable future. 🚀 #ThoughtLeadership #LiveSellingInnovation

Covid was a redefining moment in history and human innovation. Many businesses such as food delivery boomed and many great innovations were born. During the lockdown I had ideated a concept to bring back the "human" element to a coffee ordering experience, which I think is quintessential to getting a cup of coffee. This is the video I created to outline what the experience would look like and how it can elevate the experience for customers and increase ticket sales for merchants https://lnkd.in/gYtNQF6J The idea was to build a marketplace where businesses could digitize their brick and mortar stores and offer that to customers, with extensibility with other platforms like yelp to bring a AR experience to something as simple as ordering coffee! How many of you think that there could be some potential to this concept? #covid19 #startupideas #foodordering

personalization, convenience and service

💡 Dive into the world of personalisation & conversion optimisation! 💰 Our panelists Devon (Sign of the Times) and William (Nosto) are sharing their top strategies for creating profitable and delightful shopping experiences. What's been your key takeaway? Share with us! #SavanteCom

Retail is not dead, it’s just changing. Staying behind the trends is what left many mall dependant retailers (with margins cut way too low) and the malls they’re in dead. At the same time, the operators open to change & adaptation have never been better. They can get super low rents, as much space as needed, with great parking and often in central locations. The key is to offer unique experiences, which Amazon cannot. Adapt & grow to the moon, or stay behind and join the dinasours🦕 https://lnkd.in/gJWqa7uF