Apple Vision Pro is Reportedly Getting Enterprise Management Features

Earlier this month, Apple released its new Vision Pro headset in the US with a $3,499 launch price. This was the company’s first new hardware product launch in years, and it received enough attention to push Meta CEO Mark Zuckerberg to publish a video explaining why the Meta Quest 3 was better.

As a first-gen product, the Apple Vision Pro definitely has its flaws. Since launch, many early enthusiasts pointed out that the headset’s weight makes it uncomfortable to use for a long period of time. Other users also complained about the Vision Pro App Store still missing key apps, and that the external iPhone-sized battery pack that only lasts for up to two hours isn’t great for usability.

That’s not entirely unexpected, but after the “wow” effect wears off, some early adopters have been returning their devices. According to Bloomberg’s Mark Gurman citing data from sources at retail stores, the current return rate is “likely somewhere between average and above average compared with other products.” The reporter also claimed that employees at Apple’s retail stores have been asked to report to a manager after each Vision Pro return “so that any concerns can be passed back to headquarters in Cupertino.”

While Apple is seemingly willing to understand why some customers are returning the $3,499 headset, the company is also working on visionOS 1.1, the next software update for the headset. Gurman reported that the main focus will be enterprise management features, which may help to make the mixed reality headset easier to adopt for organizations.

Apple introduced the Vision Pro as the company’s first “spatial computer” that gives users almost infinite screen real estate. And if the visionOS app ecosystem may still be lacking, it’s also possible for Mac users to see their screen on the Vision Pro and use share the trackpad pointer between their Mac and the headset.

Other changes coming in visionOS 1.1 include the ability to bring app windows closer to users’ faces. The update should also improve the quality of Personas, the strange-looking spatial representations of Vision Pro users that have been a regular subject of online mockery since the headset launched.