Andzen

Don't miss Jason Anderson and Klaviyo on how to master BFCM next week. Register here: https://lnkd.in/gTjhqAKK

In part 2 of Andzen and Klaviyo’s partner content at B&T Magazine, Jason emphasises that SMS marketing offers marketers “the chance for significantly enhanced customer engagement across the funnel.” 📖 (Full article: https://lnkd.in/gwBTj2cF) Hard Yakka, Australia’s toughest workwear brand, capitalised on this by refining its SMS strategy during high-demand events such as Black Friday. Curious how we took their SMS marketing to peak season success? Join us for a Behind the Brand webinar with Klaviyo and Hard Yakka, happening this 22nd August at 11AM AEST! 📌 Register here: https://lnkd.in/gU_msRCE

Check this out! 👀 Brenden Rawson (Founder, CEO) and Jason Anderson (COO) worked with Klaviyo for B&T Magazine. 💬 Here’s what they have to say about How SMS Marketing Can Deliver The Game-Changing Growth You’re Chasing: “SMS marketing is experiencing significant growth because it meets consumers where they are most engaged: their mobile devices. When used correctly, the direct, personal nature of SMS gets your priority attention above other channels, delivering timely and relevant messages that drive action and translate into higher conversion rates.” — Brenden Rawson “SMS marketing isn’t just a tool for closing sales – it’s a critical component for engaging customers throughout their journey. By leveraging SMS earlier in the funnel – alongside email in an integrated automation flow, brands can create touchpoints that educate and inform, foster a stronger connection, and improve conversion rates.” — Jason Anderson 👓 Read the full article here (part 1): https://lnkd.in/gufzT3hx

Less than 2 days to go! ⏳ Get an exclusive Behind The Brand look at how we at Andzen, Klaviyo, and Hard Yakka—Australia’s toughest workwear brand—supercharged the brand’s SMS strategy ahead of peak sale periods, generating: 📈 2x higher CTR from SMS vs. email during Black Friday 📈 7x higher CTR from SMS vs. email during their EOFY campaign Register to secure your spot: https://lnkd.in/gU_msRCE

SMS marketing is growing in importance as a channel, offering marketers the chance for significantly enhanced customer engagement across the funnel, writes Jason Anderson, Andzen’s Chief Operating Officer. Research from Klaviyo has shown that focusing on using exclusive access to events such as Black Friday to build consent and deepen customer relationships is one of the best approaches. https://lnkd.in/gHJ9fdW9

Copycats 🐱 to Innovators 👨🔬 61 Strategies You Can Steal Today! The ecommerce giants have come together to create a killer guide for small and mid-sized businesses to thrive in the game. Go beyond just copying the pattern to success. Learn the secrets to: 🏆 Unlock the right mindset and winning moves from only the best in the biz 🗣 Tailor these tactics to YOUR brand's unique identity and audience 🚀 Skyrocket your metrics from AOV to customer retention and conversion rates Get your FREE copy now: https://bit.ly/3xLOO43

What makes a successful loyalty program in today’s competitive ecommerce landscape? Join us for an insightful webinar hosted by Okendo to uncover how Sabo Skirt leveraged strategy to maximise personalised loyalty programs, and learn how to: 🚀 Create a customisable loyalty program 🚀 Implement strategies to ensure a successful program 🚀 Build stronger customer relationships to increase your community of loyal Superfans 🚀 And much more! 📅 Tuesday, August 27, 2024 | 10am AEST 👉 Register here: https://lnkd.in/gRRyM-BH See you there!

Introducing 'The Andzen Approach' - a new podcast from Andzen 🎙 Hosted by Jason Anderson and Brenden Rawson - we'll be releasing monthly episodes where we chat with modern software platforms, savvy agencies, and ambitious merchants. We're taking a casual approach and having a laugh or ten. Check out Episode 01 at the link below where we share a beer with Hugh Russell-Parsons and get into #AI, smart integrations with Klaviyo and Aussie Prime Ministers on beers! Like & Subscribe: https://andzen.co/podcast/

Hard Yakka x Klaviyo x Andzen How good! 👷♂️ 📧 👷♀️ Save your spot now: https://lnkd.in/gDvmmGY3

Introducing SABO Resort 🇬🇷 🌴🏖️ (https://lnkd.in/gA_QDEmW) Sabo Resort is a highly custom tier-based program that elevates customer engagement and gives back to its best customers with incremental rewards and secret perks. It was an incredible end-to-end execution by the Andzen team. ✅ Financial audit to understand profit margins and discount thresholds. The biggest mistake is implementing Loyalty without this knowledge only to build an unprofitable program. ✅ Customer segment analysis to understand tier thresholds that will drive action and incentivise participation. ✅ Implementing custom creative across EVERY single touchpoint including email, on-site widgets and SMS. All comms sent via Klaviyo. ✅ Maximising all latest Shopify features for program & account enhancement, including magic link login, checkout extensibility widgets, Shopify Functions to power tier-based discounts, and metafields to power personalisation. I am so proud of this launch and the efforts from all parties. Jason Anderson, Adrian Muscat, George Kouzoukas, Pip Savaris, Max Chau.  #CustomerEngagement #LoyaltyPrograms #OkendoLoyalty