VIBRANT Marketing

Unforgettable Vibes with Kim Crawford Wines Limited at Lollapalooza! 🎉   Earlier this month, Lollapalooza reached new heights as VIBRANT Marketing brought the Kim Crawford Summer Club to life! 🌟 As the official wine sponsor, Kim Crawford infused the festival with pure joy, creating the ultimate hangout for festival-goers to unwind, sip on fine wine, and immerse themselves within the Golden & Gorgeous community mural and picture-perfect photo moments.   From savoring Kim Crawford wines to indulging in the delightful Rosé Mint Fizz cocktail under the summer sun, the energy was electric! 🌞✨ This 4-day festival was a unforgettable celebration of music, art, and, of course, incredible wine.🥂🎶   Huge thanks to our incredible partnership and the unforgettable moments we created together! Cc: Julie Chee, Georgiana Green, Meghan Roth, Carolyn Guay-Lafrance, Alexandra Huxham, Jason Gillard, Alek von Felkerzam, Joseph Willoughby

📢 [VIBRANT STUDIOS: ADVISORY BOARD MEMBER ] 📢 We’re excited to welcome Claudia Calderon as the newest member of our board at VIBRANT Studios. Bringing with her a wealth of expertise and innovation, Claudia serves as Chief Marketing Officer for the renowned LA Clippers, where she spearheads the development and execution of cutting-edge global marketing strategies for the NBA team as well as Intuit Dome, the team’s new arena opening in Inglewood in 2024. Calderon oversees marketing, consumer insights, retail operations and merchandise, communications, community programming, and content, as well as the creative and game entertainment teams for the organization. Calderon has 20 years of experience working with international brands and joined the Clippers in 2021 after 18 years at PepsiCo. In her time at PepsiCo, Calderon worked across the Foods and Beverages divisions in the United States and Canada and influenced the agenda behind brands including Pepsi, Lays, Doritos, Aquafina, Cheetos, 7UP, Tropicana, Gatorade, and Mountain Dew. Claudia’s dynamic perspective and strategic vision are sure to elevate our endeavors at VIBRANT Studios to new heights. We look forward to her invaluable insights and contributions as we continue to innovate and thrive in our ever-evolving landscape. Join us in welcoming Claudia to our team as we embark on this exciting journey together! Learn more about Vibrant Studios 👉https://lnkd.in/gtidae3H -------- 📢 [ VIBRANT STUDIOS: MEMBRE DU COMITÉ AVISEUR ]📢 Nous sommes ravis d'accueillir Claudia Calderon en tant que nouvelle membre de notre comité aviseur chez VIBRANT Studios. Apportant avec elle une richesse d'expertise et d'innovation, Claudia occupe le poste de directrice marketing pour les célèbres LA Clippers, où elle dirige le développement et l'exécution de stratégies marketing mondiales de pointe pour l'équipe de la NBA ainsi que pour l'Intuit Dome, la nouvelle arène de l'équipe qui ouvrira à Inglewood en 2024. Calderon supervise le marketing, les insights consommateurs, les opérations de vente au détail et de marchandise, les communications, la programmation communautaire et le contenu, ainsi que les équipes créatives et de divertissement pour l'organisation. Calderon possède 20 ans d'expérience de travail avec des marques internationales et a rejoint les Clippers en 2021 après 18 ans chez PepsiCo. Pendant son temps chez PepsiCo, Calderon a travaillé dans les divisions Aliments et Boissons aux États-Unis et au Canada et a influencé la stratégie derrière des marques telles que Pepsi, Lays, Doritos, Aquafina, Cheetos, 7UP, Tropicana, Gatorade et Mountain Dew. Nous sommes certains que la perspective dynamique et la vision stratégique de Claudia Calderon vont propulser nos efforts chez VIBRANT Studios vers de nouveaux sommets. Joignez-vous à nous pour souhaiter la bienvenue à Claudia dans notre équipe ! En savoir plus sur Vibrant Studios 👉 https://lnkd.in/eQAyvXzg

Exciting Times with Kim Crawford Wines Limited at the Atlanta and Mubadala Citi DC Open! 🎾 Last month, VIBRANT Marketing had the pleasure of bringing the Kim Crawford Summer Club to life at these premier tennis events over 9 days! As the official wine sponsor, Kim Crawford created the perfect spot for attendees to unwind and take part in our community mural or photo moments. From sipping on delightful Kim Crawford wines to cooling off with a glass of frosé in the summer heat, the experience was nothing short of amazing, making both weeklong events truly memorable. Cheers to a successful partnership and unforgettable moments! Cc: Julie Chee, Georgiana Green, Meghan Roth, Matt Flaws, Carolyn Guay-Lafrance, Alexandra Huxham, Jason Gillard , Alek von Felkerzam, Joseph Willoughby

VIBRANT Marketing is happy to welcome some incredible new talent to both VIBRANT Marketing and VIBRANT Studios! Joining VIBRANT Marketing: 🎨 Melanie Muto – Associate Creative Director, Toronto 💡 Zain Siddiqui– Jr. Strategist, Toronto Joining VIBRANT Studios: 🛠️ Sylvain Paré – Technical Drafter, Montreal 📈 Mathilde Rossi – Marketing Manager, Montreal We’re excited to see the amazing work and fresh ideas they will bring to the team! Welcome to the team! More exciting updates are coming soon! 🚀 #TeamVIBRANT #NewTeamMembers #CreativeLeadership #Marketing #Growth

✨ Depuis plus de 20 ans, Piknic Electronik est le rendez-vous incontournable de l'été pour les jeunes montréalais·es, offrant un terrain de jeu unique pour les marques ciblant la Génération Z et les milléniaux. 🚀   La Banque Nationale du Canada, Fruitz, et White Claw en sont des exemples, ayant confié à VIBRANT Marketing la création d'expériences de marque sur mesure pour engager les festivalier·ères et marquer les esprits. 🎉 Lire l'article sur 👉 Grenier https://lnkd.in/eCnWvVhx

Last week, VIBRANT Marketing co-produced a marketing leadership summit at the National Bank Open with our partner Brand Innovators. Brand Innovators curates and engages a community of 50,000+ senior brand marketers from leading global brands with curated events, so this was a natural fit for us at VIBRANT. 💡 The summit consisted of 20+ senior marketing leaders across various industries, coming together to discuss ‘Trends in Marketing Innovation’ & ‘The Future of Consumer Engagement’, while showcasing our National Bank consumer experience. The day was filled with thought leadership, experiential activations, and, of course, some world-class Tennis. 🎾 cc: National Bank of Canada, Tennis Canada, Rob Swann, Steve Traves Sarah Robbins Broomfield, Kelsey Ingham, Shalin Shah, Palak Sharma, Chantal Butler, Daniela Tracanelli, Kristen Vaudry, Kasia Sarnecki, Pushkar Pethe, Brett Donald, Amanda Dwyer, Kate Wallace, Natalia Malysheva, Susie Adelson, Jennifer Scallen, Roisin Collins, Sameer Kanuga, Derek Cains, Erin Synnott, Ritesh Shah, P. Eng., Andrew Sokolsky, Amol Shah, Tricia Allen, Sabrina Clarke Duffy, Greg Baumken, Matt Flaws, Valerie Foster, Eric Lewis.

🎉 Celebrating Our Q2 Work Anniversaries! 🎉 At VIBRANT Marketing, we believe that our people are the heart of our success. We are excited to recognize and celebrate our incredible team members who have reached significant milestones from 1 year to 9 years with us! 🥳 Join us in honouring their unwavering commitment, dedication, and the exceptional contributions they make every day. Thank you for being an essential part of VIBRANT! Here's to many more years of growth and success together. 🚀 #TeamVIBRANT #EmployeeRecognition #WorkAnniversary #Growth Charles Brouillet, Rebecca Enchin, Benoit Rho, CPA, Catherine B., Shane Marcovich, Alexandra Huxham, Jonathan Jones, Amy Houston, Chaitra Raju, Dominique Sasseville, Véronique Brunet-Denis, Laurie Tanguay, Natalee Mayo Elmasian, Naomi Di Paolo, Alek von Felkerzam, Sandrine Lachapelle

On Wednesday, August 7th, VIBRANT Marketing kicked off Kim Crawford’s first-ever Golden Wine Lounge in Canada, with influencers and media all receiving the golden experience! Hosted at The Well, Toronto’s premier dining and shopping destination, you can experience a glimmering golden hour with Kim Crawford. The activation weekends will be this weekend and then August 22 – 24th but the wine lounge will be running all August long, where guests can sip and savour on Kim Crawford’s renowned Sauvignon Blanc and Rosé, as well as the new low-calorie Illuminate varieties. See you there! cc: Taylor Marancos, Amanda Guarnieri, Valerie Foster, James Burke, Eric Lewis, Alek von Felkerzam, Thomas Schertzer, Craig Laur, Joseph Willoughby, Alejandro Cordovi

Nous sommes heureux de partager que VIBRANT Studios a bénéficié d’un investissement en capital non dilutif de BDC Capital (Canada) et Fonds régionaux de solidarité FTQ - Montréal. Merci à nos partenaires pour leur confiance et leur engagement envers les industries créatives. Nous avons hâte de vous présenter nos premières expériences immersives et de continuer à repousser les limites du possible avec VIBRANT Studios. En savoir plus sur VIBRANT Studios 👉 vibrantstudios.events/fr

Un rendez-vous annuel tant attendu! 🎾 L’Omnium Banque Nationale du Canada présenté par Rogers Communications, un tournoi de classe mondiale mettant en vedette les meilleur(e)s athlètes du monde, a débuté samedi dernier à Toronto et à Montréal. VIBRANT Marketing y signe fièrement une expérience sur mesure pour renforcer l’engagement des fans avec la Banque Nationale et renforcer son association avec le tennis canadien. Découvrez un nouveau parcours immersif! Suite à son succès l’an passé, le labyrinthe géant de balles de tennis, surplombé d’une spectaculaire chaise d'arbitre rouge, fait son grand retour. À l’intérieur, découvrez de nouvelles installations visuellement captivantes, stimulantes et immersives, vous plongeant au cœur de votre sport de raquette favori. Relevez le défi et gagnez des récompenses! Comptez le nombre de balles rouges dispersées dans le labyrinthe et repartez avec un prix exclusif : une magnifique gourde rétractable en forme de balle de tennis, signée Banque Nationale. À la sortie, relaxez dans notre lounge confortable avec une ambiance musicale agréable et amusez-vous lors d’une partie de swingball. Nos sympathiques ambassadeurs de marque sont là pour vous accueillir tout au long de votre expérience. Venez découvrir l’expérience complète à l’Aire Banque Nationale, présente à l'Omnium Banque Nationale jusqu’au 12 août à Montréal (Stade IGA) et à Toronto (Sobeys Stadium). _______ A long-awaited annual event! 🎾 The National Bank Open presented by Rogers, a world-class tournament featuring the world’s best athletes, kicked off last Saturday in Toronto and Montreal. VIBRANT is proud to create a one-of-a-kindexperience for National Bank with the objective to increase fan engagement and reinforce the brand’sassociation with Canadian tennis. Immerse yourself! Following last year’s success, the giant labyrinth of tennis balls, topped by a spectacular red National Bank umpire's chair, is making a strong comeback. Inside, explore the visually captivating, stimulating and immersive installations, plunging you into the heart of your favourite racket sport. Take up the challenge and win rewards! Count the number of red balls scattered around the maze and walk away with a retractable National Bank water bottle in the shape of a tennis ball. At the exit, relax in our comfortable lounge with a pleasant musical ambiance and enjoy a game of swingball. Our friendly brand ambassadors are on hand to welcome you throughout your experience. Come and discover the complete experience at the National Bank Area, present at the National Bank Open until August 12 in Montreal (IGA Stadium) and Toronto (Sobeys Stadium). CC : Marie-Eve Lemay, Audrey Pedneault, Frédérique Jean, Krista Wilson, Johanna McLellan, Tennis Canada, Antoine-Olivier Tetreault, Sandrine Lachapelle, Dominique Sasseville, Chaitra Raju, Ann Carolyn L., RenéeClaude Lapierre, Catherine B., Marie de Corberon, Sarah Martin, Marie-Claude Mercier, Eric Lewis