Insights by Kantar

We are so pleased to welcome Katie Rolfe of InPost UK and Priscilla Alfred of Air Selangor who join Maslina M. Mokhtar and Peter Aitken of Kantar in this insightful webinar. Experience drives brand growth. Period. Learn how!

This is such an insightful look at experience and its impact on brand. Don't miss it!

Missed our latest ADWEEK webinar on October 29, The Future of Measurement: Use AI to Optimize Brand Building, where industry experts Ryan Brendle from Reddit, Bridget Nelson from MassMutual, and Jeremy Jones from Kantar shared their insights on how Kantar’s AI-powered media and creative measurement solutions are transforming their media strategies and driving brand growth. Don’t worry you can listen on-demand here: https://loom.ly/NlEmW58

Are your touchpoints just functional or do they make your new customers feel at home? Our data shows that if your encounters transcended functionality and recommendation to imprint in people’s memories, your brand will be chosen more often. Mary Kyriakidi & Peter Aitken explain why consistent, distinctive, unexpected, magically different experiences will positively impact on your business’s bottom line: https://loom.ly/nzSWM5E #CX #DiaryOfACMO

⏱️𝟭𝟬 𝗗𝗔𝗬𝗦 𝗧𝗢 𝗚𝗢! Join our brand and analytics experts on Thursday 14 November to gain actionable insights as you plan for 2025. You'll discover: 🟣 How to diagnose and understand predisposition, and identify gaps and opportunities to attract more people 🟣 Which choices can help increase your brand’s sales and Demand Power 🟣 How to make evidence-based choices using ‘what if’ scenarios 🟣 Use cases across industries, through the lenses of Kantar BrandStructures 🟣 A CMO perspective: Special Guest Live Q&A with our speakers! Secure your spot today: https://lnkd.in/evfj_2fK #2025Plan #Marketing #Webinar #Data

🚀 Ready to elevate your brand with meaningfully different customer experiences? Join us in this exclusive webinar with Peter Aitken from Kantar and CX Network to discover how brands that invest in customer experience grow 2.5x faster in market share! 🌟 ✅ Uncover which touchpoints matter most ✅ Learn how to measure and improve impactful experiences ✅ Hear real-world success stories 📅 Save your spot today and transform your brand’s CX into a growth engine. Don’t miss out! 🔗 https://loom.ly/HePDMzk #CX #BrandGrowth #KantarWebinar #cxnetwork

AI enhances sponsorship ROI measurement, see how Kantar helped one of our clients understand the comprehensive ROI of their Olympic sponsorship, contributing to direct financial returns, brand visibility, and consumer engagement. Kantar will help you maximize your marketing effectiveness with AI-powered marketing mix modelling. Download a copy of Kantar’s latest thought leadership, then request a demo to see for yourself! https://loom.ly/wFOtKdk

Sehen wir uns 𝗮𝗺 𝟲. 𝗡𝗼𝘃𝗲𝗺𝗯𝗲𝗿 in München bei der 𝗲𝘅𝗸𝗹𝘂𝘀𝗶𝘃𝗲𝗻 𝗩𝗼𝗿𝘀𝘁𝗲𝗹𝗹𝘂𝗻𝗴 𝗱𝗲𝗿 𝗻𝗲𝘂𝗲𝗻 𝗴𝗹𝗼𝗯𝗮𝗹𝗲𝗻 𝗖𝗫-𝗦𝘁𝗮𝗻𝗱𝗮𝗿𝗱𝘀? Gemeinsam mit Bain & Company, Kantar und Qualtrics hat die weltweite Customer Experience (CX) Community neue Standards für das CX- und Value-Management definiert, die Unternehmen dabei unterstützen, ihre CX-Aktivitäten kontinuierlich zu optimieren und nachhaltig zu verankern – für herausragende Kundenerlebnisse und nachhaltiges Wachstum. Seien Sie dabei, wenn Ihnen Petra Dittrich/Kantar, Kirstin Simons, Daniel Möllerhenn/Bain & Company und Thomas Grazioli/Qualtrics zusammen mit Myriam Woestenfeld/Frontiers spannende Insights rund um die neuen CX-Standards präsentieren werden und melden Sie sich jetzt kostenlos an 👉 https://lnkd.in/exufvKAQ Wir freuen uns auf Sie!  #CustomerExperience #CXStandards #NPS #CX

TELKO Unternehmen aufgepasst! 📞📺 Kantar’s 𝗟𝗜𝗙𝗧 𝗥𝗢𝗜 𝗠𝗼𝗱𝗲𝗹𝗹 hilft Ihnen, die Auswirkungen verschiedener Marketingaktivitäten zu messen und die Allokation Ihrer Marketingressourcen zu optimieren. Erfahren Sie in unserem neuen Whitepaper, wie Telekommunikationsunternehmen durch die Integration granularer Daten und dem Einsatz von Bayesianischen Methoden sowohl kurzfristige Verkaufseffekte als auch langfristige Markenbildungseffekte ausbalancieren können. Mehr erfahren 👉 https://lnkd.in/djd7YGuj 📧 Für weitere Informationen steht Ihnen auch unser Experte Stephan Jaremenko zur Verfügung. #MarketingOptimierung #MarketingMixModelling #marketingeffectiveness #UnifiedMMM

🌟 The Future of Measurement: Use AI to Optimize Brand Building 🔍📈 Last chance to discover how Kantar’s AI-powered media and creative measurement solutions are shaping the media strategies and driving brand growth for top brands like Reddit and MassMutual. Join us live on October 29 for our ADWEEK webinar and hear directly from industry experts Ryan Brendle of Reddit, Bridget Nelson of MassMutual, and Jeremy Jones of Kantar. Don’t miss out! Register now https://loom.ly/5Ygd3fQ #adweek #reddit #massmutual #brandbuilding #measurement #media