onformative

AI Augmented Storytelling For the last 15 years, we have been working on a range of digital content, always looking for ways to enhance storytelling. Many of our projects included data or other types of inputs for what we call data-driven storytelling. In recent years, we have also begun to include AI to push the story of a project, moving beyond using abstract data to generate patterns or other parts of an algorithm. Instead, we explore how AI can potentially be used to make a digital piece more emotional than data previously could. This exploration started a few years ago when using AI to generate human-trained piano music or our Meandering River project, and it's something we continue to investigate in our work. In our latest digital artwork, "Urban Luminance," (https://lnkd.in/e4UHJatx) we explored how AI can be used to deepen the connection between the artwork and its environment. "Urban Luminance" integrates an innovative AI-driven poetry generator. A camera capturing the sky above Singapore's bay area feeds visual data into a large language model, which translates the mood and ambiance of the sky into evocative, abstract verses. These AI-generated poems are then subtly superimposed over the visual composition, appearing and disappearing, creating a dynamic interplay between word and image. This way, AI-generated poetry adds a layer of context and meaning to the artwork, showcasing the potential for AI to augment and enrich digital art experiences, forging new pathways for augmented storytelling and audience engagement. If you want to talk to us about how to enhance your projects and think about new ways of storytelling, reach out to info@onformative.com

How can you enhance digital art using technology and AI while keeping an emotional connection to the local atmosphere and the city's unique character? Check out our latest case study of "Urban Luminance," a captivating digital art installation developed for HighHouse in Singapore. By combining real-time generative visuals, AI-driven poetry, and a deep connection to the local environment, this installation showcases the potential of augmented, AI-driven storytelling in public art. Read the full case study here: https://lnkd.in/eBsksBPz

Introducing "Infinity Room," one of our latest ambient artwork collaboration with Samsung for their innovative Sero TV. Inspired by the mesmerizing beauty of infinity mirror rooms and stained glass, this digital art piece creates a captivating and ever-changing visuals. "Infinity Room" seamlessly integrates with the Sero's unique rotating display, adapting to both landscape and portrait orientations. The artwork slowly evolves over time, with soft gradients and dynamic animations that create a sense of depth and movement, ensuring that the piece looks different every time you view it.

Wrapping up the year with another insightful talk close to home in Berlin! Our Co-Founder and Creative Lead, Cedric Kiefer, will be speaking at the 10th edition of Ignite, diving deep into the topic of "Digital Co-Creation: Inspiration in the Age of Data and AI." Ignite is a new thought-provoking event series that explores the connection between design and topics such as sustainability, social responsibility, and diversity. We're honored to contribute to the conversation and celebrate this milestone event alongside the founders, Patrick M. Sommer and Jan Erlinghagen If you're in Berlin, grab your tickets and join us for an evening of inspiration and engaging discussions! Looking forward!

We're honored to have our AI Sculpting project showcased alongside other groundbreaking AI innovators at Design Korea 2024 this weekend. The exhibition, "How AI Works in Our Everyday Life," highlights the significance of research that reflects on and explores the future of design in the age of artificial intelligence. Our project demonstrates the transformative potential of combining AI technology with creative design processes, generating unique 3D sculptures that questioning the usual design process. Design Korea 2024 offers a platform to experience how AI is revolutionizing various aspects of our lives and shaping the future of design. We're proud to contribute to this important dialogue and showcase the incredible possibilities that emerge when design and AI converge. #DesignKorea2024 #AISculpting #AIDesign #InnovationInDesign #DesignMeetsAI #onformative

Back in Berlin after an exciting trip to Düsseldorf speaking at this year's ADC Digital Conference. Big thanks to Burkhard Müller and Lea Feldkämper and the ADC for the warm welcome and inspiring conference. This is what my talk was all about - the importance of creative exchange, meeting in person, and conferences like this. Coming together, exchanging ideas, this is where true creativity happens especially in the age of AI. Thanks for the great conversations with and inspiring talks by some of my fellow speakers, Christian Mio Loclair, Marcus Wendt, Andreas Schimmelpfennig, David Sheldon-Hicks, Florian Woegerer, Sina Otto, Hannah Johnson, Ricardo Müller, Pia Schörner and more! #ADCDigital #CreativeIndustry #DigitalCreativity #Innovation #Design

😍 Finally got our hands on the new printed version of the new PAGE – Das Magazin der Kreativbranche! Our AI Inspiration Tool featured on the cover, highlighting how AI sparks creativity in material design. Thanks for the feature! ✨ Grab your copy or get a digital version here: https://lnkd.in/e2b8eUES

»AI Inspiration Tool« X PAGE #materialmatters In der aktuellen Ausgabe des PAGE – Das Magazin der Kreativbranche werden die vielfältigen Möglichkeiten des Spiels mit Materialität im Design beleuchtet: wie Kreative verschiedene #Materialien einsetzen, um Emotionen zu erzeugen, Geschichten zu erzählen oder nachhaltigeres Design zu visualisieren. Wir freuen uns, ein Ergebnis unserer KI-Co-Kreationen auf dem Cover zu sehen! Wir hatten ein inspirierendes Gespräch über das #Experimentieren mit Materialien anhand unseres spekulativen #Designtools. Der Aspekt der Materialität ist ein gutes Beispiel dafür, wie man #KI als kreative Partnerin in den #Designprozess integrieren kann. “Oft faszinieren uns an Materialien bestimmte Eigenschaften, die aber erst ersichtlich werden wenn wir es in einem anderen Kontext oder in einer anderen Anwendungssituation sehen. KI bietet uns die Möglichkeit, schnell und bereits in der Konzeptionsphase diese verschiedenen #Perspektiven einzunehmen und so innovativer mit Materialien umzugehen”, erklärt Cedric Kiefer im #Interview. Das »AI Inspiration Tool« bietet eine intuitive Möglichkeit mit Materialien, Farben und Formen zu explorieren und anhand von simplen Prompts visuelle Vielfalt zu erzeugen, die auf #3D Objekte projiziert wird. Auf diese Weise sehen wir KI nicht nur als ein Werkzeug, sondern vielmehr als kreative Partnerin für #Inspiration und Innovation. Vielen Dank für das Feature und die handfeste Ausgabe: https://lnkd.in/e2b8eUES Zur Dokumentation unseres »AI Inspiration Tool«: https://lnkd.in/ejkka-K5

So viele Gründe am 4. November in Düsseldorf dabei zu sein! 🌟 Vielen Dank für den tollen Teaser Sonja Pham! #DigitalCreativity #ADCConference #FutureOfMarketing

Very much looking forward talking with Josue Ibañez about the future of design. Join the conversation!