PAGE – Das Magazin der Kreativbranche hat dies direkt geteilt
𝐏𝐨𝐥𝐢𝐭𝐢𝐜𝐬 𝐢𝐬𝐧’𝐭 𝐣𝐮𝐬𝐭 𝐚𝐧𝐨𝐭𝐡𝐞𝐫 𝐚𝐝 𝐛𝐫𝐢𝐞𝐟. When political campaigning becomes brand building, and it’s not about products but about principles – it takes strategy, sensitivity, and the courage to take a stand. Peter Stroeh, Managing Director from JvM HAMBURG shares his perspective in the latest PAGE – Das Magazin der Kreativbranche interview with Julia Bröder, reflecting on the Bundestag campaign for BÜNDNIS 90/DIE GRÜNEN – and what it means for a creative agency to take on a political brand. 👉 Turning democratic values into creative language 👉 Why not every message needs to shout 👉 And how chemistry and conviction make all the difference A rare look behind the scenes of a campaign that demanded more than just good ideas – it called for conviction. Find the full interview in the latest PAGE magazine.