Orien Trade Group

Orien Trade Group

International Trade and Development

Bridging Asia's treasures to your business success: Product discovery and distributing excellence

About us

Orien Trade Group is the leading distributor of Asian beauty and health products in Europe. We offer professional product registration, marketing, wholesales, and logistics services for consumer brands in all European markets. Our aim is to become the most trusted consumer product distributor in Europe. Fulfilling client requests and providing trustworthy service is a priority for us. We localize the service in each target market, operating from five offices in Europe, and having additional local sales & marketing teams in target markets.

Industry
International Trade and Development
Company size
51-200 employees
Headquarters
Tartu
Type
Privately Held
Founded
2014
Specialties
B2B, Korean Cosmetics, Distribution in Europe, Asian Cosmetics and Consumer goods, Korean Skincare, Beauty products, Full-service B2B, Japanese Beauty Products, Asia-Europe Trading, Korean Supplements, Local Distribution Support, and Central Warehouse

Locations

Employees at Orien Trade Group

Updates

  • This September, we had the privilege of participating in Beauty Forum by #Cosmoprof in Warsaw, the Poland's largest beauty fair, and what an incredible experience it was! 🌟 Orien Trade Group bridges the gap between Europe and Asia, bringing over 50 beloved Korean and Japanese beauty brands to European consumers. #BeautyofJoseon #Missha #COSRX #Banilaco #BCL #Clio #Goodal #Peripera #Frudia #Mixsoon From advanced skincare and haircare to innovative makeup solutions, we strive to deliver the best of Asian beauty to our partners and customers. Exciting news! We are thrilled to announce our confirmed participation in the 2025 Beauty Forum by #Cosmoprof next spring and autumn! See you all next year! 🎉 #BeautyForum #OrienTrade #KBeauty #JBeauty #KoreanBeauty #JapaneseBeauty

  • Happy birthday, GlowStation Turku Showroom! 🎉 Thank you to every employee who has worked hard, thanks to you we have today ~ 👏 Our goal is to enable K-beauty and J-beauty lovers from all over Europe to experience products directly at showroom. More showrooms are in preparation ~ 💜 GlowStation

    View organization page for GlowStation, graphic

    208 followers

    Today on 11.11.2024 is the 2nd anniversary of our very first showroom in Hansakortteli Turku, Finland 💜🎂✨️ Needless to say that without Turku showroom, GlowStation would not exist in the form it exists today. In two years we have opened six showrooms across three countries. Where should we go next? Orien Trade Group

    • No alternative text description for this image
  • 🌸The 6th GlowStation showroom opened at Väla Centrum in Helsingborg, Sweden. 🌸 GlowStation, part of Orien Trade Group, is designed to offer European beauty enthusiasts a welcoming space to explore and experience the best of Asian beauty products—especially favorites from Korea and Japan. At GlowStation, you can try out products you're curious about with no pressure. Our friendly and professional staff are always on hand to provide personalized advice and assistance. After discovering your favorites, you can conveniently purchase them from our showroom, online store, or at leading beauty retailers across Europe. Beauty shouldn't wait. Visit GlowStation and find your glow today! #GlowStation #OrienTradeGroup #AsianBeauty #KoreanBeauty #JapaneseBeauty #BeautyLovers #GlowUp Väla GlowStation

  • Congratulations on the successful Hebe's event! Orien Trade has partnered with mixsoon to bring minimalist, irritation-free, and natural skincare products to European consumers. This collaboration offers a new option for those seeking simple skincare routines, sensitive skin solutions, and everyone who values essential skincare. 🌱 We extend our gratitude to our retailers for helping us build this bridge together! 🙌 Parket Inc.(mixsoon) Hebe GlowStation

    View organization page for GlowStation, graphic

    208 followers

    GlowStation's Poland team is introducing Mixsoon to Polish customers at Hebe's event in Arkadia shopping mall on the 25th and 26th of October. If you are located in Poland, you can still visit our booth tomorrow 😍 Parket Inc.(mixsoon) Hebe

    • No alternative text description for this image
    • No alternative text description for this image
    • No alternative text description for this image
    • No alternative text description for this image
    • No alternative text description for this image
      +2
  • Good morning from the peak of Estonia - Suur Munamägi! Team Orien Trade Group (team number 8) is conquering the exhilarating adventure in the Tipust Topini running event over the weekend! Saturday at 08:12, our team started the journey from Estonia’s highest peak to the beautiful finish line in Pirita, covering a remarkable 337 km. Our dynamic team of 10 - Pille Triin Voolaid, Nga, Kadi Kuus, Marleen Kanep, Madis-Marius Vahtre, Barış Özdemir, Andry, Jaan, Ingvar, and Ago - is taking on this challenge together. You can follow our progress live and cheer us on every step of the way through this link: https://lnkd.in/da8XwZyt Let’s show what Team Orien Trade is made of! 💪 #OrienTradeGroup #TipustTopini #RunningAdventure #TeamOrienTrade #Estonia #SuurMunamägi #Pirita #TeamSpirit #LiveTracking

    • No alternative text description for this image
  • Orien Trade Group were excited to participate in "The New Well" festival in Paris this weekend, introducing French consumers to the inspiring world of J&K-Beauty in a different way: K-beauty is gaining popularity not just because of the K-pop wave or social media, but because of the product's own merits. With a skin-first philosophy, natural and pure ingredients, and innovative technology, K-beauty stands out for its effectiveness and quality. A special thank you to HKH Brand Boosting - fantastic event and collaboration! #OrienTradeGroup #GlowStation #TheNewWell #JKBeauty #Wellness #BeautyInnovation #HKHBrandBoosting #SkincareRevolution #KBeauty #JBeauty

    View organization page for HKH Brand Boosting, graphic

    408 followers

    This weekend, we were delighted to participate in "The New Well" in Paris, a festival dedicated to the latest trends and innovations in wellness and beauty. A special congratulations to Tiffany Buathier for organizing such a phenomenal event! It was an honor to be alongside Glow Station, a D2C platform and showroom showcasing top J-K beauty brands. The French market's demand for Asian skincare is remarkable! More and more people are seeking the high-quality, innovative products that J/K beauty is renowned for. We are thrilled to be at the forefront of Orien Trade Group / GlowStation expansion in Europe, helping to meet this demand and bring the best of Korean and Japanese skincare to new markets. #TheNewWell #Kbeauty #JBeauty #Wellness #ParisEvents #B2BExpansion

    • No alternative text description for this image
    • No alternative text description for this image
    • No alternative text description for this image
    • No alternative text description for this image
  • “WHY? WHY ON EARTH ARE YOU WALKING 100 KM IN 24 HOURS?” Barış Özdemir, our Head of Business Development for Central and Eastern Europe, has just completed the Löwenmarsch (the Lion Trail), a 100 km hike in 24 hours, held in Berlin for the first time this year! The Löwenmarsch is not just a test of endurance but a significant fundraising event supporting Learning Lions, an incredible organization providing IT training and digital jobs in rural Kenya Digital Lions - Fair Trade Agency, Startup Lions. This initiative helps local youth gain competitive skills for the job market without having to leave their homes. In 2023, it attracted more than 1000 participants, covering 51,566 kilometers and generating more than 200,000€ in donations. Barış has previously completed this challenge twice in Bavaria. This time, 100 km was a serious athletic challenge that required training and planning. Despite not having the opportunity for his usual preparation hikes this year, Barış embraced the mental and physical challenge with determination. Reflecting on this incredible achievement, Barış shared, "Löwenmarsch reminds me to keep moving forward. Sometimes it's essential to push yourself and test your boundaries for good causes, to see what it takes to step out of your comfort zone. This builds resilience and helps me better cope with life's stresses and changes." At Orien Trade Group, we believe that people are our most precious value. Thank you, Barış, for inspiring us with your story. Let's cheer for Barış and support Learning Lions! #OrienTradeGroup #OrienTradePeople #Löwenmarsch #LearningLions #DigitalLions #Fundraising #ITTraining #Kenya #EnduranceChallenge #ProudMoment

  • 🌟 Our Leader Team is on the spot🌟 We are pleased to share that Linn Weilar, CEO of Nordics Cosmetics & Healthcare, a division of Orien Trade Group, will be a keynote speaker at the Retail Technology 2024 conference! Join us at the Nordic region’s largest retail conference, exhibition, and meeting place 📅 Date: 29-30 May 2024 📍 Location: Kistamässan, Stockholm Linn Weilar will shed light on the secrets of K-Beauty and J-Beauty, providing valuable insights into these innovative skincare trends. Introducing GlowStation: From Online to Offline. GlowStation is here to bridge the gap between digital and physical stores, between Asian and European markets. Discover how GlowStation enhances customer engagement and brings the best of online convenience to offline retail spaces. 🛍️ Event Highlights: - Learn about the transformation of retail from online to offline. - Engage with industry leaders and innovators. - Explore future innovations, technology, and digitalization in retail. This summit is organized by Alex (A3) Baker and the Retail Technology team. It is the perfect opportunity to gain deep insights into the future of retail to stay ahead of the curve in the ever-evolving retail landscape. meet senior decision-makers from leading retailers and brands. We look forward to seeing you there! 🔗 Learn more about the event and register here #RetailTechnology2024 #RetailInnovation #KBeauty #JBeauty #OrienTradeGroup #NordicsCosmetics #DigitalTransformation #RetailConference

    • No alternative text description for this image
  • We are excited to share this insightful post from our long-term partner, COSRX. At Orien Trade Group, we are proud to distribute a wide range of COSRX products across Europe, bringing the best of Korean skincare to our retail partners. Hyaluronic acid is indeed a game-changer for maintaining skin hydration and health, and COSRX’s innovative products harness this ingredient beautifully. Explore the amazing COSRX peptide products through the link above and experience the benefits of advanced skincare. #COSRX #HyaluronicAcid #OrienTradeGroup #KBeauty #Skincare #Cosmetic

    View organization page for COSRX, graphic

    13,247 followers

    🥼COSRX Skinsights: Hyaluronic Acid For Everyone! Hyaluronic acid is one of the indispensable and unique skincare ingredients in today's cosmetic market. It is the ingredient that is safe to use because it's naturally found in our skin.🙌🏻 Hyaluronic acid is naturally produced in the body and makes up the skin which is the same as collagen and elastin. While collagen and elastin are the structures that support the skin firmly, hyaluronic acid fills the skin and maintains its moisture balance! ✅Hyaluronic Acid Products Available at 코스알엑스 COSRX  Peptide is an ingredient that can work effectively in various types of products. 코스알엑스 COSRX has a range of peptide products that can be used in harmony with any effective product no matter what the skin concerns are! 👀COSRX Peptide Products: https://lnkd.in/gDDHCKY7 #Beauty #Cosmetic 코스알엑스 COSRX #Hyaluronic Acid

    Hyaluronic Acid For Everyone

    Hyaluronic Acid For Everyone

    cosrx.com

  • WE ARE OPENING A J&K-BEAUTY CONCEPT SHOWROOM – GLOWSTATION 📍 Location: Westfield Mall of Scandinavia, Stockholm, Sweden Orien Trade Group is excited to announce the successful grand opening of our GlowStation Flagship Showroom on May 10th at the Mall of Scandinavia in Stockholm, Sweden, introducing a completely new concept - ''Your J&K Beauty Destination'' with a unique experience. 🎉 GlowStation offers a unique opportunity for Korean and Japanese Beauty Skincare Brands to shine. - Staying in the heart of Scandinavia’s largest shopping mall, the showroom provides a place where Japanese and Korean beauty products can be showcased in their full range, bringing them closer to beauty lovers across Europe. - GlowStation serves as a brand promotion channel to gain valuable insights into customer behavior and preferences, to bridge the gap between J&K-beauty and consumers in Europe. Here, consumers can explore more about products: - from top-selling to winning award brands: COSRX, MISSHA ABLE C&C , Beauty of Joseon, SKIN1004 CRAVER Corporation, Banila Co F&F(에프앤에프), ADWIN Korea Corp. ,... - from Korean to Japanese beauty products: BCL , Naris Cosmetics, - from skincare, makeup, body care to haircare: Ayunche AMOREPACIFIC. 🎉 Consumers can also learn about these beauty brands’ availability at other retailers when GlowStation's built to be an ambassador of J&K-beauty as well as partner retailers. - With a strong customer base and consumer insight knowledge, GlowStation provides significant support in boosting sales our partner retailers by raising awareness and demand for Japanese and Korean beauty products. - By understanding customer demand, we help offer skincare products that meet the needs of retailers and their clientele, setting new trends in the market. “We are proud to have a strong customer base. With the new showroom, we want to support our retailers with their sales by raising awareness and demand for Japanese and Korean beauty products. We also want to offer a place where Japanese and Korean beauty products can shine in their full range and get closer to beauty enthusiasts across Europe,” says Linn Weilar, CEO of Nordic Cosmetics & Healthcare, all of which is part of Orien Trade Group.

Similar pages