AgoraPulse

Happy Halloween, social media managers 🕷️🔪👻! What are the scariest things you've heard this year? 🧨 We will go first: the endless back-and-forth to get a post approved. A typo here, a paragraph rewrite there, and suddenly, the entire visual needs to be changed… But luckily, Agorapulse’s smooth approval process for internal and external teams makes everything easier 🧡! What’s your biggest fear as a social media manager? Let us know in the comments! #communitymanager #socialmediamanager #socialmediamanagement #halloween

This year’s edition of SaaStock was exceptional! Leaders from the SaaS industry, including Agorapulse’s Co-Founder and CEO, Emeric Ernoult, gathered at Mount Juliet Estate two weeks ago to connect and engage in discussions about the latest opportunities and challenges facing our sector. A special thanks to Alexander Theuma, Founder of SaaStock, for creating an ideal environment for dialogue on the future of the industry, and to Peter Coppinger, Founder and CEO of Teamwork.com, and Wes Bush, Founder of ProductLed, for the insightful discussions 👏! #SaaS #SaaStock2024 #retreat #founders

October was another exciting month where Mike Allton had the pleasure of chatting with experienced marketers who offered fresh perspectives on digital marketing practices. What's on the agenda? 👉 For agencies looking to elevate their strategy, don’t miss insights from Zontee Hou (Convince & Convert on custom strategies, Bob Case & Tim Trull (LAVIDGE) on team specializations, and Gini Dietrich (Spin Sucks) on generating passive income. 👉 Peg Fitzpatrick and Stefan Pettersson (GAMENG) explored untapped opportunities for social media managers in the hospitality industry, highlighting the growing potential of Pinterest—an often overlooked platform in the sector. 👉 The B2B edition featured Eva Tranova, our own Social Media Manager, who discussed the challenges every B2B social media manager faces. This episode also gives a behind-the-scenes look at how we use Agorapulse daily to achieve our goals! 📌 Check out our Social Pulse Podcast (Agency, Hospitality, and B2B editions) on your favorite streaming platform. #B2Bmarketing #hospitality #socialmediamanager #digitalmarketing #agency

See you at B2B Marketing Expo UK!

As Halloween 👻 approaches, what’s one of the scariest things a B2B social media manager could ask their colleagues? 👉 Build their personal brand on LinkedIn and share content that reflects the company's values. What type of content should they share? How often? Will they get the messaging right? Let’s take a step back and guide your employees through the process. Social media managers can start by using Agorapulse’s Employee Advocacy feature, which makes it easy for employees to engage with branded content and feel more comfortable posting on LinkedIn (and other platforms too). 💡 This is a simple way for brands to model the right content for their teams. Want to learn how to turn B2B social media challenges into opportunities? Check out the latest episode of the Social Pulse Podcast (B2B Edition) featuring Mike Allton and Eva Tranova, Agorapulse's Social Media Manager. #B2Bmarketing #socialmediamanager #personalbranding #employeeadvocacy

😱 Oh no, is your Facebook page getting deleted too? Don’t worry—it’s just another one of those pesky spam messages brands keep receiving (we’ve been there too!) The solution? Agorapulse's new automated moderation rules 💡! While the promise of billions in crypto or gaining 10,000 Instagram followers might sound tempting (but definitely not the way to go), getting control back over your social inbox is far more satisfying. 📌 Start a free trial and see how our automated moderation rules can send those spam messages straight to the 🗑️ so your team can focus on what truly matters. https://lnkd.in/gZKP7Vq6 #socialmediamanagers #inboxmoderation #socialmediamanagement #communitymanager

Your post gained tons of engagement on LinkedIn, but what came next 🚀? Your Instagram Reel got plenty of views … but how does that translate into monetary value? As the year wraps up, reviewing your social media performance is crucial for setting next year’s projections and budget. 👉 So, how do you prove to senior management or clients that your social media efforts are worth the investment? Charlotte Day, Creative Director at Contentworks Agency, with over 20 years of experience in digital marketing, shares her insights and best practices on social media ROI in her latest article. 📌 Check out her top tips here: https://lnkd.in/dBR3ehwZ #socialmediaROI #socialmediamanager #socialmediastrategy

🕵️♀️ Detective mode activated! Want to stay ahead of your competitors without spending hours manually reviewing posts and scouring articles? Here’s how you can gather insights quickly and efficiently with two key tools: 👂 Listening: Instantly access up to 30 days of data from Instagram, X (Twitter), Facebook, and the Web (news and blogs) for keywords or companies relevant to your brand. For example, we ran a listening search on the keyword and hashtag "retail social media." Get a complete view of sentiment, search volume, engagement, and more. 🔎 Instagram Competitors: Available to all Agorapulse users, this feature gives you a clear understanding of your competitors’ posting strategies. We used Nike, Adidas, Puma, New Balance, and Reebok as examples. Are they focusing on carousels or Instagram Reels? What kind of engagement are they generating? This tool has the answers. P.S.: Our clients also use the Listening tool to monitor their brand health. 📌 Learn more about the power of social media monitoring on our website: https://lnkd.in/dFPCQbVP #socialmediamanager #sociallistening #competitoranalysis #socialmediastrategy

As artificial intelligence reshapes the marketing landscape, many professionals are questioning their future in the industry. 👉 What new skills do B2B marketers need to master to stay ahead? Tune in to another insightful episode of the Social Pulse Podcast (B2B Edition), where Mike Allton interviews Pam Didner. Author of The Modern AI Marketer in the GPT Era, Pam highlights the key opportunities marketers must seize to navigate the evolving job market. 📌 Listen to the episode here: https://lnkd.in/dmDfmEKS #B2Bmarketing #AI #digitalmarketing #podcast

Are you on the lookout for your next adventure, where you can grow your skills and experience an exceptional work atmosphere? Then you’re in the right place! Agorapulse is currently hiring for remote roles: - Demand Generation Manager - North America - Customer Support Hero - APAC - Content Writer - USA or Canada - Account Executive - North America P.S. We now have 150 enthusiastic employees split between our Paris office and international locations. Our semi-remote organization allows us to have team members from all around the world 🌎. Have questions about the roles or the interview process? 👉 Contact Morgane Dubois, our Talent Acquisition Manager, for more information! 📌 Find out more on our Careers site: https://lnkd.in/d6rFnkkP #recruitment #remotejobs #techjobs