Action Planning

Just a few scenes from yesterday's Faith and Fundraising Conference where: - We heard the personal perspective of funders, philanthropists, creators and communicators - We got into the practicalities of what is needed to enable effective fundraising - We discovered organisations and places that can help - We remembered we’re all part of the same team, with potential for partnerships and connection - We were inspired, challenged and encouraged in our faith If you were not able to be there, don't worry. We're running three follow-up online events on April 30th, May 7th and May 20th, where you can catch up with yesterday's content and more. Visit https://lnkd.in/eCK2Ur4S for details. Visit Stewardship and FICO: Fundraisers in Christian Organisations for details of their follow-up events. #faithandfundraising25 #faithandfundraising2025

Fundraising Communications for Impact and Relationship, chaired by Kate Nicholas with: Phil Broad, CEO Yeomans - Fundraising Services Andrew Barton, fundraising consultant Lani Charlwood, Chair Christians in Media Claire Smith, copywriter and consultant “Be clear and honest with your message.” “Bringing the donors closer to beneficiaries should be front of mind when you write.” “Thanking donors is really important.” “Storytelling is not always about case studies. It’s about adopting a storytelling approach to all your communications.” “Bring your donors into the story really early on, especially if the cause you’re working on might seem very distant.” “Don’t just tell your donors your stories, tell everybody your stories. We want people to ‘gossip our good news’. So tell the media too.” #faithandfundraising25

How to Increase Income Through the Right Foundations, presented by philanthropy lawyer Rachel Steeden of Stewardship. “About 6 million people in the UK are higher rate tax payers. Only about 22% of higher rate gift aid is reclaimed. What a pity!” See the recommendations in the slide. And contact us for more information. #faithandfundraising25

How to Build a Great Green Capital Appeal. Action Planning’s Sean Tully with Chris Perkins of @Stewardship and Nigel Walter, church buildings expert. With the Church working towards net zero and individual churches needing to fund their own net zero plans, here were some fascinating insights from the perspective of lender, building expert and fundraising adviser. Did you miss this? Get in touch and we can make this expertise available to you. #faithandfundraising25

The Power of the Monthly Giver, presented by Peter Cashman of Tearfund. Three key areas to grow your regular giving. 1 Attract new regular givers 2 Retain regular givers 3 Upgrade - increase donor value “We generally find supporters are very happy to be asked.” #faithandfundraising25

A Biblical Perspective on Fundraising. Wendy Pawsey, Head of giving at Evangelical Alliance, on how to be conduits of God’s generosity. “Generosity is for everyone. No-one gets excluded.” “Know your donors, communicate with them, spend some time with them.” “When we follow in the footsteps of the heroes of our faith, we get a front row seat to transformational generosity.” #faithandfundraising25

From the Perspective of Secular Influence and Social Media. Anna Brading, Certified Financial Education Instructor (CFEI), author of Money Mentor and TikTok sensation, interviewed by Laura Treneer. “The thing to remember about social media is it’s just communicating. What is it people want to know about, what do they connect with and how can I say it in a way that is inspiring?” “Storytelling is really important. Real stories connect with people in an authentic way. You can’t argue with someone’s story.” “Frequency of posting is really important.” #faithandfundraising25

Fundraising from the perspective of Philanthropy and Business. “Be brave and don’t think that anything is out of reach, because it isn’t.” “We have got to see that the Government can only do so much and we can do so much more.” “Inspiration for me comes from people like you who are doing work that I can’t do. What concerns me is duplication of charities doing the same thing.” “There’s strength in this room if we collaborate together.” “Walking in the Spirit is important every day, not just on a Sunday morning.” #faithandfundraising25

Our speaker Tania Bright was needed elsewhere today but sent a video extolling the virtues of #collaboration and #merger, in light of her charity Home for Good (UK)’s merger with Safe Families UK, a move motivated “not by financial saving but by creating a stronger organisation”. Don’t worry, we’ll have the benefit of Tarn’s wisdom in our Action Planning webinar on May 20th at 3pm. Save the date! #faithandfundraising25

Our funders panel, chaired by Robin Peake of Wycliffe Bible Translators : Dr John Higgs, THE JOSEPH RANK TRUST Helen Gray, The Benefact Trust Sarah Smith, HINCHLEY CHARITABLE TRUST Nigel Walter, National Churches Trust Morag Gillespie, Stewardship Your chance to ask the funders how you can improve your chances. Watch out for our follow-up comms if you weren’t able to attend. Faith and Fundraising Conference #faithandfundraising25