Arsenal F.C

So proud to win campaign of the year at the inaugural Sport Positive awards this week for the Green Gooners Cup – our collaboration with Ball Corporation to encourage our supporters to make more sustainable choices.   In three weeks, we connected with almost 8,000 Gooners across 164 countries, who between them took almost 56,000 actions to support our drive for a more sustainable future.   Great to have Declan Rice, Gabriel Jesus, and Jorginho playing their part in the campaign, and a special thank you to Planet League for their support throughout. #SportPositiveAwards Cameron Freeman-Haynes Tom Gribbin

𝗕𝗹𝗮𝗰𝗸 𝗛𝗶𝘀𝘁𝗼𝗿𝘆 𝗠𝗼𝗻𝘁𝗵: 𝗕𝗹𝗮𝗰𝗸 𝗔𝗿𝘀𝗲𝗻𝗮𝗹 𝗨𝗻𝘁𝗼𝗹𝗱   This year we’re commemorating Black History Month with 'Black Arsenal Untold' - a series exploring the ways in which Black Gooners shape the culture of our club.   Across the month, we will share the stories of our Black supporters, featuring different perspectives from our local community, club legends, and familiar faces from our Arsenal family.   In episode one, we meet Natalie Dinning to learn more about The Jerk Kitchen: a business, started by her father Neil. Living opposite the Emirates Stadium on Drayton Park, Natalie and her family saw an opportunity to bring Caribbean cuisine to matchday.   For years they served our local community, including fellow Gooner Reggie Yates who lived just around the corner.   Watch the full episode, below 👇

Very proud of everyone across our club who came together to deliver this brilliant collaboration with Aries. It’s another example of how we’re putting creative talent and supporters at the heart of what we do. We’re so proud of our place in London culture, and our thanks go to everyone who brought this to life in a distinctively Arsenal way.

𝐅𝐨𝐫 𝐭𝐡𝐞 𝐀𝐫𝐬𝐞𝐧𝐚𝐥 𝐅𝐚𝐢𝐭𝐡𝐟𝐮𝐥   We're proud to share our limited-edition collection with London-based luxury streetwear brand Aries.     The collaboration marks our first ever independent streetwear partnership and brings together the worlds of football and culture to create an exclusive collection for the ‘Arsenal Faithful'. Read more: https://lnkd.in/eiFwZZhK

𝐖𝐞𝐥𝐜𝐨𝐦𝐞, 𝐂𝐨𝐦𝐀𝐯𝐞 We’re proud to introduce ComAve as our Official E-Commerce Marketplace partner. ComAve will help bring our supporters from all over the world closer to us with a range of exclusive experiences and discounts. Read more below.

What a privilege to host Labrum London’s London Fashion Week show alongside adidas at Emirates Stadium this week. Our congratulations and thanks go to Foday Dumbuya and everyone who contributed to bring together the Arsenal family for an incredible expression of culture and community. We’re proud of our place in London culture and putting creative talent and supporters at the heart of what we do in partnership with so many others. 

𝗟𝗼𝗻𝗱𝗼𝗻 𝗙𝗮𝘀𝗵𝗶𝗼𝗻 𝗪𝗲𝗲𝗸 𝟮𝟬𝟮𝟰 As part of London Fashion Week, we were proud to make history by hosting a first-of-its-kind runway show pitch side at Emirates Stadium. A Journey of Triumphs by Foday Dumbuya with Labrum London built on the launch of our iconic away kit together in July. The kit, featuring pan-African colours with a zig-zag pattern inspired by 1920s African art, created by adidas in collaboration with Labrum London celebrates our African players and our passionate African supporters. The show elevated and championed diverse talent and our rich cultural heritage – in Islington and around the world. Under a special light show in N5, grime artist and Arsenal supporter, Ghetts opened the show with a powerful spoken word recital. Declan Rice and fellow Gooners including Clara Amfo, Mawaan Rizwan, Amanda Reifer and Michael Dapaah all walked the runway in pieces inspired by football culture. Balimaya Project provided an incredible live soundtrack for the show. The event brought culture and community together, the front row featured our men’s first-team players Riccardo Calafiori and Myles Lewis-Skelly, Arsenal legend Alex Scott, Wretch 32, Bashy, Eni Aluko, Himesh Patel and Micheal Ward. Football and fashion are influential forces in our global community. It was a privilege to bring them together during London Fashion Week - an iconic moment in our city’s calendar - to inspire connection and a sense of belonging for our supporters around the world.

Introducing our first Official Digital Transformation Partner, NTT DATA, Inc.   We’re excited to have NTT DATA on board to support our digital transformation in a multi-year partnership.   Underpinned by their industry-leading expertise, NTT DATA will help us build and deliver new technologies, enhanced data analytics, machine learning, and real-time integrations. Together, we will create a much more personalised and tailored experience for all our supporters across our digital platforms, bringing our communities around the world closer to N5 and driving our club forwards.   More ⤵ https://lnkd.in/e9B34XTN

We collaborated with the Department for Education ahead of the launch of the British Sign Language GCSE next year, following our full integration of BSL into all home matchdays last season. Before the end of last season, we welcomed Daniel Jillings to Emirates Stadium to experience his first ever fully accessible BSL matchday. Watch below 👇