Bold Bean Co

GOOOOOD MORNING

When I joined Bold Bean Co, I was inspired by their mission to make the world obsessed with beans, by giving them the best of beans. What I didn’t expect to see was this small but mighty brand actually making this mission a reality 🚀 But don't just take my word for it - The Times recently featured a fantastic article highlighting the incredible work that Amelia Christie-Miller and the amazing team at Bold Bean Co. are doing. ✨ Sales are up a remarkable 122% YoY, “driven by foodie influencers as well as the upmarket brand, the Bold Bean Co” ✨ 🫘 Queen Black Bean are up 417% and Queen Red Beans are up 355% - try them in a delicious Smoky Black Bean Bake this weekend and I promise you’ll see why As the article states: ✨"Bold Bean Co. has almost single-handedly reinvented the humble bean, transforming it from a staid, commodified product” ✨ As Amelia summarises: “Pulses are the closest thing to the perfect food." Essentially, the more beans we get people eating, the better—for our health, for the planet, and of course, for our taste buds (because, honestly, they’re ridiculously delicious). Let’s keep spreading the bean obsession! 🌱 💚 🌍  For the full article see here:

This is the sort of article I dreamt up in a manifestation moment 4 years ago.  It felt far off. BOLD. Ambitious. But here we are! 💥 According to The Times, beans are seeing a "spike in popularity" at retailers like Waitrose & Partners & Sainsbury's, and APPARENTLY, Bold Bean Co is driving this shift!! 🌱 Of course, it’s not just about us. It’s the food creators whipping up amazing recipes, the gut health movement and brands like ZOE, and the growing awareness that beans are THE perfect food - for the planet, your pocket, and your health - yes - #beansishow. I’ve had a few people say to me in a slightly patronising tone, “Wow, you really got lucky with your timing, didn’t you?” I smile and say, “Yes, I know, so lucky!” 😊 But let me be honest: while I do wonder about the balance between luck and hard work, I KNOW we've played a big role in this change. Yes, there was some luck, but I believe you create your own luck too. ➡ It was years prior placing myself the food sustainability space. ➡ It was attending panels on food system issues, reading everything I could get my hands on, following my curiosity and eventually - naturally - arriving at BEANS (All roads lead to beans, trust me). Once I knew it was beans, I spent hours at the British Library, researching health and consumer trends, confirming what my gut was telling me - that it was time to take the leap. And then there’s the tangible work: - 40k copies of Bold Beans, our cookbook, sold - packed with bean recipes. - 108k Instagram followers, regularly inspired by bean-packed plates. - Hours and hours of sourcing, testing and perfecting our beans - so that when someone tries them from the first time - they're obsessed. - 50k monthly visitors to our website, hunting for bean recipes. - 3 million BBC viewers seeing beans pitched to some initially skeptical dragons. - £120k worth of beans gifted to food creators, (who open their cupboard on a Monday morning and wonder what they're going to cook up for their followers) - Great Taste Awards across our entire range (well, minus the Baked Beans that have just launched!) All of this has come from passion, dedication, and an amazing team at Bold Bean Co who truly believe in what we're doing. So, yes, this article is incredible for the exposure in a national newspaper, but what excites me most is the recognition of our role in this movement - and what’s to come... (And yes - maybe a little reminder that I can stop worrying about what other people think about how we got here... 😂 ) What's your take on luck vs work in consumer goods brands? HOW MUCH is timing? For The Times article, see here: https://lnkd.in/eXB_k9WA Thank you Andrew Ellson for the article and to the teams at WR and JS that led him to this narrative Lizzie Haywood (Conlon) 💚 .

Who are the true bean obsessives out there? We're running a COMPETITION to find out 👀 How far would you travel for FREE BEANS?! ⁠ ⁠⁠ 🚚Our baked bean mobile has been tooting around London throughout October - serving our FREE piping hot baked beans on buttered sourdough toast - and still has one week to go. So if you've already visited, or plan to this week - GET INVOLVED⁠ ⁠ To enter:⁠ -post a picture or video of the baked bean pop up on your Instagram story tagging @boldbeanco and the location you are in⁠ - send us a screenshot or some form of proof of the length of your journey to one of our pop up locations e.g. a lime bike receipt, a train receipt, distance on a Strava app⁠ -the bean champ who has travelled the further will be contacted via Instagram DM on Monday 21st October and will 𝗪𝗜𝗡 𝗔 𝗙𝗥𝗘𝗘 𝗠𝗜𝗫𝗘𝗗 𝗕𝗢𝗫 𝗢𝗙 𝗢𝗨𝗥 𝗡𝗘𝗪 𝗕𝗔𝗞𝗘𝗗 𝗕𝗘𝗔𝗡𝗦!⁠ ⁠ 📍 Where we'll be for the remaining tour:⁠ -Holborn Viaduct (Today 10am-4pm)⁠ -Cardinal Place (Wednesday 16th: 10am-4pm)⁠ -Westfield Stratford (Thursday 17th: 10am-4pm)⁠ -Jerdan Place (Friday 18th: 10am-4pm)

FREE BEANS ON TOAST?! Our bean mobile is touring London for the next two weeks. Serving DELICIOUS baked beans on Wildfarmed toast. Pop down between 10-4pm every day and choose between our tangy Classic or warming Smoky Chilli Baked Beans. Locations below ⬇️ Are you coming? Let us know!

WHAT'S OUR SECRET?! Tender loving care. Our baked beans took nearly 3 years in the making, and for many reasons 💯 QUALITY is always our biggest priority, and with quality comes time + care. Our SUPERSTAR new product development manager Rosa Hernández sourced the BEST beans, tasted + tested the BEST tomato sauce and we eventually narrowed it down to 3, carefully crafted flavours: the rich tomato, the smoky chilli + the classic. 🙌Our mission is to make people obsessed with beans. To do that, we had to launch with the mainstream varieties like the butter bean + the chickpea (see them as the jocks + the cheerleaders, if ya like) but to source + create the BEST + MOST DELICIOUS VARIETIES POSSIBLE. From that stemmed a whole new other varieties to ease people into the world of beans, from carlin peas, to borlottis + now it feels right to tackle THE BAKED. 🐘The elephant in the room - hey old bean Heinz 👋 - these guys have cracked the baked bean scene. it’s become our Nation’s classic dish and for very good reason. We’re not trying to compete with these guys, all beans are great beans in our eyes. But we want to bring a new + EXCITING product to healthy convenient food that is, above all, DELICIOUS 💚 KEEN TO TRY? Now in @sainsburys @ocadouk , on our website + knock on your independent delis/bakeries doors

Let's all be more like Dolly. ⁠ Save your 💰 on Deliveroo + make yourself a nourishing yet ABSOLUTELY BLOOMIN DELICIOUS LUNCH instead. ⁠ Satisfying. Comforting. Convenient. ⁠ 🛍️ https://lnkd.in/eCaxF3ub

THE BEAUTIFUL BORLOTTI Our borlotti beans are a small but VERY special harvest. Flavour-first sourcing is our top priority. And for our borlotti beans, that meant Piedmont, Italy 🇮🇹 where Farmer Davide’s family have been cultivating these beans for 70 years. After all, the sign does say “the typical land of beans” 😀 👌Those beautiful pods you see are probably more familiar to you when you think of borlottis, with their pink speckled spots. And when cooked, they turn into this creamy, buttery, MELT IN THE MOUTH delicious bean you have ever tasted.We asked Davide his favourite way to eat them, and his answer; PASTA E FAGIOLI. It’s a classic for a reason (+ we’ve got a pretty great recipe on our website). Building relationships with our farmers is incredibly important to us - making those connections, UNDERSTANDING where our products come from + bringing those on our journey with us 💚 Because these beans are so special, we’ve made them exclusive to indepedents + on our website. WE COULDN'T LOVE THEM MORE.

CHOOSE YOUR FIGHTER When tackling something as huge as baked beans, we couldn’t bring you just 1 flavour, oh no no. We’ve brought you THREE.⁠ ⁠ 😎 The classic: a tribute to the original, but with a modern twist. It’s timeless + trustworthy, with a subtle sweet but tangy sauce with notes of tamarind + apple cider vinegar. ⁠ Perfect piled onto crusty, buttery toast or a jacket spud, loaded with cheese.⁠ ⁠ 👌The rich tomato: a richer, slightly more intense creation to the classic infused with fragrant herbs. It’s comforting, nostalgic with a hint of indulgence + sophistication. Perfect tumbled onto toast or spooned into bowls with blobs of mozzarella + fresh basil. ⁠ ⁠ 🌶️The smoky chilli: for those who like a little spice in their lives. It’s the perfect balance of sweet, smoky + spicy with a chipotle kick that leaves you coming back FOR MORE. Perfect with a dollop of yogurt + pickled red onions, or with a crispy fried egg.⁠ ⁠ So are you the life + soul of the party? Or the calm + collected one in the WhatsApp group chat? Let us know ⬇️ Grab a jar, or 3 at: 🌐 Our website: https://lnkd.in/evt2YCU5 - FREE SHIPPING! 🛒 Sainsbury's: https://lnkd.in/epe_8FZy 🛒 Ocado Retail: https://lnkd.in/eQNrSTQv + check out your local delis + bakeries

Baked beans that took over 2 years in the making 🤯 And for many reasons... 👌 QUALITY is always our biggest priority, and with quality comes time + care. Our SUPERSTAR new product development manager Rosa Hernández sourced the BEST beans, tasted + tested the BEST tomato sauce and we eventually narrowed it down to 3, carefully crafted flavours: the rich tomato, the smoky chilli + the classic. 🙌Our mission is to make people obsessed with beans. To do that, we had to launch with the mainstream varieties like the butter bean + the chickpea (see them as the jocks + the cheerleaders, if ya like) but to source + create the BEST + MOST DELICIOUS VARIETIES POSSIBLE. From that stemmed a whole new other varieties to ease people into the world of beans, from carlin peas, to borlottis + now it feels right to tackle THE BAKED. 🐘The elephant in the room - hey old bean @Heinz - these guys have cracked the baked bean scene. It's become our Nation’s classic dish and for very good reason. We’re not trying to compete with these guys and we're not here to boujee up something that’s working for you. All beans are great beans in our eyes, but we want to bring a new + exciting product to healthy convenient food that is DELICIOUS. These are baked beans, but not as you know it. And we're SO EXCITED TO GET THEM OUT THERE.