Cognism

📞 When are you most likely to book a meeting from a cold call? Ellie Childs, SDR at Cognism, breaks down our latest data on when prospects are most receptive, and shares her #1 tip for maximising cold-call success 👇 For more data that'll help you book more meetings over the phone in 2025, download our Cold Calling Report. Link in the comments. 

Struggling with how to handle the competitor objection on a cold call? In our latest Cold Calling Live webinar, Ronen shared his go-to strategy for turning this objection from a seemingly dead end into a future win. 💡 Your job isn’t always to book meetings now, it’s to set up the follow up. Most prospects already have a solution and that’s just the reality. For Ronen, it's about accepting that reality and still walking away with some value. See how Ronen positions himself for a successful follow up 👇 

In the latest episode of The RevOps Review podcast, Jeff is joined by Benjamin Zeitz, Head of Revenue Operations at Sweep.io, for a deep dive into what it really takes to make an impact in RevOps. Benjamin shares his perspective on: 👉 Why staying hands-on is critical for success in RevOps 👉 How RevOps & Customer Success work hand in hand 👉 The role of AI in automating (but not replacing) RevOps Tune into the full episode for an insightful conversation on how to elevate your RevOps game. Linked in the comments.

How direct should you be with your prospects? We caught up with Morgan and Cognism's Ayah and Johnny, to dive into their approaches on directness when reaching out to prospects. From Morgan’s no-nonsense approach to Ayah’s balance of clarity and rapport, and Johnny’s quick yet personable style, this video breaks down the different ways to navigate being direct. 👇  

Struggling to uncover your prospect's challenges on a cold call? During a recent Cold Calling Live webinar, Sara Uy shared her go-to strategy for this 👇 After pitching, Sara asks: “Out of curiosity, what are your top 3 sales challenges right now?” Here's why this works: • It keeps the conversation going. They’re caught off guard and will likely open up. • Even if you don’t book the meeting, their answer gives you valuable information to use in future calls with people in the same industry. • It sets you up for a double close. Use their challenge to position your solution and secure a meeting. To join our next webinar, sign up via the link in the comments. 

Cold calls are lasting longer - averaging 10 seconds longer than the previous year. This shows prospects are engaging when approached with personalised value. But how do you make the most of the time you have? 👇 Stevie Griffiths, Senior Enterprise SDR at Cognism, shares her proven strategies for breaking down barriers, controlling the conversation, and turning quick calls into real pipeline. For more on what the best cold callers are doing to see success in 2025, check out our Cold Calling Report - link in the comments.

With the release of our State of Cold Calling Report 2025 yesterday, you might be wondering how that information will impact the way SDRs need to operate to be successful in 2025. Well, we've got you! In this upcoming session of Cold Calling Live, Morgan J Ingram, Leyna Gatti, Junior Lartey 🎁 and Brandon Jeppson 👨🏼🍳 will be sharing their thoughts on the new data points. And giving you a chance to put them into action! This session will be the blueprint salespeople need to smash 2025 📞 see you there.

What's the best time to call? What's the reason most calls end? What connect rate are other companies getting? We collected the data from over 200,000 dials to uncover what’s really driving cold calling success. Introducing... Cognism's Cold Calling Report 2025, out now! Leverage the stats to get a better understanding of what's happening in the industry, and what you need to do to book more meetings over the phone in 2025. Don't miss out on this data, and download the full report - link in the comments! 👇 

We collected the data from over 200,000 dials and put it all into one report. It uncovers what’s really driving cold calling success in 2025, and dives into how Cognism is getting a 3x higher success rate than average. The State of Cold Calling Report 2025... dropping tomorrow! 🔥 

🌍 How do you make sure your content connects with audiences in new regions? At Cognism, we’ve learnt that going global means thinking local. From tailoring tone and imagery to collaborating with local experts, Amy and Charlotte share how success starts with understanding your audience, and the cultural nuances that shape their decisions. 👉 Swipe for a look at how we approach regional content creation. Want the full playbook? Read more about what worked, and what we’d do differently, via the blog linked below.