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dentsu

dentsu

Advertising Services

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About us

We are dentsu. We team together to help brands predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. We know people better than anyone else and we use those insights to connect brand, content, commerce and experience, underpinned by modern creativity. We are the network designed for what’s next.

Website
https://bit.ly/3lDa6Ff
Industry
Advertising Services
Company size
10,001+ employees
Headquarters
Tokyo
Type
Public Company
Specialties
Marketing communications, Advertising, Media planning, Media buying, People-Based Marketing , Creative, Innovation, Data, and Technology

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Employees at dentsu

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Updates

  • dentsu reposted this

    View organization page for PROGRAMMATIC SPAIN
    PROGRAMMATIC SPAIN

    18,567 followers

    Y acabamos el encuentro #PMAudio25 con una sorpresa... ¡Grabamos un podcast en directo de la mano de dentsu! 💥 Mikel Lekaroz conversa con Jaime García, director de The Story Lab Spain (dentsu) y Jennifer Bocero Granados, Insights Manager de dentsu, sobre los hábitos de consumo de audio de los últimos tiempos, os tipos de audiencias en el sector del audio y las claves para hacer un buen podcast ✊🎙️ 🗣️ "En torno al 27% de la población española escucha podcast, es una audiencia muy diversa que tiene entre 25 y 54 años, y engloba varias generaciones, lo que se traduce en diferentes comportamientos" 🗣️ "De cara a las marcas: este es el momento en el que hay un escenario perfecto. El audio es un medio que puede generar autoridad y conversación y es uno de los que menos molesta a la hora de introducir publicidad". Y para terminar, finalizamos la jornada con nuestro ya clásico #Kahoot que reparte 3 premios a aquellos asistentes que han estado más atentos 👏

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  • View organization page for dentsu
    dentsu

    1,496,973 followers

    When you want to learn, listen. That’s why we asked our very own Gen Z media experts alongside Gen Z consumers from across the world to understand on a 1:1 basis how macro trends in Media are showing up for them, changing their thinking and shaping their world. A huge thank you to our Gen Z media experts across the world for lending us their perspectives; Mariam Khan, Emmely Schröder, Julia Hartwig, Nikho Nikita Rudah, Aya Mae, Missy Goodchild, Cameron Wilson and Miles Xu And to Karishma, Aurélien, Dan and Jeffrey for bringing this vision to life alongside our partners Jay and Cat at Imagen Insights.

    View organization page for dentsu
    dentsu

    1,496,973 followers

    NEW THOUGHT LEADERSHIP | The Gen Z Effect: Shaping the Year of Impact. Building on our 2025 Media Trends report, this special edition examines the media landscape through the eyes of Gen Z. With ten thought-provoking articles from dentsu’s Gen Z experts and guest contributions from Gen Z consumers, in partnership with qualitative consumer insights company Imagen Insights, we highlight the trends redefining how people consume and interact with content, from AI and algorithmic planning to niche communities and connected TV. Download your copy today 👉 https://lnkd.in/e9siSRts #GenZMediaTrends2025

  • View organization page for dentsu
    dentsu

    1,496,973 followers

    Introducing the Differin Level Up Lobby: The First Acne Care Brand Activation on Roblox!   Acne 50 million Americans every year, with 85% aged 12-24 — a generation deeply engaged in gaming. While acne positivity is growing, it still impacts mental health, confidence, and social well-being. Recognizing this, dentsu, Differin by Galderma, and Dubit teamed up to launch the Differin Level Up Lobby on Roblox — meeting digital-first consumers where they already play, connect, and learn.   What does it mean for gamers?  ⚡ Game-Changing Activation – Blending acne-care education games in popular Roblox games that people know and love.  🎯 Play, Learn & Earn – Play fun acne-care mini-games to unlock exclusive in-game power-ups, the more you play the more you earn with chances to win exclusive UGC, all powered by Differin’s acne-fighting arsenal. 🛍️ Buy, Scan, and Play: Shoppers can upload a receipt for any Differin product from any retailer where Differin is sold to receive a power-up of your choice in participating Differin Level Up Lobby Roblox experiences.   With 90% of Gen Alpha and Gen Z actively engaged in gaming, this activation provides a fresh way for brands to connect with their consumers.   Read more: https://lnkd.in/evY-f4tk #Differin #Roblox #Metaverse #LevelUpLobby

  • View organization page for dentsu
    dentsu

    1,496,973 followers

    GLOBAL HACKATHON | Each quarter, dentsu partners with leading cloud providers to host global hackathons, driving collaboration and cutting-edge innovation. To kick off 2025, we teamed up with Adobe to challenge technical teams to push the boundaries of AI-powered creativity. Using Adobe Firefly, Photoshop APIs, and Amazon Web Services (AWS) cloud solutions, teams developed groundbreaking tools for creative automation, real-time content generation, and hyper-personalized marketing. After an intense competition, 18 projects were submitted, with the winning ideas receiving continues support to bring their prototypes to life: 🥇 Sparky AI – A no-code tool that democratizes Adobe Firefly, making AI-powered design accessible to all. 🥈 Creative Personalization Agent – AI-driven content that customizes marketing materials in real time. 🥉 The Phoenix Project – A breakthrough in hyper-personalized, AI-driven campaigns powered by telecom data. Read more about the innovations that took center stage: https://lnkd.in/etiGRQq8 #InnovatingToImpact #Adobe #AWS #Hackathon

  • View organization page for dentsu
    dentsu

    1,496,973 followers

    NEW THOUGHT LEADERSHIP | The Gen Z Effect: Shaping the Year of Impact. Building on our 2025 Media Trends report, this special edition examines the media landscape through the eyes of Gen Z. With ten thought-provoking articles from dentsu’s Gen Z experts and guest contributions from Gen Z consumers, in partnership with qualitative consumer insights company Imagen Insights, we highlight the trends redefining how people consume and interact with content, from AI and algorithmic planning to niche communities and connected TV. Download your copy today 👉 https://lnkd.in/e9siSRts #GenZMediaTrends2025

  • View organization page for dentsu
    dentsu

    1,496,973 followers

    Dentsu SEA celebrates 7 shortlists for our Indonesia and Malaysia teams at the Festival of Media APAC! With its highest-ever tally of nominations at Festival of Media APAC, dentsu Malaysia dominates the shortlist, representing 66% of all Malaysian entries! A special shout to Dentsu X as the most-nominated agency brand in Malaysia. 🎉   Congratulations to our teams and clients for these outstanding campaigns: From dentsu Malaysia: 🍻 Heineken Malaysia Berhad – Best Use of Out of Home, Best Campaign for a Holiday or Celebration, Best Local Execution of a Brand 🫧 Cetaphil x Lumen – Best Use of Data 📊 Guinness x Grab – Best Use of Data 🍕 Pizza Hut x Genshin Impact – The ROI Award From dentsu Indonesia: 🏦 PT Bank Central Asia Tbk (BCA) - Best Local Brand Campaign   Let’s bring home the wins! 🏅 #dentsuSEA

  • View organization page for dentsu
    dentsu

    1,496,973 followers

    In November 2024, Forrester Research, Inc. named dentsu a Leader among media management services providers. In it's report, dentsu media agencies Carat, iProspect and dentsu X received the highest scores possible in the criteria of vision, global delivery strategy, pricing flexibility and transparency, media and advertising operations, and performance media. For a limited time, we're pleased to offer you complimentary access to the complete report. Check it out here 👉https://lnkd.in/e_9f9nsX

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  • dentsu reposted this

    View organization page for Dentsu Creative
    Dentsu Creative

    532,650 followers

    Join UK CEO, Jessica Tamsedge at our exclusive webinar with Primetag as we unveil a powerful new framework for influencer measurement - one that goes far beyond vanity metrics. Discover how leading brands are connecting influencer content directly to online and in-store sales, demonstrating true ROI and unlocking the full business potential of influencer campaigns.   What you’ll learn: • How to prove the real-world impact of influencer marketing • Connecting content to conversion • Actionable strategies to elevate your measurement game   📎 It's not one to miss. Secure your seat here 👉 https://lnkd.in/ehNYgXsp

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