LeadMagic reposted this
When I say this... I truly believe it... Clay's Waterfall Enrichment will become everyone's Email Finder/Mobile Finder. Their commitment to quality is unmatched. For those of you who don't know... Clay & 🦾Eric Nowoslawski (Growth Engine X) have been analyzing all of the Email Finders in their platform to determine who has the best results. They've also done this on the Mobile Finder as well with 🤖 Jacob Tuwiner. The contest has some of the best ones on the market like LeadMagic, Prospeo, Findymail, Dropcontact etc.. Here's what I love about this contest: 1) Big Providers (or Business Gurus) will tell you... avoid the Waterfall. It will race you to ZERO. I COMPLETELY disagree with this statement because of one thing that 🏍benyamin talked about two weeks ago. "Clay eyes." They're missing the market momentum of these platforms and it's obvious they're running away from this strategy or trying to build their own systems like this. 2) It's based on Positive Replies which people received so you know the emails are real. It's not based on some of the fake catch-all finders we're learning about where they mark everything they can here "valid". 3) It deeply analyzes the exact results and is fair because price cost are also taken into account. 4) While everyone running Big SaaS Annual Lock-In Systems. TAKEAWAYS 1) Waterfall methodology is the only way you should be doing data enrichment today. It works, because of science and math. Most people hate math so they doubt it. The water is warm 2) Do your OWN Waterfall Analysis of all your Data Providers especially for Mobile and Email Finder. Hold them accountable, not just once but overtime. The real sneaky ones become less accurate overtime and can really blow up your GTM. 3) Accurate data fuels your business and the quality, accuracy, price change daily if you aren't watching this your Sales Team could be using only bad data and ruining your entire GTM. I would happy to be in the Top 5 because I've tested the competition and I predict it will be PDL, Prospeo and Findymail in their as well. Stay flexible. Any predictions on who might win this? What's your waterfall?