GOOD Agency

A 90” special of our work with People's Postcode Lottery ran on Saturday, in line with star of the advert Ellie Goulding performing on The Voice final!   The special version of the advert showcases the incredible impact of player funding on charities across Britain – highlighting the work of seven of their long-term supported charities -and celebrating the £1.4billion raised by People’s Postcode Lottery.   ➡️ Read more here: https://lnkd.in/etAxqvJS

Join us on Wednesday 6th November for our latest event with JustGiving, Power in Numbers! In recent years, the events landscape has become an increasingly competitive, crowded and fast-moving marketplace, with trends quickly changing and shifting. We will share considerations and takeaways to ensure your events stand out and appeal to your organisations specific audience, in order to raise vital income and maximise the potential of your portfolio. ➡️ Register to attend here: https://lnkd.in/ecFxTYbx

⭐ We're hiring ⭐ We are hiring a Receptionist for our office in London. The role is part of the Business Support team, contributing to the agency's culture and ensuring the GOOD offices run smoothly. If this sounds like you - we'd love to hear from you. More info on the role and how to apply here: https://lnkd.in/e3sYPCVq

We're delighted to have been nominated for three DMA (Data & Marketing Association) UK Awards! 🌟 In the Charity category with MI Media for our work with Motor Neurone Disease (MND) Association on The Love Inside Campaign 🌟 In the Charity category for our #WillTalk campaign with Marie Curie UK 🌟 In the Craft: Film category with Motor Neurone Disease (MND) Association's The Love Inside Huge congratulations to all the teams and those shortlisted 🎉 https://lnkd.in/eidXmqR2 #GoFurther #DMAAwards

We’re excited to share the launch of our work with People's Postcode Lottery! The campaign showcases the incredible impact of player funding on charities across Britain, highlighting the work of seven of their long-term supported charities and celebrating the £1.4billion raised by People’s Postcode Lottery.   The heart-warming advert features comedian and actor Tom Allen as he visits Postcode Lottery player “Sarah” with a message of thanks. He then reveals Ellie Goulding, who performs a new version of the classic hit ‘What The World Needs Now” alongside footage of the supported charities, all expressing their gratitude.   ➡️ Read more in Campaign UK here: https://lnkd.in/eTFhtFni

Can you help shape our upcoming piece of landmark research? 📝 Do you work in a charity's marketing, fundraising or brand team? If so, we'd love to hear your thoughts about integrated communciations. Together with JAA Media and MetaMetrics we are undertaking a piece of research exploring integration in the charity section, launching Autumn 2024. ➡️ If you'd like to participate - please fill in the survey here: https://lnkd.in/eB3T3YFF

We are delighted that our work with Blue Zoo Animation Studio for RSPB has been selected for The APA Collection 2024! Huge congratulations to the team 🎉 Read the full list here: https://lnkd.in/ek4ZQJcV

A week on from #ClimateWeekNYC, GOOD's Head of New Business & Marketing Lucy Martin shares key reflections that have stayed with her: ✳️ Profitability and sustainability aren’t mutually exclusive ✳️ The shift from a sense of rage - stemming from the ongoing environmental crisis – to hope ✳️ Action speaks, brands must be bold in taking sustainable action ✳️ Brands are seeking collaborators who align with their mission Read her full piece here: https://lnkd.in/ewgahYar

107 women die from unsafe abortions every day, which is 1 woman dying every 13 minutes. Our latest work with MSI Reproductive Choices ran this weekend to mark International Safe Abortion Day. The campaign raises awareness of the fact that a safe abortion is not an option for millions of women around the world. ➡️ Read more about the work here: https://lnkd.in/epW62KUC

Over half a million people in the UK are severely affected by mental illness. Three in five people living with mental illness say the fear of how others perceive them has stopped them seeking support. Our latest work with Rethink Mental Illness challenges the stigma and discrimination so many experience. The film is the charity's first ever national TV advert campaign and shows that it's not what's going on in the minds of those affected by mental illness that makes life hard, it's what's going on in ours. 🎬 More about the work here: https://lnkd.in/e_ePGYHP