🗞️What’s new this week with CPG brands? Let’s celebrate the wins from emerging brands! Here are news stories you have to read:
🛒 𝐑𝐄𝐓𝐀𝐈𝐋 𝐑𝐎𝐋𝐋𝐎𝐔𝐓𝐒
🍫 Elavi, co-founded by Michelle Razavi and Nikki Elliott, CPA Elliott, is doubling its presence in Southern California Costco stores, with a refreshed look for its low-sugar, vegan chocolate cashew butters.
🥭 Seal the Seasons, founded by Patrick Mateer and Alejandro (Alex) Piasecki, is launching its Blue Spirulina Tropical Blend Smoothie Kit at Wegmans, Giant Foods, and more, expanding their locally sourced frozen fruit lineup.
🌿 Apothékary™ékary, founded by Shizu Okusa, has launched its wellness tinctures in over 450 Sprouts Farmers Market locations across the U.S., focusing on customer health store preferences.
🌶️ Yellowbird® Foods, co-founded by George Milton and Erin Link, has landed nationwide in Kroger, bringing their spicy sauces to more consumers.
🐷 Pork King Good, founded by Lauren Koston, has launched their Dill Pickle Pork Rinds in Tractor Supply Company stores, offering a savory snack option to shoppers.
🍇 realsy, co-founded by Austin Patry and Sophia Karbowski, has hit the shelves at Wegmans Food Markets, expanding their footprint in the Northeast with their dried fruit products.
🍉 ROAR Organic, founded by Roly Nesi, is now available through Buffalo Strive Markets, offering their healthy beverages in micro-markets across the region.
🌶️ Homiah, founded by Michelle Tew, officially launches at H-E-B stores across Texas, offering its full range of Malaysian-inspired products, including Sambal Chili Crunches and curry pastes.
🤝 𝐁𝐑𝐀𝐍𝐃 𝐏𝐀𝐑𝐓𝐍𝐄𝐑𝐒𝐇𝐈𝐏𝐒
🥪 Haven's Kitchen, founded by Alison Cayne, has partnered with Hero Bread, offering their AIOLI on the brand’s website to help customers hit free shipping and upgrade their sandwiches.
🍪 LEXINGTON BAKES, founded by Lex Evan® 🍫🍪 Evan, kicks off its 2024 seasonal lineup today with a Peanut Butter Chip Cookie collaboration with French Squirrel, the first of four bi-weekly drops featuring limited-edition flavors.
💸 𝐈𝐍𝐕𝐄𝐒𝐓𝐌𝐄𝐍𝐓𝐒 𝐀𝐍𝐃 𝐀𝐂𝐐𝐔𝐈𝐒𝐈𝐓𝐈𝐎𝐍𝐒
💼 Siete Family Foods, founded by Veronica, Miguel, and Aida Garza, announces its $1.2 billion acquisition by PepsiCo, marking a significant milestone for the Mexican-American food brand as it plans to scale its operations.
🎉 𝐍𝐄𝐖𝐒 𝐓𝐎 𝐂𝐄𝐋𝐄𝐁𝐑𝐀𝐓𝐄
🥇 Myles Comfort Foods, founded by Myles Powell, won first place and the Audience Choice Award at the California Grocers Association pitch competition, securing major West Coast retail partnerships.
🌾 @The Real Cereal Company, co-founded by Daniel Abramovich and Tom Binder, is now officially Gluten-Free and OU Kosher Certified.
🚀 CPG Brand Accelerator welcomes 15 dynamic founders to its 13-week program.
In collaboration with Amber Caro from Marketbite.
Read more about each story here: https://lnkd.in/gY5zhhej.
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