Garden Center magazine

Does your website stress you out? Does the thought of *improving* your website ramp that stress up even more? If so, don't worry — we've got help. Catalina Morales Vélez, director of digital marketing for Dig Marketing, offers help with the scary task of improving your website. She spends extensive time training owners on how to understand and take control of their website performance, hosting, security, maintenance and results so that it doesn’t feel overwhelming. Register for this free webinar as part of our Fertile Ground series: https://lnkd.in/gTrukrvj #fertilegroundwebinarseries #gardencenterfertilegroundwebinarseries #fertileground #gardencenterwebinar #gardencenterwebsite #digitalmarketing #gardencenterdigitalmarketing #gardencentermarketing

REMINDER! Our free webinar on employee retention and development is TOMORROW! Our next webinar in the Fertile Ground Webinar Series, with platinum sponsor Proven Winners, features Tina Lee from DeWaynes LLC and Karen Van Duyvendyk from Dutch Growers Home & Garden, who will discuss how positive efforts in professional development, incentives and company culture can lead to improved employee retention and increases in productivity, performance and morale. Register here: https://lnkd.in/g5Ygbp4c #fertilegroundwebinarseries #gardencenterfertilegroundwebinarseries #fertileground #gardencenterwebinar #gardencenterhumanresources #gardencenterrecruiting #gardencenterhiring #gardencenterretention #gardencenteremployees #gardencentermorale #gardencentermanagement #gardencenterdevelopment

Just because an employee was successfully hired and onboarded doesn’t guarantee tenure or long-term satisfaction with your company. Our next webinar in the Fertile Ground Webinar Series features Tina Lee from DeWaynes LLC and Karen Van Duyvendyk from Dutch Growers Home & Garden, who will discuss how positive efforts in professional development, incentives and company culture can lead to improved employee retention and increases in productivity, performance and morale. Register for this free webinar, held from 2-3 p.m. ET Aug. 27, at the link below. And thank you to this session's platinum sponsor, Proven Winners! https://lnkd.in/g5Ygbp4c #fertilegroundwebinarseries #gardencenterfertilegroundwebinarseries #fertileground #gardencenterwebinar #gardencenterhumanresources #gardencenterrecruiting #gardencenterhiring #gardencenterretention #gardencenteremployees #gardencentermorale #gardencentermanagement #gardencenterdevelopment

Industry veterans Erik Dietl-Friedli and Dave Williams have come together to create a new company, Garden Center Consultants, to work with garden centers to help them achieve their goals. “We’ve been doing it for so long. We have seen so many pitfalls and things that garden centers go through and challenges that they might face,” Dietl-Friedli says. “And so, since we have gone through that, we figured, hey, who better to help garden centers achieve their goals?” https://lnkd.in/gS-rcZGy #gardencenterconsultants #gardencenters #independentgardencenters #gardencentermanagement #gardencenternews

REMINDER! The next session in our Fertile Ground Webinar Series is at 2 p.m. ET tomorrow! This webinar will explore how your IGC can move from a broad digital marketing strategy to the daily tactics across digital platforms that will entice your customers and increase sales. Thank you to Rob Sproule — co-owner and marketing director of Top 100 IGC Salisbury Greenhouse and owner of Dig Marketing — for hosting and Plantista and Bobbex Inc., for sponsoring! Register here: https://lnkd.in/gQQ26vza #fertilegroundwebinarseries #gardencenterfertilegroundwebinarseries #fertileground #gardencenterwebinar #gardencentermarketing

Opening private landscapes allows people to experience what’s possible in their own yards and gardens. Just look how inspiring CL Fornari's yard is! Learn more about how your IGC can make gardening contagious: https://lnkd.in/gweX5CUF #retailrevival #gardencenters #gardencentermarketing #gardencentermarketingideas #privategardens #privategardentours

The next session in our Fertile Ground Webinar Series will explore how your IGC can move from a broad digital marketing strategy to the daily tactics across digital platforms that will entice your customers and increase sales. Thank you to Rob Sproule — co-owner and marketing director of Top 100 IGC Salisbury Greenhouse and owner of Dig Marketing — for hosting and Plantista and Bobbex Inc., for sponsoring! Register here: https://lnkd.in/gVKg3qeN #fertilegroundwebinarseries #gardencenterfertilegroundwebinarseries #fertileground #gardencenterwebinar #gardencentermarketing

Don't forget to register for the first session in our Fertile Ground Webinar Series, which is TOMORROW! Recruit Talent to Your Garden Center for Today and Tomorrow, sponsored by First Editions Shrubs & Trees (Bailey Nurseries) and hosted by BEST Human Capital & Advisory Group, is at 2 p.m. ET tomorrow. If you're concerned with building your talent bench for now and into the future, this session is for you. Register here: https://lnkd.in/gUtyT77G #fertilegroundwebinarseries #gardencenterfertilegroundwebinarseries #fertileground #gardencenterwebinar #gardencenterhumanresources #gardencenterrecruiting #gardencenterhiring

Although home gardeners in metro areas that regularly experience watering bans are concerned about high summer temperatures, many are unaware of water-saving products for their lawns and gardens, according to a new research study. Find out more about how your IGC can connect with these potential customers in the Axiom Marketing 2024 Lawn and Garden Watering Ban Survey: https://lnkd.in/gM6vPmCj #wateringbans #watersavinggardens #gardencenters #watersavingproducts #watersavinggardenproducts #gardenproducts #gardeningresearch

The Perennial Plant Association's 2025 Perennial Plant of the Year is... Pycnanthemum muticum! Find out more about this perennial, also known as clustered mountain mint 🌿 https://lnkd.in/g5_Fx4JF #ppoy #ppoy2025 #perennials #perennialplantoftheyear #perennialplantoftheyear2025 #pycnanthemummuticum #clusteredmountainmint #bluntmountainmint #shorttoothedmountainmint #mountainmint