ideas42

Programs like Medicaid and Supplemental Nutrition Assistance Program (SNAP) provide vital services to families with low incomes. Unfortunately, these programs are also often rife with administrative burdens—the excessive time, money, effort, and other work needed for eligible people to access their benefits. The evidence is clear: reducing administrative burdens helps more families and children thrive. As our research continues, we implore policymakers to make evidence-based decisions that best support low-income families and children in this new, post-pandemic world. #socialimpact #policy #policymaking

In rural Ghana, one in five young women give birth before the age of 18. Many of the resulting pregnancies are unplanned, with girls often attempting to terminate the pregnancy on their own or dropping out of school. Addressing this challenge requires not just new solutions, but deeper, more collaborative partnerships. That's where our work with Pathfinder International, Women’s Health to Wealth (WHW), and Americares comes in. Chance—a game that empowers girls to take control of their reproductive health—represents a new approach to complement existing sexual and reproductive health (SRH) efforts. Originally developed by ideas42 and Pathfinder for girls in Burkina Faso, WHW and Americares sought to adapt the game for Ghanaian adolescents. ideas42 then teamed up with WHW and Americares to refine the game for Ghanaian teens, which they then tested across several clubs. Preliminary insights indicate that the game combats myths around contraceptives, highlights their benefits, builds awareness on how to access them, and strengthens agency around contraceptive use. Rahin Khandker (she/her) #behavioralscience #globalhealth #socialimpact #SRH

When a nonprofit wants to raise more money, conventional wisdom suggests bombarding donors with emotional appeals and compelling data. But what if the secret to unlocking greater charitable giving lies in understanding how people actually make decisions? In a recent fireside chat with GlobalGiving CEO Victoria Vrana, ideas42 Managing Director Sarah Welch explores the unexpected insights from #behavioralscience that are transforming how organizations approach fundraising—and changing philanthropy worldwide. #philanthropy #nonprofit #charitablegiving

📣 I'm excited to share insights from some fascinating conversations we've had with small business owners over the last few months! ⚡ Join us for our upcoming webinar! ⚡ Succession planning helps ensure a small business thrives beyond its current owner. Without it, businesses are vulnerable to unplanned disruptions that can have ripple effects on local jobs and workers' financial health. While it's well-known that many small businesses lack a succession plan, it's less clear *why*. Join our team to hear about small business owners' perspectives on succession planning, barriers they face, and how these insights can inform efforts to encourage planning and support business owners in navigating this process. 📅 Tuesday, March 25th 🕐 12:00 p.m. ET 🔗 Register for free here: https://bit.ly/4iyJfYm Vivien Caetano, Adam Struck, Dinardo Rodriguez, Evelyn Stark, ideas42

Over the weekend, the world recognized #InternationalWomensDay. For over a century, International Women’s Day has served as a stark reminder of the persistent inequalities confronting women worldwide. Across economic, social, and personal spheres, distinct barriers impede their progress and well-being. #Behavioralscience can be a powerful tool for dismantling those barriers. By applying its insights, we can forge a path towards a future where gender is no longer a determinant of a healthy and fulfilling life for anyone. #IWD2025 #WomenLeaders

The nonprofit sector is at a critical crossroads. Now more than ever, we must stand firm in our commitment to evidence-based approaches, human dignity, and social impact. We must remain steadfast in support of our peer organizations and the individuals and communities we collectively serve, paying close attention to people and the rhythms of their lives. From ideas42 CEO Bridgette Gray, here are three concrete things we do in our work that help people maintain agency over their lives during these tumultuous times. #nonprofit #socialimpact #behavioralscience #philanthropy

Student engagement is critical to college success. 𝐁𝐮𝐭 𝐡𝐨𝐰 𝐜𝐚𝐧 𝐰𝐞 𝐛𝐞𝐬𝐭 𝐟𝐚𝐜𝐢𝐥𝐢𝐭𝐚𝐭𝐞 𝐭𝐡𝐢𝐬 𝐞𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭 𝐭𝐨 𝐡𝐞𝐥𝐩 𝐦𝐨𝐫𝐞 𝐬𝐭𝐮𝐝𝐞𝐧𝐭𝐬 𝐭𝐡𝐫𝐢𝐯𝐞? ideas42 convened a group of experts—including college administrators, academics, and practitioners from student success non-profits—to identify the most promising engagement tactics. The result? Actionable insights that can help institutions better support students in connecting with their peers, professors, and campus resources. We invite you to explore these strategies. Have questions about how to further refine, implement, and test these student engagement ideas? We’d love to hear from you. #highereducation #college #studentsuccess

Can behavioral design have its own "pattern language"—like architecture or user experience (UX) design? Writing for the Behavioral Scientist, ideas42 Chief Innovation Officer Piyush Tantia explores how a structured set of behavioral design patterns could make solutions more accessible, scalable, and effective. 🔍 Read more: https://lnkd.in/dAqzMxKi #userexperience #behavioraldesign #uxdesign #socialimpact

🧠 New insights alert 🙌 Senior Behavioral Designer Jen Shafer shares 2️⃣ promising strategies—based on recent studies by our team—that nonprofits and giving platforms can leverage to boost equity and frequency in giving. #behavioralscience #nonprofit #giving #philanthropy

A few energizing days processing Pathways data in Senegal and most importantly thinking about how to make it most meaningful for decision making by government officials Palash Singh (he/him) Finou MENDY Tracy Johnson ideas42 Sonder Collective YUX Design