Mediabrands Content Studio

From "Queen of New York" to the Queens of Cannes! Celebrating this incredible moment with Marti & Peachez. 👑👏 #CannesLions2024 #Pride #TRAVERSE32

What a week at Cannes! Our very own U.S. / Global President, Dawn Reese, moderated and brought this powerful conversation on #content and #entertainment to the stage. Thanks to Amazon for partnering on this great session! #CannesLions2024

Check out these insights from our #MBCS leader Brendan Gaul, President of #TRAVERSE32 and Global Chief Content Officer at IPG Mediabrands, on what brands should keep in mind before they leap into brand-funded entertainment. 🎬 And if they do go forward with it, he reminds them: "Be bold. This is an opportunity to unabashedly plant the flag for what your brand stands for." #content #entertainment #brandvalues

It’s almost time! Our U.S. & Global President, Dawn Reese, will be speaking at the Canva Create conference this Thursday, May 23rd. Tune in for “The Visual Economy: Enhancing Productivity & Creativity in the Digital Era” session live from Los Angeles at 1:45 - 2:15 p.m. PDT, where Dawn will take the stage with Damian Slattery of Fast Company and panelists. Click the link below to register and watch the event online for Free. Join us! https://lnkd.in/gqFMdr2v #CanvaCreate #MBCS #IPGMediabrands

Congratulations to our #MBCS winners Irsalina Batrisyia (“Rising Star”) and Penny Chow (“Game Changer”) on their awards!! 🏆✨ #WomenLeadingChange #APAC

Oh what a night! Congrats to our #MBCS #UK Team who had plenty to celebrate at the Campaign UK Media Awards! 🥇 2x Wins for #AMEX Gold "Unsigned" documentary: "Best Use of Experiential" and "Best Branded Content: Experiential" 🥈 "Highly Commended" recognition for The #LEGO Piece Garden in the "Best Use of Experiential" category 🙌 The team's work was nominated across 5 categories overall Read more: https://lnkd.in/evYgzqBY #content #media #brandedcontent #CampaignMedia #CxMediaAwards #MBCS #IPGMediabrands UM London Initiative UK #partners #clients

Cairns is the new Cannes 🥈 Excited to announce Abby Clark and I are runners up in the Cannes Young Lions Australian Finals. After just two months of transitioning from a strategist and returning to my roots as a creative at MBCS it’s validating to be able to be recognised on this level with an idea rooted in my mission to create strategically minded ideas with real world impact. To commemorate this accolade we will be transitioning all our gold jewellery to silver 💅🏼 Would like to thank Luke Simkins, Olivia Warren Marshall Campbell at Mediabrands Content Studio for their support during this process. Shoreline, the incredible charity partner who helps transform the lives of young indigenous kids through education and employment, I hope with all these ideas they’re able to raise more money to fund their mission. Since completing the brief I have donated and would encourage you to as well https://lnkd.in/gFwzDCyg Thanks also to B&T and TikTok for supporting the competition and our judges Carmela Soares Sam Cousins Shane Russell Nick O'Donnell Nichole Provatas James Walmsley for taking time out of your busy schedules to give back to young talent in the industry. Also congratulations to our fellow competitors Cindy Diep Kate Price Heidi Rabbitts Eliza Smith Shaun Mcfarlane Bella P. and especially the winners Jake Rowland and Daniel Borghesi best of luck in Cannes.

Thrilled to share that our Zyrtec “Retreated Series” work together with UM Worldwide has been named to the 2024 Shorty Awards shortlist! 🎉 Congratulations to the Kenvue team, HARTBEAT, and all our partners! Read more here: https://lnkd.in/gW5jnzjS #MBCS #US #IPGMediabrands #brandedcontent #awards

Whoo hoo! Congrats to our team and colleagues in the U.S. on being named "Agency A-List" Network of the Year and to our partners at UM Worldwide on their win for Media Agency of the Year! 🙌 🏆 #MBCS #IPGMediabrands #awardwinning #creativity

Research shows data-fueled creative works best. With fragmented, dwindling audience attention spans, it's a crucial element for driving full-funnel impact. Thanks to our research partners and teams at MAGNA Global Media Trials and Google for their collaboration on this study and helpful insights. #MBCS #media #content #creative