The TikTok community loves Direct Messages to share content and chat with friends, and now the app has launched Group Chats: a new elevated messaging experience. And with new social media features comes new possibilities for marketers! We've laid out a few ways brands can use Group Chats, as well as solutions for potential challenges. From new opportunities to surprise and delight fans to advice on how to not come across as invasive or spammy, scroll through this carousel to learn more. Also, you can read more about TikTok's plans for Group Chats here 👉 https://lnkd.in/ekKB4EsS #TikTok #TikTokMarketing #SocialMediaMarketing #CreativeAgency #MarketingTips
Movers+Shakers
Advertising Services
Santa Monica, CA 17,813 followers
Creative Agency connecting brands to culture and spreading joy. 250+ billion views on TikTok.
About us
We're Hiring! Movers+Shakers is a disruptive creative agency on a mission to spread joy. By connecting brands to culture, we drive brand love. We're the #1 fastest-growing agency in the world and Ad Age Agency of the Year (3x)! Our clients rely on us to push them into tomorrow, creating cultural relevance across mainstream and emerging social platforms. With 250+ billion views on our campaigns, Glossy named us "the TikTok whisperers." In 2022, Digiday named “Most Dedicated to Employee Growth, Most Valued Employees, 2022". Curious about joining a talented, diverse, and award-winning team? Check out our openings at https://moversshakers.co/careers-current-openings
- Website
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https://www.MoversShakers.co
External link for Movers+Shakers
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- Santa Monica, CA
- Type
- Privately Held
- Founded
- 2016
- Specialties
- social media, social media marketing, tiktok, tiktok marketing, creative, creative direction, strategy, social strategy, integrated campaigns, digital campaigns, viral marketing, culture, cultural relevance, instagram, facebook, youtube, NFTs, social video, video marketing, disruption, gen z, and millennials
Locations
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Primary
Santa Monica, CA, US
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New York, NY, US
Employees at Movers+Shakers
Updates
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We are so thrilled to share that Imani Albert, Associate Content Strategy Director at Movers+Shakers, has been named an ADWEEK Agency All-Star! ⭐️ As a Rising Star, Imani is bold, innovative, and relentlessly driven, consistently fostering genuine connections and showcasing the spirit of collaboration. She's made a huge impact on the agency and embodies what the advertising industry should look like. She also creates a safe space for growth and learning, empowering others to find joy in their work, which has led to the groundbreaking ideas that Movers+Shakers is known for. 👏 Congratulations, Imani! It's an honor to have you on our team. 💛 Read more about her impact, along with other industry all-stars here: https://lnkd.in/eZT3hH9b #Advertising #Marketing #Adweek #AdweekAgencyAllStars
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#GenZ is becoming increasingly obsessed with traveling – but where's that hunger coming from? The desire for adventure, peace and quiet, and mysterious places. 🌴 In this episode of "Gen Z on Gen Z," our hosts dissect Pinterest’s “Summer 2024 Travel Report” and how all brands– travel-oriented or not– can participate in those three key trends. Listen in to learn how your brand can get in on the fun! 🛩️ 💚 Spotify: https://lnkd.in/gSa3rc4T 🍎 Apple: https://lnkd.in/giXrxN_E 🎧 And anywhere else you listen to podcasts: https://lnkd.in/gvU6btDA #Marketing #MarketingTips #SocialMediaMarketing #CreativeAgency #Podcast #Travel #SummerTrends #Trends #GenZTrends
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Originally meaning satisfaction and happiness, the term "content" has evolved over time, and now predominantly refers to online media creation. But what if we kept "content" as being synonymous with "happiness" and bring joy into creation? 🤔 Movers+Shakers' CEO Evan Horowitz has submitted to #SXSW2025 with Jessica King from Peloton Interactive, behavioral health expert Dr. James A. Polo, MD, MBA, and Toni Box from Assembly Global. The submission dives into this intersection of content creation and happiness in media. Their panel will delve into these 3 key takeaways: 1️⃣ How to create content that fosters empathy, connection, and inclusivity. 2️⃣ The benefits of joyful and uplifting content for enhancing mental well-being and creating a positive environment. 3️⃣ Actionable tips for developing media that balances entertainment with meaningful, fulfilling messages. In order to speak at SXSW, the event organizers are hosting a PanelPicker, where the community votes on who will be speaking at the conference. Help us bring this panel to life by upvoting through the link here by August 18th 🔗👉 https://lnkd.in/e-Ed2xfP M+S co-founder Geoffrey Goldberg has also submitted a proposal alongside John Gerzema, CEO of The Harris Poll. They'll be presenting about our new culture index, where brands can learn how to achieve cultural relevance amongst #GenZ. ⭐️ Vote for Geoffrey and John here! 🔗👉 https://lnkd.in/gKH3iVS9 Thanks for your support! 👏 #Marketing #CreativeAgency #SXSW #ApplicantatSXSW
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How culturally relevant is your brand? 🤔⭐️ Movers+Shakers’ CCO Geoffrey Goldberg and John Gerzema, CEO of The Harris Poll, have formed a deep, intuitive index on how brands achieve cultural relevance amongst #GenZ. This is a key question that many marketers ask themselves, and we have the opportunity to offer critical insights on stage at SXSW — but we need your help! In order to speak at SXSW, the event organizers are hosting a PanelPicker, where the community votes on who will be speaking at the conference. You can help us out by voting here 👉 https://lnkd.in/gKH3iVS9 Thanks for your support! 👏 #Marketing #CreativeAgency #SXSW #ApplicantatSXSW
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#Gen Z grew up watching social media influencers flaunt their lavish lifestyles and wondering why they can't have those same experiences. It's what's led to their overspending behaviors, but now as they're entering adulthood, they're understanding more and more why they need to live within a budget. In this episode of "Gen Z on Gen Z," our hosts are joined by content creator and cohost of Girls Talk Money, Erin Confortini, MBA. Together, they discuss Gen Z's unique financial landscape, break down Gen Z's relationship with money, and share insights on how brands can help them navigate #finance. 💰 Listen now! 🎙️ 💚 Spotify: https://lnkd.in/gwFSDqRn 🍎 Apple: https://lnkd.in/g9b22ZUG 🎧 And anywhere else you listen to podcasts: https://lnkd.in/gvU6btDA #Marketing #MarketingTips #SocialMediaMarketing #CreativeAgency #Podcast #FinancialLiteracy
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Meta recently launched the first stage of its "AI Studio." 👀 Currently in beta, these custom #AI bots will enable selected Instagram creators to build AI versions of themselves that can interact with their community. The biggest question about this (beyond just "why?") is what value does this actually provide to users? From a creator perspective, this could help with the infinite amount of DMs they receive and the lack of time to respond. From a user perspective, it allows them to feel like they're talking to their favorite internet celebs. At first thought, it seems outlandish for users to want to engage with this type of bot; however, considering #GenZ's obsession with Character.AI, it may not be as unlikely as you think... Stay tuned for more updates from us as this feature unfolds. ✍️ #SocialMediaMarketing #CreativeAgency #MarketingTips #Chatbots
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In a world saturated with so much competition between brands, #GenZ is very intentional on where they spend their money. And in order for brands to capture their attention, they have become much more creative in how they market themselves. 💵 In this episode of "Gen Z on Gen Z," our hosts are joined by content creator and cohost of Girls Talk Money, Erin Confortini, MBA. Together, they discuss Gen Z's unique financial landscape, break down Gen Z's relationship with money, and share insights on how brands can help them navigate #finance. 💰 Listen now! 🎙️ 💚 Spotify: https://lnkd.in/gwFSDqRn 🍎 Apple: https://lnkd.in/g9b22ZUG 🎧 And anywhere else you listen to podcasts: https://lnkd.in/gvU6btDA #Marketing #MarketingTips #SocialMediaMarketing #CreativeAgency #Podcast #FinancialLiteracy
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TikTok is a treasure trove of sounds and memes that are quirky, unexpected, and sometimes downright bizarre. And we've been seeing a lot of DJs remixing popular sounds and incorporating them into their live sets, bringing the viral, chaotic energy from the app straight to the stage. 🎧🚀 Swipe through to see why this trend is taking the music world by storm. 🔥🎶 And take a peek at some examples: 1️⃣ https://lnkd.in/gsaNYmpz 👉 https://lnkd.in/gFXxFv4n 2️⃣ https://lnkd.in/geZiyQPX 👉 https://lnkd.in/gFzQjkNg 3️⃣ https://lnkd.in/graed4pv 👉 https://lnkd.in/gNGUmyss Evan Horowitz has a piece in Muse by The Clios with more on why and how this trend resonates with zillennial audiences. Check it out! 🔗 https://lnkd.in/gPr2i4aH #TikTok #TikTokRemix #GenZ #GenAlpha #TrendingSounds #SocialMediaMarketing #CreativeAgency
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Are you or someone you know thinking about beginning a new, fulfilling career at the cutting edge of social media? ✨ We’re looking for more bold professionals to join our growing team! 🤩🚀 At our upcoming Meet the Founders recruiting event on June 26th, Geoffrey Goldberg and Evan Horowitz will share an exclusive glimpse of life at Movers+Shakers. You’ll get a chance to: 1️⃣ Learn about the company, our culture, and our work 2️⃣ Get more information about the future of Movers+Shakers 3️⃣ Ask any questions you might have You’ll even get the opportunity to submit your resume directly to our hiring team! Current openings include Executive Creative Director, Senior B2B Marketing Manager, and Director of Business Development. Learn more and check out all of our open roles here 🔗 👉 https://lnkd.in/ed7UJppy And register for Meet the Founders on June 26th! 🔗 👉 https://lnkd.in/gqZb3T-X #Careers #NowHiring #Hiring #Recruiting #CreativeAgency #SocialMediaMarketing #Marketing