She Runs It

In this month's newsletter, our CEO, Lynn Branigan, thoughtfully speaks about how important it is to hold onto hope. As we await the outcome of this election, our community—indeed, our nation—holds its collective breath, caught between hope and worry. If you’re among those feeling this tension, here’s what we can do together: 1. Vote: If you haven’t already, exercise your right. Your voice is essential to shaping the future. Every vote counts in creating the world we want to live in. 2. Stay Focused on Our Mission: No matter the results, our commitment to advancing women in marketing, media, and technology will remain unwavering. We’ll continue to champion all women, regardless of background, ethnicity, or identity, to lead at every level. 3. Keep Working: Progress doesn’t hinge on one election cycle. The journey for equality is a testament to resilience and an unbreakable spirit. Together, we’ll write the next chapter, built on empowerment and the pursuit of fairness. To the women in our industry and community: your presence is vital. You bring fresh perspectives, real impact, and meaningful change. From boardrooms to communities, your influence matters. Remember: our resolve is not fragile. She Runs It will keep amplifying voices, lifting each other up, and pushing for equality. As a member of our Operating Board reminded us: “No matter who wins the election, She Still Runs It." Subscribe to our newsletter for more insighful messages and visit our website to learn more about our memberships and what we are doing to to empower leaders in marketing, media, and tech industried. #SheRunsIt #WomenInLeadership #Vote #Resilience #TogetherWeRise

Exciting opportunities this month to connect with and celebrate women in Marketing, Media, and Tech through She Runs It! Whether you're looking to grow your network, learn from industry leaders, or find career inspiration, there's something for everyone. Check out the events here: https://lnkd.in/gE74uGKK

DEI is a business imperative, essential in an industry that connects brands to an increasingly diverse consumer population. She Runs It and Seramount have announced results of the new Marketing, Media, and Adtech Inclusion Index, based on six years of measurement and dialogue from #Inclusive100. She Runs It invested in the industry specific survey to surface best practices on inclusion, representation, and culture … measuring progress and shaping a playbook for companies who want to stay true to their DEI commitments (and their clients and customers). A few highlights from the report: - Women still comprise half of our industry and are rising to the C-suite in higher numbers than before - The industry is hiring Black talent at a rate commensurate to population numbers (14%), but we are losing them at an almost equal rate - Marketers are making DEI a priority in the RFP process, and the industry is listening - Contrary to headlines, DEI commitment is not waning in our industry Read the full report on the She Runs It website: https://lnkd.in/gXsWwhwq. And check out the ADWEEK article here: https://lnkd.in/gHDQafbt A special shout out to the 20 companies who indexed in the study, meaning they received a score of 60% or greater on the survey. Congratulations! What gets measured gets done! https://lnkd.in/gPvXhsv9

This week we are thrilled to hear from Julie Tucker Rollauer, Executive Class Member and Board Chair She Runs It. She shares why this community is so important to her professional journey. Are you ready to lean in and connect? Find out more at sherunsit.org

According to a new study conducted by She Runs It, the DEI retreat made by a handful of prominent companies may have created the false impression that diversity is yesterday’s priority. When it comes to the marketing industry, at least, DEI seems very much alive. https://adweek.it/3NKNSRR

Each year, the She Runs It Changing the Game Awards recognizes women within in marketing, media, and tech who are true catalysts of innovation – fearlessly making bold moves and reinventing the rules of marketing to transform their brands, their teams, their accounts, their organizations, and the industry. Join us in New York City on November 6, 2024, to celebrate our 2024 Changing the Game Award Honorees!

The World Economic Forum estimates that it will take 169 years to close the global gender gap in economic participation and opportunity, but several influential leaders are determined to shorten that distance …. significantly. When resolute women put their minds and hands together to propel other women forward, it significantly shortens the distance between where we are now and a world in which gender equality is the norm. In this conversation hosted by She Runs It in partnership with Beet.TV, a panel of courageous leaders will discuss the actions necessary to pursue change and achieve equity for women in marketing, media, and tech. Learn how equal doses of inspiration and perspiration can lead to positive change. A panel conversation will be followed by lunch with guided, solution-focused discussion at each table. Moderator: Pooja Midha, She Runs It Operating Board Member, Executive Vice President and General Manager of Effectv, a Comcast Advertising Company Panelists: Kristi Argyilan, Senior Vice President Retail Media, Albertsons Ekta Chopra, Chief Digital Officer, e.l.f. Beauty Denise Colella, Vice President, Global Digital Strategy Group, Adobe Attendance is free. Please use the code ‘Sherunsitxbeet’ to reserve your seat.

Inspiring inclusion is essential. We must champion and sponsor women as leaders, raise awareness of their pivotal role in building successful businesses, and commit to mentoring, advocating, educating, and empowering. However, without measurement, we cannot fully understand the impact of our efforts. That’s why She Runs It has partnered with Seramount to develop and fund the new Marketing, Media, and Adtech Inclusion Index survey, driving greater awareness and transforming how companies approach DEI. Results and indexed companies to be announced shortly. Interested in learning more or participating? Send us a message!

Looking for authentic strategies to climb the corporate ladder? Swipe for some valuable tips! 👇 Did you know that She Runs It provides a range of networking and mentorship opportunities designed to help you grow? Send us a message to learn more and take the next step in your career!

Join She Runs It as we explore and inspire conversation around DEI and the workplace. Check out our full schedule below. We hope to see you there! 🎤 1:30 PM ET – Keynote: Resilience and Resolve Get ready to dive deep into resilience, progress, and protecting your peace. This inspirational keynote will focus on resilience in action, and how stakeholders can protect their progress, sharpen their narratives, and preserve their personal peace in the journey toward progress. We will delve deep into the strategies, mindsets, and heart work necessary to sustain and expand the impact of DEI initiatives. 💬 2:00 PM ET – Fight the Fatigue: DEI Needs More Energy Now than Ever With Anwar Miller, Kai Deveraux Lawson, Michelle Tang, and Geraldine White DEI initiatives have been losing momentum …. at exactly the wrong time. Join us for an insightful discussion on the perils of scaling back DEI resources and commitments in this pivotal age. Explore innovative approaches to sustaining and strengthening DEI efforts, providing support to leaders, employees, and managing up during a difficult climate. 📊 3:00 PM ET – #Inclusive100: Measurement Means Movement DEI data insights that will help drive action. Seven years after launching the industry’s first DEI measurement tool with Seramount, She Runs It funded and co-created the Marketing, Media and Adtech Inclusion Index in 2023. In this session, the results of the first Marketing, Media and Adtech Inclusion Index will be revealed with a focus on best practices and repeatable actions that companies can embrace in their journey toward DEI progress. Find out why 17 companies made the index in 2024, and take those lessons back to work with you after the Bootcamp. 👁️ 3:30 PM ET – See It. Hear It. Be It. Multicultural Visibility in Media with Charlene Polite Corley, Nidia Serrano, and others to be announced soon! In this panel conversation, industry stakeholders will discuss successful strategies for maintaining visibility and authenticity in all aspects of advertising and marketing, ensuring that every campaign and every piece of content reflects a rich tapestry of faces, voices, identities and perspectives of the population at large. 🛠️ 4:10 PM ET – Momentum in Motion: Putting Lessons to Work Led by Dr. Georgette Ledgister The afternoon concludes with a workshop that will teach you how to take the day’s lessons and learnings out of the building and into your interactions with colleagues and communities. Through role-playing, ideation, and activities, you will walk away with inclusive language, bite sized actions, renewed energy, and other components of a DEI “playbook” that will help you implement tactics and strategies proven to work. 🍸 5:00 PM ET – Cocktail Reception Join us for insights, actions, and connection! Let’s keep moving DEI forward. 💪