Snaxshot reposted this
Sophia Cheng is breathing life into a snack classic via Oddball 👀‼️ Listen to her on TASTE podcast today, Matt Rodbard asked some great questions about their ingredients, upcoming launch and the challenges of starting a snack brand! https://lnkd.in/gkDEwYVp I’m so excited for you all to see all the hard work and effort Sophia has poured into this brand to make it RETAIL READY 🛒 When we talk about the lack of innovation in CPG—think about how something simple like a healthy fruit jelly snack is actually radical in an environment where everything on shelves is so unhealthy A good snack is universal—for all ages, and Oddball is TRULY THAT!