Startup CPG

Startup CPG's Fourth Annual Shelfies Awards Ceremony IT'S HERE -- The Fourth Annual Shelfies Awards, proudly presented by Social Nature, will recognize the most promising emerging CPG brands. Join us for our "red carpet" Awards Ceremony celebrating the Fourth Annual Shelfies Awards finalists + winners! All are welcome to learn about and toast to the incredible emerging brands in our community. Tune into our Live from anywhere in the world to learn more about the Shelfies Winners and for an unforgettable time of community cheer, and – most importantly – to nerd out over the incredible innovation in our space. Our mission at Startup CPG is to elevate emerging consumer brands. Since our inception in 2020, we have been keenly attentive to the unique challenges that small emerging CPG brands face. Among these challenges is the cost and labor barrier to nominating products for big-name awards -- so we created our own, specifically to recognize the best-of-the-best 1-10 person brands. After receiving over 1500 products, our 4th annual Shelfies Awards were by far our most competitive yet. It's time to meet the finalists who stood out among the crowd. The Fourth Annual Shelfies Awards, proudly presented by Social Nature: An online to offline shopper marketing platform for natural CPG brands, powered by 1+ million shoppers. Over 600 CPG brands use Social Nature to convert online demand into in-store sales to support key retail accounts, new product launches and review syndication.

Earth Fare & Startup CPG Mic Drop Olympics at Newtopia Now Join us today at 2:30 PM at the Represent Front Stoop stage for the Earth Fare “Rap Pitch” finals! 🎤🔥 The 19 brands in the Startup CPG section pitched their brand to Mitch Orland in a rap format yesterday and our top 5 finalists—Tal’s mediterranean, Lottie's Meats, Pure Mitti, Ringa, and Funky Mello — are ready to compete for a grand prize valued at $20K in services! 👀✨ These brands will showcase their creativity and passion, delivering their pitch in a fun and unique rap format. You won’t want to miss this epic showdown! See you there to cheer on the finalists and witness the Earth Fare magic unfold. Let’s make some noise! 🎶👊

✨The Startup CPG Section✨ at Newtopia Now is open for business! Come check out the amazing brands we brought with us to the show! ↗️ Vitaminis ↗️ Funky Mello ↗️ CHUTNI PUNCH ↗️ Swee ↗️ Popped ↗️ HeyBamboo ↗️ Ringa ↗️ Pedestrian Project ↗️ Lottie's Meats ↗️ BEJOU ↗️ GoodLove Foods ↗️ Pure Mitti ↗️ LITT Kombucha ↗️ Red Boat Fish Sauce ↗️ Paktli Foods ↗️ Tal’s Mediterranean ↗️ Daio ↗️ Karmalize.Me The section is located between the Thrive and Represent neighborhoods and the Startup CPG booth is #640, make sure you stop by to say hello! . . . #cpg #foodandbev #startups #newtopianow #denver

✨Webinar✨⁠ Pitch Perfect Top 10 Slides For Retail Success with NielsenIQ ⁠Are you looking to impress retailers and secure those all-important partnerships? Join us for Pitch Perfect: Top 10 Slides for Retail Success with Kelsey Michel, NIQ’s VP of Account Development for Emerging Brands. In this webinar, Kelsey will share her expertise in crafting the ultimate pitch deck tailored for startup brands aiming to break into the retail market or expand their distribution. With her extensive experience, she will reveal the top 10 slides that make your presentation stand out. You can expect guidance on the key elements that make a pitch deck successful, along with practical tips on highlighting your brand’s unique value proposition. You’ll see real-world examples of successful pitch decks and gain inspiration for your own. Additionally, there will be a Q&A session where you can get your questions answered on the spot. ⁠ ↗️ Register here: https://lnkd.in/eQKWJPsx .⁠ .⁠ .⁠ #webinar #cpg #smallbusiness 

Roll call for Newtopia Now 📣 Raise your hand if we’ll be seeing you at one of our events this week 🙋🏽♀️ For meetup and event details, click the link here: https://lnkd.in/gsQUWgmK See you soon!

We're kicking things off in Seattle next week! This is your chance to meet and mingle with other CPG founders and experts over a relaxing beer at Bizarre Brewing 🍻⁠ ⁠ Enjoy product sampling from:⁠ 🌊 umanos⁠ ☕️ Seattle Strong Coffee Co.⁠ 🌳 RINGA ⛰️ Altitude Beverages⁠ ⁠ Grab your ticket now at the link in the comments! ⁠⁠.⁠ .⁠ .⁠ #cpg #seattle #community #meetups

Funky Mello & Pedestrian Project are hitting the Newtopia Now show floor with Startup CPG! 🙌⁠ ⁠ Thanks to our exciting partnership with New Hope Network, we were able to give away two booths at Newtopia Now to deserving brands in our community. Congratulations to our winners, Funky Mello and Pedestrian Project ⁠ ⁠ Please stop by the Startup CPG section to meet these incredible founders and discover their fantastic products. Booths #628 and #742 - See you in Denver!⁠ .⁠ .⁠ .⁠ #newtopianow #cpg #startups #tradeshow #emergingbrand

✨NEW Episode✨ Buyer Spotlight: Jason Murrell, JIMBO’S ⁠ In this episode of Startup CPG Podcast, Daniel Scharff is joined by Jason Murrell, the Director of Grocery at Jimbo's , a leading organic and natural foods retailer in San Diego. Jason shares his inspiring journey through the grocery retail industry and provides an inside look at JIMBO’S commitment to high ingredient standards and sustainability. Discover how JIMBO’S fosters strong ties with local brands and communities while curating quality products. Listen in as they share about: ↗️ JIMBO’S Culture, Community Focus and Customer Experience ↗️ Sustainability and Regenerative Agriculture ↗️ Local Brands and Partnerships ↗️ Vendor and Broker Recommendations ↗️ Sourcing and Selection Process ↗️ Regenerative Offerings and Product Categories ↗️ And more! 🎧 Click the 'podcast' link in the comments to tune in now!⁠ .⁠ .⁠ .⁠ #businesspodcasts #cpg #startups

✨Webinar✨⁠ Non-GMO Project Verification 101 ⁠Non-GMO Project verification offers startups and small brands a pathway to natural shoppers and markets. It's also a powerful tool for any brand seeking to communicate their commitment to clean labels, brand story and values to shoppers. In this webinar, the Non-GMO Project team will share how to get started with verification and what to expect from the process. You’ll learn about working with a Technical Administrator to demonstrate product compliance with the Non-GMO Project Standard. We’ll also explore the marketing and messaging opportunities available to Verified brands. In addition, the Project will share sales data and shopper insights that demonstrate the value of the Butterfly. Special guest La Morenita Market will talk about their experience becoming Non-GMO Project Verified and why it is an important part of their growing brand.  ⁠ ↗️ Follow the in the comments to register!

Newtopia Now - here we come! Here’s a rundown of everything Startup CPG will be up to during the show. ⁠ Sunday 8/25⁠ 🥳 NEW Denver Community Launch Party! At Blind Tiger by Hooch Booch ⁠ ⁠Monday 8/26⁠ 🪩 Discotopia Silent Disco Party at The Church Nightclub⁠ ⁠ The Startup CPG Section⁠ 📣 Visit our section of brands! Booths #636-746 inside of the Thrive & Represent neighborhoods! ⁠ ⁠ ↗️ Vitaminis ↗️ Funky Mello ↗️ CHUTNI PUNCH ↗️ Swee ↗️ Popped ↗️ HeyBamboo ↗️ Ringa⁠ ↗️ Pedestrian Project ↗️ Lottie's Meats ↗️ BEJOU ↗️ GoodLove Foods ↗️ Pure Mitti ↗️ LITT Kombucha ↗️ Red Boat Fish Sauce ↗️ Paktli Foods ↗️ Tal’s mediterranean⁠ ↗️ Daio ↗️ MatchaKo ↗️ Karmalize.Me ⁠ ⁠ Visit the link in the comments to grab your tickets to the Denver meetup & Discotopia party! See you in Denver 😎⁠ .⁠ .⁠ .⁠ #cpg #tradeshows #smallbrands #newtopianow