Maxio

Chargify and SaaSOptics have united to form Maxio – the FinOps foundation B2B SaaS companies rely on to enable future growth. Maxio eliminates scale-up bottlenecks for B2B SaaS companies, whether through subscription billing or financial reporting, all in a single platform. 🧭 Navigate through your next inflection point with ease 📈 Optimize and scale your financial operations ⬆️ Increase product performance across the board Take a tour now to see Maxio in action. 🚀 https://lnkd.in/gVFc-tHD

“Most executives think that what you charge determines your success. They're really focused on the number. In fact, who and how you charge determines your success.” - Dan Balcauski Dive deep into pricing strategies with Maxio CEO Randy Wootton and Dan Balcauski, Founder & Chief Pricing Officer of Product Tranquility, on this week’s episode of the SaaS Expert Voices podcast. On this episode, they discussed: 🔑 Aligning pricing with objectives: How to set pricing strategies that drive both revenue and profitability. 📊 Beyond the price tag: The critical importance of understanding who and how you charge to maximize success. 🤖 AI in pricing models: The emerging impact of AI and the shift towards outcome-based pricing. 🛠️ Pricing governance: Building robust frameworks and tools for continuous pricing optimization. Listen to the full episode here: https://lnkd.in/g2i8M86p #SaaSExpertVoices #SaaSGrowth #SaaSInsights #PricingStrategy #AI #ArtificialIntelligence

🔍 Why are more companies choosing specialized tech stacks over traditional suites? Unlike traditional ERP suites, where sub-functionalities like billing, revenue recognition, and metrics must be used within the same platform, a tech stack allows you to choose different vendors for each sub-function. As the market evolves, we're witnessing a shift towards a more flexible, integrated tech stack approach, moving away from the traditional suite model – a trend also highlighted in The SaaS CFO Ben Murray’s 2024 Tech Stack Survey. This change provides unparalleled flexibility and allows businesses to select best-of-breed solutions tailored to their specific needs. Other trends we’ve observed in the billing and financial operations space: 🔹 Vendor Consolidation Expect mergers and partnerships focusing on billing-adjacent functionalities like payments, revenue recognition, and analytics. 🔹 Specialization Providers will increasingly cater to specific company sizes and industry verticals, offering tailored billing solutions. 🔹 Complex Pricing Models Expect more customizable usage-based pricing, including prepaid options with flexible rollovers, commitments, and auto-replenishment, along with advanced formula-based pricing, all adhering to GAAP standards. #B2BSaaS #SaaSInsights #SaaSGrowth #TechStack #ERP

📸 Last week, the Maxio go-to-market teams gathered in-person for the GTM Summit in Atlanta, creating a valuable opportunity for us to reconnect, innovate, and collaborate. Over the course of three days, we engaged in immersive training sessions, insightful customer panels, actionable workshops, and of course had lots of fun. It’s always a good time when Maxionauts are together in-person! 📣 Special thanks to our amazing customers, Elizabeth Thorkelson from Chain.io and Ryan Scott from DNA Behavior, for joining us on the Customer Panel! We’re truly grateful for your presence and insights. #LetsGoMaxio 🚀

Are Finance teams ready to lead the AI revolution? 🚀 In the latest episode of SaaS Expert Voices, Maxio CEO Randy Wootton sits down with Nicolas Boucher, Founder of AI Finance Club and a leading voice in AI-driven finance transformation. Nicolas shares a powerful vision: finance professionals, already adept at tools like Power BI, VBA, and Python, are primed to become champions of AI. With a deep culture of leveraging technology, the finance sector is uniquely positioned to transform massive data sets into strategic insights. 📈 But can they take the leap of faith required to trust and effectively use AI-driven tools? Randy and Nicolas explore this critical question, discussing the readiness of finance leaders to embrace AI and its potential to revolutionize decision-making and operational efficiency. 👉  Tune in to the full episode here: https://lnkd.in/gDu46-8z #SaaSExpertVoices #B2BSaaS #SaaSInsights #SaaSGrowth #ArtificialIntelligence #AI #FinancialOperations #OperationalProficiency

Maxio is proud to be recognized in G2's Summer Reports as a Leader in the Subscription Billing, Subscription Analytics, Subscription Revenue Management, Billing, E-Commerce and Subscription Management categories! As always, we are so grateful to all of our customers for their support. 👉 Read our reviews: https://lnkd.in/gSyk7aBG #G2 #G2badges #G2reports #subscriptionbilling #subscriptionanalytics #subscriptionrevenuemanagement #billing #ecommerce #subscriptionmanagement

Cash accounting is thought to be sufficient for smaller SaaS businesses, but deeper insights reveal it's problematic for almost all SaaS companies. 🔍 Why? Cash accounting generates noisy, unreliable financials that obscure true performance and growth. From misleading ARR and retention metrics to distorted CAC efficiency, the challenges are significant. Accrual accounting, on the other hand, ties metrics directly to financials, providing clearer insights and making businesses more attractive to investors. In his latest article, Todd Gardner explores the challenges of using cash accounting and how accrual accounting can provide a clearer picture of your SaaS business’s growth and potential. 👉 https://lnkd.in/guE9tJ4P #B2BSaaS #Accounting #CashAccounting #AccrualAccounting #SaaSFunding #SaaSInsights #SaaSGrowth

Is your revenue model holding back your SaaS business? Discover how the right strategies can drive growth and stability. 📈 In this guide, we explored the essential differences between revenue modeling for subscription-based businesses and traditional non-subscription models and how these critical distinctions can transform your financial planning and enhance predictability. Uncover strategies on managing deferred revenue effectively, understand the implications of different billing schedules, and learn how to adapt to customer needs with flexible pricing tiers. 💡 Whether you're fine-tuning your existing model or planning a major overhaul, understanding these key concepts will position your company for stronger, more predictable growth. 📖 Explore our complete guide to SaaS Revenue Modeling here: https://lnkd.in/gm5PxEe7 #SaaS #B2BSaaS #RevenueModeling #PricingModels #SubscriptionModels #SaaSGrowth

🤔 Is your Total Addressable Market (TAM) really as big as you think? Ever wondered why huge market potentials don’t always translate to big profits? We explored common fallacies that lead businesses astray when calculating their market potential, with insights from CJ Gustafson. Myth 1: A Big Market Automatically Means Success Myth 2: Pre-packaged TAM figures are sufficient Myth 3: Your TAM and SAM are the same Myth 4: Adjacent market equals my market Myth 5: TAM is static over time What myths about market sizing could be costing your business money right now? 🔗Check out the full article here: https://lnkd.in/grU4F2HJ #SaaSInsights #SaaSGrowth #MarketSizing #TAM 

Are your new managers truly listening or just waiting to speak? 👂 In the latest episode of the SaaS Expert Voices podcast, Maxio CEO Randy Wootton sits down with industry veterans Amber Wendover, Principal at Thinking People Consulting, and Tom Perry, Chief Career Officer/Founder at Engaged Pursuit. They discussed employee engagement, personal growth, and the secrets to CEO success, especially in the context of remote or hybrid work environments. Tom highlights a common pitfall for new managers: the rush to jump in and solve problems. 🛎 He advises holding back, listening actively, taking notes, and allowing space for questions. This not only improves understanding but also eases the pressure on team members, giving them a chance to excel. Tune in for insights on effective communication, the importance of management excellence and fostering a growth culture versus a genius culture in the workplace. 🎧 Catch the full episode here: https://lnkd.in/gx8QhZ2n #SaaSExpertVoices #EmployeeEngagement #ManagementExcellence #GrowthCulture