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What’s your favourite Pride campaign? Pride campaigns are a fantastic way for brands to connect with their consumers and show support for the LGBTQIA+ community. But, what do consumers actually want from these campaigns? Read our blog to find out more! https://t.ly/CQWuT #socialinsights #influencermarketingagency #pride #pridecampaigns

As we navigate #PrideMonth🏳️🌈 , it's crucial to understand the significance of events like Pride Month and commit to practicing authentic LGBTQIA+ allyship at work. Swipe across 👉 to understand how you can make a meaningful impact beyond just Pride Month. Read the full article here 👉 - https://lnkd.in/e9eVQbbC #Inclusiveworkplace #employeewellbeing #inclusionmatters

June marks the observance of Pride month in the US, a time to focus on the ongoing pursuit for LGBTQIA+ rights, and also celebrate identity, self-expression and community. Historically, brands have leveraged June as an opportunity to demonstrate inclusivity and signal support for LGBQIA+ audiences. However, in past years we have seen an alarming rise in negative sentiment and attacks against the LGBTQIA+ community. Concerned with protecting themselves against backlash, some brands have opted to pull back on or withdraw from Pride marketing. In this climate and context, showing authentic support and meaningful advocacy is more important than ever. Scroll through to learn about some of the brands making authentic outreach this Pride. #pride #pridemonth #pridecommunity #pridesupport

As we celebrate Pride Month, it helps businesses to look at how they can engage better with LGBTQIA+ customers. Horowitz Research has released pretty strong consumer information showing that brands that support the LGBTQIA+ community do see a solid payoff. While representation in marketing is one way to show support, there are deeper ways. Discover fresh insights on how five brands are successfully and authentically connecting with LGBTQIA+ consumers. https://lnkd.in/eMYFGgay #LGBTQIA #marketingstrategy #LGBTQMarketing #advertisingdiversity #PrideMonth #prideadvertising

Want to ensure the outdoors is inclusive for all? Check out these tips for how to become a better LGBTQIA+ ally outside & on the trail. https://buff.ly/3yXaPgz #PrideMonth #GreatOutdoorsMonth

Happy Pride Month! 🏳️🌈 Before you put up that social media post or send that email for your brand or company - think about your intention and know your history. A great first step? Check out this guide, developed by LGBTQIA+ creatives and allies at Copacino Fujikado: https://lnkd.in/dsKHDeSd

Rainbow families, or families with LGBTQIA+ individuals, have traditionally been underrepresented in marketing. But the good news is, this is changing. We've compiled a list of five ads that include LGBTQIA+ representation in families. You can find the blog here: https://lnkd.in/eSAX4ai7 #InlcusiveMarketing #LGBTQMarketing #VisualRepresentation

This Pride Month, we stand united with the LGBTQIA+ community. We celebrate their resilience, their achievements, and their ongoing fight for equality. ✊ We're committed to creating a workplace that's truly inclusive, where everyone feels valued and respected for who they are. Here's how we're taking action: Advocating for LGBTQIA+ rights: We actively support initiatives that promote equality and acceptance for the LGBTQIA+ community. Educating ourselves: We're committed to ongoing learning about LGBTQIA+ experiences and identities. Challenging biases: We recognize that unconscious bias exists, and we're committed to creating a space where open dialogue and education can dismantle these biases. As Pride continues, let's all recommit to building a more inclusive world. #DiversityEquityInclusion #PrideAtWork #BeAnAlly

What better way to kick off #PrideMonth than celebrating the LGBTQIA+ community and the many contributions of leaders from across Greater Boston making change for a more equitable and inclusive Commonwealth?   Our team had a great time at the Boston Business Journal Business of Pride event last week, and we look forward to joining other festivities throughout the month (and year-round).    The event was also a reminder of how, each year, more companies are adopting communications (and marketing) campaigns to demonstrate allyship. The most successful of those are ones that reflect authentic actions to advance LGBTQIA+ priorities and celebrate team contributions. That's why we wanted to re-share these five things to keep in mind for successful campaigns that support LGBTQIA+ rights movements and promote self-affirmation, dignity, equality, and increased visibility of this community.   https://lnkd.in/e8HHGAXV

As #PrideMonth2024 comes to an end, let’s remember to continuously celebrate and support the LGBTQIA+ community all year-round. At YLD, we are committed to creating an inclusive workplace and continuously strive to improve our support for the LGBTQIA+ community. We host regular learning sessions with our team, and together with community advocates we explore new ways to support the LGBTQIA+ community together. Let's keep the discussion going: How are you supporting the LGBTQIA+ community? Comment below! #PrideMonth #pride #inclusivity