🌟 Empowering Tomorrow's Marketers: ANA AEF Event Champions Diversity in Action!🌟
Wrapping up Black History Month, I had the opportunity to dive into an enriching Association of National Advertisers ANA Educational Foundation experience, where I participated in a roundtable discussion on retaining Black marketing talent in the RDU area, as well as, participated as a panelist, sharing my marketing journey. Here are a few of my takeaways from the event:
🔍 Supporting Black, First-Generation, Corporate America Professionals: For Black, first-generation, corporate America job seekers, classroom study is just the beginning; we must reach out to these students in the classroom and on the job to assist with their journey. Providing mentorship programs, internships, networking opportunities and advocates at their place of employment, can significantly enhance their career.
🌱 Expanding the Definition of Inclusivity: To retain their talent, the definition of an “inclusive environment” must expand. This includes fostering a culture of belonging where diverse perspectives are valued, providing equal opportunities for advancement, and addressing systemic barriers that hinder the progress of underrepresented groups.
🌎 Sustaining Nationwide Diversity Initiatives: As DEI initiatives face backlash from some, it is imperative we keep events like this recurring not only in the Triangle, but across the nation. By continuing to host discussions, workshops, and networking events focused on diversity and inclusion, we can drive meaningful change and create more equitable opportunities for these aspiring marketers.
Huge thanks to Elliot Lum, LaTasha Emmanuel, Aisha Brown, Kaylyn Policastri and Koren Townsend, PMP® for being amazing hosts; Torri A. Staton, Ph.D. from the Raleigh Chamber for moderating our Day 1 and close out roundtables; Van B. Sapp, PhD for facilitating the panel discussion; my fellow panelists Koren, Danielle Satterwhite, and Shaun R. And, special shoutout to Red Hat and Leigh Cantrell Day, for opening your offices and hosting us for two insightful days. Let's keep driving diversity and inclusivity in marketing!
To ALL the students that showed up and showed out looking sharp, resumes in hand, asking great questions, staying in contact, etc. - you are the future of marketing! Please know you don't have to journey alone; ask for what you need, and our support will come!
PLEASE READ: Just because Black History Month is ending doesn't mean your contribution to investing in the next generation of marketers has to end. The ANA AEF has an amazing opportunity to give the gift of ANA Membership to a participating HBCU. Contact Marni Gordon, ACC to learn more.
#ANA #AEF #HBCU #YouMightBeAMarketer #MarketingJourney #DEI #InclusiveEnvironment #ISeeYou #BlackHistoryMonth 🚀🎓
Founder BME PR Pros & Blueprinted / PRWeek PowerBook 2019-2024 / PRovoke Media ‘15 People to Watch’ 2020 / PRovoke Media Innovator 25 2021
1moAaah… LOVE!! 🥰🥰🥰 ❤️💕💕 So so you enjoyed!! 🥰🥰🥰 And how I’m loving the outfits!! 😍🔥👌🏿 (I owe you an email, Veronica Patton-Cemm! Sorry! Bear with! 🙏🏿❤️💕Recovering from the ‘rona. 😬)