#Research shows that #debunking misinformation can attenuate consumer hesitation 🤔 to make purchases. In relation, The Eco Well's free full day conference on Sept. 29, the "Truth in Beauty E-Summit," sponsored by C&T, will explore #misinformation in cosmetics, its impacts and strategies to overcome it. 💡 Learn more and register here: https://lnkd.in/gZ7YG6DP
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Researchers and Regulators are talking about Clean Beauty! Clean beauty is in growing demand in the personal care industry, and researchers and regulators are taking notice. A recent article in Vogue Business highlights the recently published report “The Need for Safer Chemistry in Beauty: Opportunities for Innovation” by venture capital fund Safer Made, calling for chemical and material innovation in the beauty industry. Thank you Safer Made for highlighting Novi Connect as a clean beauty technology solution dedicated to “helping brands, retailers, manufacturers, and suppliers navigate compliance, increase supply chain transparency, and find and purchase more sustainable formula and packaging options, in addition to connecting suppliers and manufacturers to indie brands.” Check out the Vogue Business article to learn more about the push for clean beauty:https://lnkd.in/gdhRvUFp Do a deep dive into The Need for Safer Chemistry in Beauty: Opportunities for Innovation report here! https://lnkd.in/gbKRiJfF #CleanBeauty #Sustainability #BeautyIndustry #SafeAndTransparent #NoviConnect
Researchers and regulators want to crack clean beauty
voguebusiness.com
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International Business Development at OxiProteomics | Cosmetic Consultant and Claims Specialist | Scientific Content Writer
Hello everyone, It's Friday! June is ending and half of 2024 is ahead, Today, I wanted to share some exciting updates and trends in the global cosmetics industry that I have seen this 2024, a field that I am deeply passionate about. Here are the highlights: 🌱 Sustainability Takes Center Stage: The industry has seen a significant push towards sustainability. With growing consumer demand for eco-friendly products, ingredient manufacturers are innovating in new plant-based ingredients, and brands are innovating in packaging and ingredient sourcing. The focus is on reducing environmental impact while maintaining product efficacy and quality. The push towards sustainable practices is not just a trend but a commitment to a greener future. 💡 Innovative Ingredients and Formulas: From skin longevity solutions that emphasize long-term skin health to neuro-cosmetics that enhance emotional well-being, and AI-powered ingredients, this year the focus on innovative ingredients is stronger than ever. Companies are exploring new, sustainable materials and advanced formulations to meet the evolving needs of consumers. 🌍Events, Conferences and Global Trends: The in-cosmetics Global in Paris showcased the latest innovations in personal care ingredients. With a strong emphasis on sustainability and skin longevity, the event highlighted groundbreaking research and product launches that promise to shape the future of beauty. Special thanks to all the industry experts: R&D, Regulatory, and Marketing teams who shared their insights and innovations at these events during the first half of 2024. Your contributions are shaping the industry forward, and it's an exciting time to be a part of this dynamic field - I feel truly excited! Let's continue to innovate, prioritize sustainability, and meet the needs of our consumers with transparency in cosmetics products, efficacy, and science-based claims. #cosmetics #cosmeticsindustry #beautytrends #beautryindustry #sustainablebeauty #sustainability
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Beauty Industry Strategic Business Consultant | Designer Hair Extensionist | Industry Coach | Brand Ambassador
💡 Science and innovation are the heartbeats of the beauty industry. The latest article in Cosmetics & Toiletries Magazine explores this fusion, showing how research is shaping our favorite products. One standout? The groundbreaking work on sustainable ingredients. Read more to see why this piece caught my eye.
A Fusion of Science and Innovation
cosmeticsandtoiletries.com
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The inventor of the new concept of Skinvestimalism & Authentiqueauty in cosmetology Founder at Baghaei health consultancies Co.UAE
"Step into #Eco_Chic_Beauty: Ethical, Sustainable, Cruelty-Free Elegance. Dr Mohammad Baghaei Cosmetic Scientist,PharmD. "#Sustainible cosmetics, symbolizing an environmentally conscious and ethically guided ethos, seamlessly integrate ethical sourcing into their core values. Emphasizing natural ingredients, #eco_friendly packaging, and #cruelty_free practices, they redefine #beauty with a positive and responsibly sourced impact."
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At Global Cosmetics, Precision and Quality Define Our Supply Chain! 🌟🌍 Our commitment to excellence transcends borders, ensuring: 🔍 On-Time Delivery: Partnerships worldwide united by timely, superior standards in every in-house and collaborative solution. 🌿 Top-Tier Material Quality: Rigorous reviews, market feedback, and continuous improvement guarantee the finest materials. 💻 Cutting-Edge Technology: Embracing IT and 4.0 tech ensures the safety of diverse materials—be it active, organic, Non-GMO, or VEGAN—setting global standards in skincare safety. Our supply chain embodies efficiency and uncompromised quality. Let's craft skincare that exceeds expectations! 🌟🌿 #SupplyChainExcellence #MaterialQuality #BeautyInnovation #CosmeticDevelopment #TechnologyInBeauty #SkinCareStandards #CosmeticIndustry #QualityControl #BeautyStandards #GlobalPartnerships #SkincareSafety #CuttingEdgeTech #EfficiencyInBusiness #GlobalSupplyChain #CosmeticInnovation
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At Global Cosmetics, Precision and Quality Define Our Supply Chain! 🌟🌍 Our commitment to excellence transcends borders, ensuring: 🔍 On-Time Delivery: Partnerships worldwide united by timely, superior standards in every in-house and collaborative solution. 🌿 Top-Tier Material Quality: Rigorous reviews, market feedback, and continuous improvement guarantee the finest materials. 💻 Cutting-Edge Technology: Embracing IT and 4.0 tech ensures the safety of diverse materials—be it active, organic, Non-GMO, or VEGAN—setting global standards in skincare safety. Our supply chain embodies efficiency and uncompromised quality. Let's craft skincare that exceeds expectations! 🌟🌿 #SupplyChainExcellence #MaterialQuality #BeautyInnovation #CosmeticDevelopment #TechnologyInBeauty #SkinCareStandards #CosmeticIndustry #QualityControl #BeautyStandards #GlobalPartnerships #SkincareSafety #CuttingEdgeTech #EfficiencyInBusiness #GlobalSupplyChain #CosmeticInnovation
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Antecedents Towards Green Purchase Behavior of Cosmetics Dear Eco-enthusiasts! Welcome to my survey on 'Antecedents Towards Green Purchase Behavior of Cosmetics.' I, Praharshitha from II MBA invite you to participate in this insightful exploration of consumer preferences in the world of eco-friendly cosmetics. Your valuable input will help me uncover the factors influencing the choices individuals make when it comes to sustainable and green cosmetic products. Thank you so much for being a part of this research! Link to the Questionnaire: https://lnkd.in/gKzFAx6z
Antecedents Towards Green Purchase Behavior of Cosmetics
docs.google.com
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NEXT: 12 months to 18 months 💡 1. Science-backed ingredients will be the focal point A focus on ingredient quality helps consumers make informed choices and reinforces the importance of efficacy in product selection. Prestige brands can justify premium price tags by highlighting ingredient quality to compete with dupes, which are putting active hero ingredients front and centre but not always clarifying quality. The next stage of highlighting ingredient quality will see brands calling out the molecular weight of compounds, especially since studies point to how a compound must be under 500 Dalton to allow skin absorption. 2. Elevate efficacy using transformative textures Consumers will look for cues that products are working. Simplify and speed up efficacy communication by using transformative colours and textures. For example, a brand launched Caviar Jelly Makeup Remover. It features red suspended bubbles that burst when massaged into skin to evoke a sense of efficacy and help restore the skin's barrier and replenish its microbiome. Consumer will look out for result-driven beauty. 3. Address the ethical issue of overconsumption Businesses can adopt strategies such as simplifying product lines to prevent choice overload, promoting quality and durability, and encouraging mindful consumption through educational campaigns. Engaging with consumers through rewards for sustainable choices, loyalty programs, and continuous improvement in eco-friendly practices further align businesses with a commitment to ethical and sustainable values. S: Mintel Research #science #personalcare #newproductdevelopment #sustainability #innovation #ecofriendly
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Sharing our comprehensive primary research findings on the cosmetics industry! Alongside my talented classmates Eshaa Wahie and Shristy Agarwal, we delved into market size, consumption rates, growth projections, and macro environmental factors impacting this dynamic sector. Dive into our in-depth Primary Research analysis here: https://lnkd.in/g6jCb5Jg #CosmeticsIndustry #MarketResearch #PrimaryResearch #Teamwork
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A recent survey by The Benchmarking Company showed that 99% of people believe product claims should include clear disclosures about their substantiation—such as the number of study participants or whether the data comes from clinical trials or consumer feedback. In an industry overwhelmed by misinformation and unverified claims, even well-intentioned statements are often met with skepticism from consumers. Which in today’s landscape, is to be expected. To rebuild trust and credibility, we need to prioritize transparency. While ingredient transparency has become a baseline expectation, the next frontier is fragrance disclosure, and it’s coming quickly. For claims like “safe for sensitive skin” or “certified clean,” it’s essential for your partners to provide full visibility into your fragrance’s ingredients and testing. By doing so, we not only meet consumer expectations but also set a higher standard for trust and accountability in our industry. Ingredient transparency does not stop at fragrance. 👏 Independent Beauty Association
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Jen Novakovich