Ed Keppie’s Post

This is an important topic for all sports organisations. How to engage and excite young people to both grow their audience now, and aid the future sustainability of the sport. This latest research from Goodform’s Fan Panel will provide some key insights that should inform fan engagement strategies for rights holders and governing bodies. If you’re a parent, please take part and share your views. #AlwaysOnGoodform #TeamYouFirst

From the stands to the screen, Hispanic audiences are making waves in sports 🏟️! Get the latest insights on how they’re influencing the future of media in @Nielsen’s Diverse Intelligence Series report. Download the report here: https://bit.ly/3Tm1mqm

From the stands to the screen, Hispanic audiences are making waves in sports! Maximize your brand’s impact by understanding how Hispanic consumers engage with sports and media. Nielsen’s new playbook has the insights you need. Download it today! https://bit.ly/3TmTyVm

Unlock the power of connection! Nielsen’s new playbook dives deep into Hispanic audiences’ sports and media engagement. Download the report now to explore insights that will help you better resonate with this audience now! https://bit.ly/3TmTyVm

Unlock the power of connection! Nielsen's new playbook dives deep into Hispanic audiences’ sports and media engagement. Download the report now to explore insights that will help you better resonate with this audience now! https://bit.ly/3TmTyVm

From the stands to the screen, Hispanic audiences are making waves in sports! Maximize your brand’s impact by understanding how Hispanic consumers engage with sports and media. @Nielsen’s new playbook has the insights you need. Advertisers, download it today! #NielsenInsights #HispanicDIS Link

Do you know the answers? Friday afternoon, after a week full of report writing on our latest BenchMark study, I wanted to put together a quick quiz for your weekend 😉 The link below demonstrates how men's and women's national teams' emotional connection to sports followers has changed over time. But do you know which teams we're referring to? ⚽ 🏏 🏀 🏉 🏐 🎾 🏑 Take a look, have a guess, add a comment or DM me to learn more! #BenchMark #EmotionalConnection #SportsBiz #tracking

New on #SirenSport today, a deep-dive from co-founder Kirby Fenwick into the history of equity in sports media coverage research and why we need more than numbers to effect change. #WomenInSport #WomenInMedia #SportsMedia

IT'SHERE! DRAFTED x Sprocket is proud to introduce The first-ever Latina Fandom Report! As a proudly Latina-founded and built media company, we're on a mission to revolutionize the sports industry by deeply understanding and embracing the power that is LATINAS. With their unparalleled economic influence, Latinas are the lifeblood of sports. To drive growth and ensure long-term sustainability, the industry must engage with and celebrate this powerful and influential demographic. This report provides actionable insights for engaging with the influential Latina sports fan demographic. Packed with data and recommendations, it reveals what motivates Latina sports fans, their engagement patterns, and effective strategies to harness their influence. Together, we can build a more inclusive and dynamic sports landscape. AVAILABLE NOW! https://lnkd.in/ght7gZfm

Unlock the power of connection ⭐! Nielsen's new playbook dives deep into Hispanic audiences’ sports and media engagement. Learn how to authentically reach and connect with this highly engaged community. Download now http://nlsn.co/6047WQtY3