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Key Account Management 101 Over the past 14 years, I have been recruiting Account Managers at all levels into the martech and digital media industries. Without listing all the important skills, here are three that are super important if you are a dedicated AM managing higher-tier customers. 1: The 2:1 Listening to Speaking Ratio → Spend twice as much time listening. → identifying opportunities and threats is critical. → Shape communication & strategies effectively. → Clients will warm up quickly and give respect. This simple technique allows you to build a deeper understanding of your client's needs and respond more effectively. 2: Proactive Communication → Proactively understand and update clients. → Initiate contact, don't wait. → Proactively engage, solve, and preempt issues. → Handle big clients: give frequent updates. → Use diverse channels for effective messaging. This simple technique allows you to build trust with your clients and show your value as a strategic partner. 3: 24/7 Client Service mindset → Always respond to clients' inbox queries. → Set up systems for after-hours responses. → Use Zapier or Make for automation. → If successful, involve team in service quality. This simple technique allows you to give a superior customer experience, increases client satisfaction, and drives client loyalty. Implement these three things, and you'll be a successful account manager in the tech industry. Remember, in this role, it's all about being operational, proactive, and available. Are there any additional techniques other Account Managers find useful? #digitalmarketing #DigitalMarketing #Advertisingandmarketing #careers #hiring

#hiring VP, Account Management, New York City, United States, all #jobs #jobseekers #careers #NewYorkCityjobs #NewYorkjobs #SalesMarketing Apply: https://lnkd.in/gnR9hw24 Position Overview:MediaRadar offers comprehensive advertising analysis for over 3.1 million brands across multiple media platforms including TV, digital, mobile, email, events, social media, and print. Our 2200+ ad tech & media company clients enjoy the unmatched quality and award-winning customer service that helps them identify sales opportunities, create bulletproof pitches, and get the most from every sale.As a VP, Account Management at MediaRadar, your role is pivotal in driving the retention and expansion ofour valued client base. You will lead a team of dedicated Account Managers to achieve retention andaccount growth targets. Your responsibilities include fostering strong partnerships among the sales,account management, and customer success teams, ensuring a unified approach to enhancing clientrelationships.What Youll Do: Leadership and Team Management: Lead and inspire a team of Account Managers to meet retentionand account growth objectives. Foster a culture of excellence, teamwork, and continuous improvementwithin your team. Strategic Account Planning: Drive the account planning process and ensure its rigorous execution.Implement Go-To-Market strategies, product packaging, and pricing strategies to maximize upsellingand growth opportunities within the existing client base. Client Relationship Building: Cultivate relationships with senior leaders and C-Suite executives atstrategic clients, reinforcing our commitment to their success. Seamless Client Handoff: Establish and maintain a smooth sales-to-account management handoffprocess to ensure client success and retention. Swift Issue Resolution: Collaborate with the Customer Success and Customer Support teams to swiftlyaddress and resolve customer issues, delivering a best-in-class customer experience. QBR Approach: Partner with Customer Success team leaders to drive adoption and continually evolvethe Quarterly Business Review

#hiring Strategic Account Manager, New York City, United States, $170K, fulltime #opentowork #jobs #jobseekers #careers $170K #NewYorkCityjobs #NewYorkjobs #SalesMarketing Apply: https://lnkd.in/gCvXVchv We are Rokt, a hyper-growth ecommerce leader. We enable companies to unlock value by making each transaction relevant at the moment that matters most, when customers are buying. Together, Rokt's AI-based relevance Platform and scaled ecommerce network powers billions of transactions. In December 2022, Rokt's valuation increased to $2.4 billion USD, allowing us to expand rapidly across 15 countries.At Rokt, we practice transparency in career paths and compensation.At Rokt, we believe in transparency, which is why we have a well-defined career ladder with transparent compensation and clear career paths based on competency and ability. Rokt'stars constantly strive to raise the bar, pushing the envelope of what is possible.We are looking for a Strategic Account ManagerCompensation: $125,000-170,000 salary, employee equity plan grant & world class benefits.The strategic account manager role is designed for someone who is passionate about digital media, and constantly strives to drive quantifiable performance marketing results for some of the biggest brands in the world.About the role:Mastering the functionality of the Rokt platform, and utilizing the insights and data to optimize campaigns across your portfolio to deliver on individual and client KPIs.Work alongside our sales team to uncover marketing goals and identify relevant Rokt Solutions for leading Global, Regional and National businesses.Create and manage an effective team relationship between all relevant stakeholdersSupport the broader team in new business growth and the ownership of client strategy and ongoing strategic account recommendations to drive client returnTactical account planning and relationship buildingDeveloping relevant marketing reports and client facing account proposals with the support of cross functional teamsBuild and maintain strong direct client relationships and with designated media agenciesMonthly and quarterly revenue forecasting and account plansRequirementsProven: You have a Bachelor's degree & 4-5 years experience in a client-facing account management role across digital media, marketing or digital sales with 3+ years in delivering exceptional customer experience.Polished: You will have significant exposure to customers and industry partners alike. As such, you must project the professional image of the company both internally and externally. You are an effective communicator and ensure all communication, both external and internal, reflects the company culture.Dedicated: You can reject setbacks and enthusiastically persist until ambitious goals are achieved. You are resourceful and innovative at tackling complex challenges in a timely matter.Strategic: You are a strong, analytical problem

I'm hiring a Senior Demand Generation Manager to join my team at Lillio (formerly HiMama)! If you or anyone in your network is looking for their next opportunity please reach out. Here's a snapshot of you'd be doing: 🚸 Identify campaign ideas and opportunities to drive awareness and pipeline for Lillio in the early childcare field (working with yours truly, and your internal colleagues across content, paid, policy, and others). 🚀 Quarterback the execution of those campaigns. And yes, you will be rolling up your sleeves to get programs shipped ;). 🤝 Work closely with Sales, Mar Ops, and Rev Ops on making the magic happen in the lead handover process > aka manage/own the data integrity of new sales pipeline; identify issues and opportunities and work cross-functionally to resolve/action them. 🔢 Own the measurement and reporting for marketing campaigns at Lillio >> Be the voice of all campaigns run at Lillio, and be comfortable sharing wins and learnings with the broader organization as needed. You'd love this job if: ✅ You love problem-solving and have an operational / analytical mindset (our Marketo and SFDC instances are complex). ✅ You enjoy working cross-functionally across multiple teams and collaborating with others to turn ideas into a reality. ✅ You like switching from your analytical mindset to your creative mindset. ✅ You enjoy being remote (with the occasional in-person gathering). Here's what you'll get from me as your manager: 👋 Support and resources to ensure you have what you need to get your job done. 👋 0 BS - I'm an open-book and call it as it is (something I learned from the great Jim Williams). I'm all for transparency and ensuring my team knows what is going on. 👋 The autonomy to run Demand Gen as you see fit. I am always comfortable / supportive of my team challenging me on how we can do things better. 👋 Empathy / Trust - Need a day for whatever reason? Take it. Have a personal errand to run during the day? Go do it. We're all adults with personal lives. #jobs #remotework #marketingjobs https://lnkd.in/eGqQn2NZ

#UrgentHiring #SalesManager #MediaMarketing #influencerMarketing our clients operate as a versatile communications agency that combines elements of traditional advertising, digital innovations, media, and production. Sales Manager role in a company specializing in influencer marketing, media marketing, and branding, the requirements, skill set, and experience may include: Requirements: 1. Industry Knowledge: Deep understanding of influencer marketing trends, media marketing strategies, and branding techniques to drive sales and brand visibility. 2. Sales Experience: Proven track record in sales, business development, or account management, preferably in a related industry. 3. Networking Skills: Strong network of industry contacts, influencers, and potential clients to leverage for business growth. 4. Leadership Abilities: Ability to lead and motivate a sales team, set targets, and drive performance to meet revenue goals. 5. Client Relationship Management: Proficiency in building and maintaining strong client relationships, understanding their needs, and delivering tailored solutions. 6. Analytical Skills: Ability to analyze market trends, competitor activities, and campaign performance metrics to optimize sales strategies. 7. Communication Skills: Excellent communication skills to effectively pitch ideas, negotiate deals, and present proposals to clients and stakeholders. 8. Budget Management: Experience in managing sales budgets, forecasting revenues, and ensuring cost-effective sales strategies. Skill Set: 1. Strategic Thinking: Developing sales strategies aligned with company goals and industry trends. 2. Creativity: Designing innovative sales pitches and branding strategies to differentiate the company in the market. 3. Digital Marketing Knowledge: Understanding digital marketing channels, social media platforms, and influencer marketing best practices. 4. Team Management: Leading, training, and motivating sales teams to achieve targets and drive revenue growth. 5. Problem-Solving: Ability to identify challenges, propose solutions, and adapt sales strategies accordingly. 6. Negotiation Skills: Negotiating contracts, partnerships, and influencer collaborations to secure favorable deals. 7. Results-Driven: Setting and achieving sales targets, monitoring performance metrics, and optimizing sales processes for improved outcomes. Experience: 1. Proven experience in sales management, preferably in influencer marketing, media marketing, or branding industries. 2. Demonstrated success in driving revenue growth, developing client relationships, and delivering strategic sales initiatives. 3. Experience in developing and executing successful sales plans, overseeing sales teams, and expanding market reach. 4. Knowledge of CRM systems, sales analytics tools, and reporting mechanisms to track and measure sales performance. Send your cv to info@hrorb.com

#hiring Vice President, Account Director, New York City, United States, fulltime #jobs #jobseekers #careers #NewYorkCityjobs #NewYorkjobs #ExecutivePositions Apply: https://lnkd.in/geDKqcMx Job Description Agency Operations Drives the process and details, and develops tactical plans. Forecasts budgets. Finances: Develops and administers clients' budgets based on accurate estimating and tracking of hours, out-of-pocket expenses, and reconciliation against estimates. Raises client awareness as to when changes in client direction affect estimates. Thorough knowledge of contract and its implications. Sound decision making regarding hours dedicated to jobs, what to prioritize. Thorough knowledge of all basic financial tools necessary to account management Trouble shoot: Solutions oriented. Knows when things might get off track in agency operations. Uses experience and judgment to proactively solve for potential problems before they get too big. Ability to solve client issues, independently moderate conflicts and influence management decisions Team Leadership: Takes on wider, formal and informal leadership responsibilities within the agency Management: team leader, provides clear and fair direction & feedback to junior account staffKnowledge Deep, expert understanding of HCP Healthcare, the audience and at least two channels. Demonstrates and applies extensive and expert knowledge of assigned brands Successfully serves as point of authority and/or source of advice for therapeutic area Ensures team adherence to agency process. Identifies issues and leads problem resolutionTactics and Execution Develops marketing/ brand platform briefs

Many B2B marketers don’t fully understand the product they are marketing.. Naturally it hurts the messaging, the content, and the strategy overall. I was one of them.. Struggling to get content ideas from the sales reps, from the product team, from other business leaders.. And you never end up fully grasping the offering unless you are living the breathing your customers’ life. At Mavuus, we get a lot of positive feedback on the topics we select for our Coffee Chats. They are relevant, they are relatable, and they address the very issues that CMOs face today. It’s easy for us to create content on the subjects that we happen to be the Subject Matter Expert on (duh!!!) So does industry experience matter when hiring for a marketing role? Abso-freakin-lutely!! Can marketers learn and eventually become fluent in the space? Of course they can but it sure will take time before the depth of their content becomes truly meaningful and valuable for the audience at hand. What are your thoughts? Industry-fluent or not? #cmos #cmoinsights #b2bmarketing

Demand Generation Manager for Hire https://lnkd.in/dVJvvA7N In today's competitive marketing world, finding the right Demand Generation Manager can be a challenging task. This pivotal role not only helps in designing and executing campaigns but also drives brand awareness and cultivates lasting customer relationships. Our comprehensive blog post breaks down this complex hiring process, offering valuable insights into job market trends, needed qualifications, and interview techniques. Key Takeaways of Demand Generation Manager for Hire - Demand Generation Managers help companies grow. They make plans to get more people interested in a company's items or services. - This job needs good skills like planning, problem solving, and working well with others. It also helps to have marketing experience and to know about useful tools like Salesforce. - On average, these managers earn between $95,000 and $130,000 per year. This amount can be higher or lower based on things like how much experience they have or where the job is located. - During an interview with a potential manager, ask questions about their past jobs. Find out how they use data to track whether their marketing strategies work well. Listen for creative ideas on how to reach new customers. Need Strategic Marketing Guidance For Your Doctor's Office, Healthcare, Medical, Clinic, Medspa, Plastic or Cosmetic Surgical Practice? Schedule a Deep-Dive Marketing Analysis for Your Medical Practice: https://lnkd.in/gyHuveuC #DemandGenerationManager #Healthcare #Medical #Marketing #SEO #DigitalMarketing #HealthcareMarketing #MedicalMarketing #HealthcareSEO #MedicalSEO #PlasticSurgery #CosmeticSurgery #DoctorMarketing #DoctorMarketingMD

#hiring Account Executive Mid Market, Dallas, United States, all #jobs #jobseekers #careers #Dallasjobs #Texasjobs #SalesMarketing Apply: https://lnkd.in/gMTf3x_R Why BirdEye?Once upon a time, local businesses could attract customers through advertising and word of mouth. However, that has all changed. Today consumers choose where to spend their money based on online reputation and digital experiences. Modern companies must deliver exceptional experiences that create repeat customers and need a platform that can do this at scale. Local businesses often need help to overcome the complexity and inefficiencies of using multiple applications to manage and optimize their marketing and customer experience operations. Their use of fragmented point solutions keeps them from achieving true customer insights and acting upon them in real time.This is the challenge that Birdeye solves with its all-in-one reputation and customer experience platform. More than 100,000 local businesses and brands use Birdeye to be found online through local listings and reviews; engage with consumers through webchat, text, and social media messaging; collect digital payments; and gain insights to improve customer experience with survey, ticketing and benchmarking tools.Birdeye is the leading all-in-one platform trusted by over 100,000 businesses of all sizes to manage online reputation, connect with customers, and generate insights. Founded in 2012 by Naveen

#hiring Vice President, Group Account Director, New York City, United States, fulltime #jobs #jobseekers #careers #NewYorkCityjobs #NewYorkjobs #ExecutivePositions Apply: https://lnkd.in/g542USQt Job Description Agency Operations Drives the process and details, and develops tactical plans. Forecasts budgets Finances: Develops and administers clients' budgets based on accurate estimating and tracking of hours, out-of-pocket expenses, and reconciliation against estimates. Raises client awareness as to when changes in client direction affect estimates. Thorough knowledge of contract and its implications. Sound decision-making regarding hours dedicated to jobs, what to prioritize. Thorough knowledge of all basic financial tools necessary to account management Trouble shoot: Solutions oriented. Knows when things might get off track in agency operations. Uses experience and judgment to proactively solve for potential problems before they get too big. Ability to solve client issues, independently moderate conflicts and influence management decisions Team Leadership: Takes on wider, formal and informal leadership responsibilities within the agency Management: team leader, provides clear and fair direction & feedback to junior account staff Knowledge Deep, expert understanding of HCP Healthcare, the audience and at least two channels. Ophthalmology experience a plus Demonstrates and applies extensive and expert knowledge of assigned brands Successfully serves as point of authority and/or source of advice for therapeutic area Ensures team adherence to agency process. Identifies issues and leads problem resolution Tactics and Execution Develops marketing/ brand platform briefs. Owns the agency process. Shows resourcefulness and thoroughness in developing tactical plans, including budgets and timelines. Production: Supervises and effectively manages the production of client-approved marketing tools Creative: Collaborates on creative brief development Assumes responsibility for the writing and preparation of marketing communications plans and proposals Client Relationship Communicate key client issues/ initiatives to team accurately and in timely manner Builds trusting relationships with client counterparts. Is seen as strategic, integral to the account, and offering added value. Brand Champion: Ensures everyone focused on brand strategy and positioning: client, account team, and other internal departments Agency Champion: Understands, communicates and advocates the agency POV Presentations: Ensures client is kept apprised of all account activity: this includes ultimate responsibility for ensuring that appropriate written reports are delivered accurately and quickly. Presents complex data or messages in clear, succinct, compelling manner to clients Lead role in ensuring timely, accurate client documentation & correspondence