Hello Sports LLC’s Post

Euroleague Basketball is coming to Abu Dhabi! For the first time ever, the Turkish Airlines EuroLeague Final Four will be held in Abu Dhabi, UAE, thanks to a landmark agreement between Euroleague Basketball, the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) and Etihad Arena, brokered by IMG. With the semifinals taking place on Friday 23 May, this deal represents a historic expansion of Euroleague Basketball into new global markets, bringing the best of European basketball to a brand-new audience. Matt Dwyer, SVP of Sports Management, expressed his excitement about the agreement: “This game-changing deal is the largest in Euroleague Basketball’s history, expands the League’s global footprint, and creates exciting opportunities for continued growth. Abu Dhabi will provide a world-class Final Four experience for players, stakeholders, and EuroLeague fans, while introducing a whole new audience to the magic of European basketball.” Learn more about the agreement here: https://bit.ly/4hA58Gp

🤝 Exciting news in the football sponsorship landscape as Red Bull partners with Club Atlético de Madrid until 2027, marking their first venture into Spanish football. Reports suggest Atletico Madrid won this deal over FC Barcelona, demonstrating their growing commercial appeal after their busy summer transfer window in 2024. 📈 The timing couldn't be better - Atletico are currently on a 14-game winning run across all competitions and are sitting at the top of the LALIGA table. This partnership aligns perfectly with both brands' reputation for dynamism and resilience. 🏟️ The deal will enhance fan experience at the Riyadh Air Metropolitano through events and product availability. It adds to Atletico's commercial portfolio, joining their existing €40m per season partnership with Riyadh Air | طيران الرياض , their current front-of-shirt and stadium sponsor. 🌍 For Red Bull, this expands their football presence into Spain, complementing their ownership of other football clubs like RB Leipzig, FC Red Bull Salzburg, and New York Red Bulls. For Atletico, it brings not just significant revenue but also partnerships with a brand known for innovative sports marketing and event activation. #SportsBusiness #Football #LaLiga #Sponsorship #AtleticoMadrid #RedBull

⚽️ Morning Snapshot 👔 The president of Real Club Deportivo de La Coruña SAD, ALVARO GARCIA DIEGUEZ, has announced that he is leaving his role at the club. 🤝 Asociación del Fútbol Argentino (AFA) and adidas have extended their partnership until 2038. 🤝 Chelsea Football Club have renewed their partnership with FICO. 🤝 Juventus Football Club have renewed their partnership with Cygames for the eighth season. 🤝 Club Atlético de Madrid have extended their sponsorship agreement with Hyundai Motor Company (현대자동차) for one more season. 🤝 Cádiz Club de Fútbol SAD have announced Silbö Telecom as their new main sponsor. 🤝 Real Oviedo have announced the renewal of DIGI as their main sponsor for two more seasons. 🤝 Wolves have agreed a new multi-year partnership with LeoVegas Group, making the group’s sports betting brand, BetMGM UK, the club’s official European betting partner for the next two seasons. 🤝 Deportivo Alavés have renewed their sponsorship with HOTELES SILKEN for another season. 🤝 Real Racing Club have announced MGS Seguros as one of their new official sponsors for the next season. #Partnership #Broadcasting #SportsBusiness #Commercial #Sponsorship #Football #SportsBiz #Finance #People #Data #Tech #Intelligence #Investment

From Fritz & Muller, here are the most exciting updates in Sports Marketing ➤ 🏈⛳⚽⚾🏀 The world of sports and marketing continues to evolve with some major developments this week. Here are three key stories that are making headlines: ➤ Qatar Airways Secures UCL Deal ➤ Qatar Airways has signed a monumental 6-year, €500 million deal to become an official sponsor of the UEFA Champions League. Source: SportBusiness https://lnkd.in/d5Kd_Ei4 ➤ Real Valladolid and Estrella Galicia Extend Partnership ➤ Real Valladolid Club de Fútbol has renewed its primary sponsorship deal with Hijos de Rivera, S.A.U. Estrella Galicia, extending their collaboration until 2027. Source: 2Playbook https://lnkd.in/dAdKRqwA ➤ IOC Commercial Model Under Scrutiny ➤ Panasonic and Toyota North America 's exit from the IOC’s top sponsorship program has sparked discussions about whether the International Olympic Committee needs to reform its commercial model. Source: Sportcal https://lnkd.in/d2tcwBTb Stay tuned for more updates as the landscape of sports and marketing continues to shift and grow! #SportsMarketing #Sponsorship #UEFA #Partnership #Olympics #BusinessNews #fritzandmuller 🏈⛳⚽⚾🏀

It was great to see U.S. #padel pioneers Daddy Yankee and Gabriel Perez Krieb (of the United States Padel Association (USPA), Taktika Padel, and the San Diego Stingrays) on a recent CNBC segment discussing the future of the sport in the U.S. as it relates to #business and #investment. While the segment did little to clear up the ongoing debate about how to actually pronounce "padel" (thoughts Patricio Misitrano? 😂 ) it did point out that padel is starting to give #pickleball some serious competition here in the U.S. And with mega-brands ranging from adidas to Red Bull to Qatar Airways making a major push into the sport globally, there's little doubt that padel will be featured on CNBC far more often in the future. Be sure to watch the linked segment in our just-released update below 👇 -- and please ♻ re-post ♻ to help spread the word. 🇺🇸 🎾 🚀

Copa Codere Mexico is back for a third edition! 🇲🇽   — 60 couples 👫 — Two teams 2️⃣ — Winners getting an all expenses paid trip to Madrid where they'll visit the Santiago Bernabeu for a Real Madrid match ✈   🗣 Director of Sponsorship and PR, Carlos Sabanza Cenzano: "The Codere Cup has been a success for Codere Online and we are committed to continuing to improve and innovate so that our clients continue to live unique experiences through each of our sponsorships. On this occasion, to give it more life and flavour, we decided to present a seven-episode reality show format in which the winner will be announced in the last episode.”   “The Codere Cup, without a doubt, makes participants feel like football stars by playing in a stadium that will be a World Cup stadium and gives them the opportunity to interact with important personalities in the sport. We are very pleased to present this new edition that will be full of surprises that we will announce little by little."   Check out the full release below. 👇   #sponsorship #customerexperience #marketing

KuCoin Partners with Dubai Sports Council for the Open Padel Cup for Government Institutions https://lnkd.in/e-nAhBxj KuCoin Exchange Dubai Sports Council #KuCoin #DubaiSportsCouncil #OpenPadelCup #PadelTennis #SportsPartnership #GovernmentInstitutions #DubaiSports #SportsInnovation #CryptoAndSports #PadelInDubai #DubaiEvents #KuCoinPartnership #SportsForAll #PadelCommunity #DubaiSportsCulture #FitnessAndSports #CryptoInSports #SportsSponsorship #DubaiLeisure #GovernmentSports #DubaiActive #PadelTournament #SportsCollaboration #CryptoEvents #DubaiLifestyle #SportsNetworking 4o mini

🏆 CONMEBOL Libertadores Semi-finalists: A Look at Brand Partnerships 🏆 As we approach the thrilling conclusion of the Copa Libertadores, the semi-finalist clubs are not only competing on the field but also excelling off it with impressive brand partnerships. Here’s a breakdown of the top teams and their sponsorship deals, powered by SponsorUnited: 🌟 Botafogo ( 🇧🇷 ): 37 sponsorship deals, featuring key partners like Betano. 🌟 Peñarol ( 🇺🇾 ): 22 sponsorship deals, with major brands like Rexona and Coca-Cola backing the club. 🌟 Atlético Mineiro ( 🇧🇷 ): Leading with an incredible 81 sponsorship deals, including notable brands like Centrum and PariMatch. 🌟 River Plate ( 🇦🇷 ): 28 sponsorship deals, supported by big names such as Codere and Adidas. These figures highlight the power of sponsorships in football, showcasing how these clubs leverage their brand to attract major commercial deals. 🚀 💫  💡 Want to learn more about how SponsorUnited connects brands with top-tier sponsorship opportunities in sports? Visit us at www.sponsorunited.com  to explore more! #Sponsorship #BrandPartnerships #CopaLibertadores #FootballBusiness #Marketing #SportsBusiness

🚀 Sport World News This Week! 2 News Not to Lose!🌟 This week from the world of sports: 🎾 ---> 1. Padel once again boasts an incredible backdrop: Premier Padel returns to the pyramids of Giza! 🏁 ---> 2. A new major collaboration for F1: LVMH becomes global partner for the next 10 years Are you curious to learn more? Scroll below for all the details 🏆 What is your opinion on these news? Let us know in the comments! #PremierPadel #F1 #LVMH #SportBusiness

🚀 Did You Know? The Global Padel Market Reached €2,000M in 2023! 🎾 A comprehensive analysis by Deloitte and Playtomic in 2023 revealed an impressive €2,000M valuation of the global padel market. Here’s a breakdown of the key segments driving this growth: 🏗️ Infrastructure: Dominating the scene, infrastructure including club operators, boasts €1,400M, underscoring the sport's expansive facility development. 🛒 Equipment Retailers: Retailers raked in €550M, fueled by a surge in demand for padel equipment. 🎽 Professional Segment: With €50M, this sector is supported by robust sales from rackets at €370M and clothing at €80M. 📺 Media and Ticketing: The enthusiasm for professional matches has elevated media rights and ticket sales to €35M. As padel continues to make inroads into major markets like the US, how do you see these numbers evolving? The potential for exponential growth in a market as vast as the US could redefine the global padel landscape. #Padel #SportsIndustry #MarketAnalysis #BusinessOpportunities