What Amagi brings to the table. 1) Bring TCO’s down - conversion of on-prem to cloud helps drive your total cost of ownership (TCO) down 2) FAST - adopted by organizations to engage and monetize further, examples of how Sports is riding the wave. 3) Live linear - dynamic flexibility to create real quickly FAST live channels (even combining VOD with pop up single live events) “1/5 to 1/8 of TcO to run live linear” “Engagement and experience, gamification and live “twitch” like experiences that only digital can bring”
Migrating to the cloud and the opportunities surrounding FAST (free ad-supported television) channels are two different but equally intriguing trends occurring across the sports media industry and the media cloud leaders from Amagi are right at the center of both. At NAB Show, Dan Marshall, EVP, Worldwide Sales for Amagi met with our Kristian Hernández to break down how broadcasters are unleashing the power of unified cloud workflows to reach audiences across traditional cable, CTV, D2C apps, and FAST platforms and how FAST is offering the ability to easily spin up channels and improve ad monetization of content libraries. #NABShow
