We've touched down in Cannes 🦁 and we're ready to take on the heat this week! There's nothing more exciting than being on the ground and connecting with our platform partners, clients and industry leaders. We, along with many others, are (perhaps overly) optimistic about getting invited to one of the many Spotify concerts. However, FOMO will be far less than in previous years, with the likes of Snap, Amazon, and TikTok coming through with great evening events featuring The National, Kelis, Honey Dijon, Tinashe, Mr. Eazi, INJI, + many more 🎶 There's no shortage of fantastic events (duh). Here are just some of the many that we're looking forward to: ⚡Amazon Port: Amazon are delivering the goods again with sessions including; Advertising that sparks emotion, Now trending: #Authenticity & Cracking the code to generative AI in ads. ⚡ TikTok Garden is unmissable as always; Made for TikTok: The Value of 'Always On' Creative & When Culture Is A Strategy are just two sessions in an epic lineup. ⚡ Pinterest Manifestival - food, fashion, tattoos and endless inspiration. What more could we possibly want. ⚡ Meta: NavigAIting the Future - a great pun and a great subject. Sold. ⚡ Snapchat: Beyond the Buzz: Using GenZ Insights to Create Balanced Generational Marketing. ⚡ Snap Beet TV: All About the Context: Leveraging AI to Reduce Brand Risk and Maximize Brand Equity. ⚡ CreativeX are also hosting a discussion on 'Metrics that Matter' all around elevating creativity to the board and C-Suite - we managed to score an invite to this one. 😎 If you want to meet up and chat, DM Dani Larimer or Jonny Mole. We’ll be sharing tons of exciting updates from Cannes on our TikTok and Instagram. Follow along below. #cannes2024 https://hubs.ly/Q02C6p8_0
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The countdown has begun! Join us THIS Wednesday as we get ready for the best week of the year in both advertising and the french riviera! We're talking about everything you need to know about packing, planning, and conquering your week at Cannes! Register to join us for this informational session through the link in the comments! #cannes #events #advertising #marketing #canneslions
The Cannes Lions International Festival of Creativity is less than three weeks away and we're getting ready! VaynerX is thrilled to partner with The Creative Ladder for 'Know Before You Go' session, a deep dive into everything you need to know before the festival! Whether its your first or fifth time at the festival, join us on Wednesday, June 5, for tips on how to pack and plan for an unforgettable week of fun! Join us live for the session on Wednesday, June 5 at 1pm EST. Register here: https://lnkd.in/eybhHZrV #advertising #marketing #cannes
Cannes Know Before You Go
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Selling out festivals and events 🪩 I share tips on how to turn strangers into ticket buyers 🍿 £6.5m of ticket revenue made for 2024 events so far 🎉 Great British Entrepreneur Finalist 2024
You don’t sell events. You sell experiences. People buy tickets based on emotion. By imagining how it feels to be there. What memories they’ll make. The stories they’ll tell. By having a unique perspective, you’re crafting an experience that your ticket buyers can’t get anywhere else. And whether you’ve been running 1 year or 60 years, that’s a great selling point.
The rise of experience-led festivals is one of the key trends in the festival landscape. Elle McMahon 🎟, Founder of The Ticket Crowd, on why crafting a unique experience will unlock ticket sales. #ticketing #musicindustry #eventmarketing
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CEO and Founder of Votemo 🚀 I Community building through engagement for Film and Media events ▴Techstars'23 alumni ▴Mentoring on Audience Building
🎬Film festival organisers often ask me if setting up audience voting on Votemo is time-consuming. It’s really not. Let me explain how easy it is. 🗣️Whether your festival already has audience awards or you’re planning to introduce one, you only need to share a complete screening list of films eligible for the audience award, and we can take it from there. So, even if you decide to opt for #Votemo’s voting service at the last minute, you can still do it with no extra hassle. We have standardised the most effective setup of digital ballots that run on autopilot. 👉 Once we import your screening list, the audience will only see the ballot for the film they’re watching. 👉During the onboarding call, we’ll ask you a few questions to better understand your unique festival setting and needs, such as whether you’d like to collect audience emails to be entered into a raffle. Most festivals collect email addresses to include in their direct marketing list. The ownership of the data collected with Votemo is always retained by the film festival. If you want to increase sponsor visibility and earn revenue, you’re more than welcome to design a header visual and full window visual to be included with each ballot. And you’re ready to go! During the festival, you’ll have access to the Votemo admin platform to review voting results at any time. #industry and #market: All Votemo packages also include audience engagement tools for Q&A and polling to be used on the industry side of the festival. Test out our demo here: https://lnkd.in/dNFQbGYS
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🎫 Take Control: Shape the Future of Ticketing with stagedates. The future of #ticketing where we offer unprecedented control and flexibility for promoters, festivals, and artists. As the promoter of your events, you have the freedom to specify every detail to turn the show into success. There are no limits to your creativity. With our latest feature, like assigning individual roles to your team members, you optimize collaboration and increase the efficiency of your event organization. 🙌🏻We’re not offering a «one-size-fits-all» solution, but a partnership: a fair, flexible, and continuously evolving platform tailored to your needs. Get started with stagedates now. 🤝Together, let’s redefine ticketing. Contact us or book an appointment directly on our website. 🔗 #stagedates #futureofticketing
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Discover the magic of personalized experiences and exclusive perks that can turn casual attendees into devoted season ticket holders 🎁✨ We've got expert tips to keep your audience captivated! Tap the link below to see what they are. https://bit.ly/3siyPb7 . . . #OnTheStage #Ticketing #TicketSales #TicketingSystem #Performance #PerformingArts #ImmersiveExperience #ProfessionalTheatre #Thespian #Broadway #BoxOffice #ArtsandTechnology #Sales #EventMarketing #EventPlanner #Venue #VenueManagement
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Spotify's Q2 2024 Earnings at a glance 👀 – Monthly active users (MAUs) increased to 626M globally (up 14% Y/Y) 📈 – 393M of these are ad-supported (up 15% YoY) 📈 – Ad-supported revenue increased by 13% YoY 📈 Head over to ads.spotify to get the full scoop on our Q2 highlights and how these support advertisers further in reaching hyper-engaged audiences on Spotify, in 2024 ➡ https://lnkd.in/eQabnD3D
From connecting creators and fans in new ways to showcasing creativity and innovation at Cannes here’s what you need to know about our $SPOT Q2 2024 earnings: https://spoti.fi/3WeNUp0
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Having let the train take the strain, Stuart Button, our Executive Creative Director, shares his first impressions of Cannes 2024: “Cannes is here again . . . as adland's hopefuls descend on southern #France for some much-needed vitamin D. “The commercialisation of this 70+ year old creative festival continues with more brands showing up than ever before. “Judging by the fringe event talks, AI is still top of the agenda - only this time, it's less: 'We're all doomed!' and more 'we're all going to be rich!'. “As well as AI and D&I, sports is sticking its hand in the air for some much-needed attention (Stagwell's awesome sports beach by Cheerful Twentyfirst is now double the size). “What with the #Euros and #Olympics coming to #France (although you wouldn't know it - it's pretty mute from what I've seen), they’re even parading the old torch thingy down La Croisette tomorrow. “The other topic that's still going strong, is that dirty word 'effectiveness'. The thing that all clients want and creatives struggle to care about. “With stuff like ‘advertising value chain’, ‘digital waste’ and ‘closed-loop attribution’ being thrown around . . . If I didn't know any better, I'd say marketeers were making up stuff just to sell more things. Sneaky little buggers. “Is it any wonder that advertising has only just dropped off the top spot of the UK's LEAST trusted industry for the first time in a decade. “According to Simon Stone, of LoopMe GM International: ‘There is no point in creating the next Guinness Surfer if fragmented viewing habits, skippable ads, and decreasing attention spans prevent it from being seen. Creative remains essential to branding, but only when supercharged with data-driven media placement.' “I mean, I'd love to write the next Guinness Surfer ad - effectiveness be damned! “But then, what's the point in doing what we're doing if absolutely no one cares? And, according to Mark Ritson, no one does. “Hey ho - off to my first event I go.” #cannes2024 #canneslions #events #festivalofcreativity
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The ShowHeroes team is currently at Cannes Lions International Festival of Creativity and CEO Ilhan Zengin has thoughts on this year’s atmosphere. This year’s Cannes Lions is very different from last year’s, where caution was the dominant feeling. But is it roaring excitement this year, or something more nuanced? Read his thoughts alongside other industry leaders in Digiday. 👇 https://lnkd.in/edYn9KD9 #Cannes2024 #CannesLions #digitaladvertising #digitalmarketing
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Hi folks! You likely know that we operate fully as Safe Events Global these days so we will be shutting down this Cuckoo Events page in the next week or two. If you're not already connected with us on the Safe Events Global page, then please do follow us there. That's where we post all the great #eventsafety and #crowdsafety content we are known for. Cheers! #SafeEventsGlobal #enablingcreativity #eventprofs #eventprofsUK
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Ever thought about how a ticket stub tells a story? We cherish them as souvenirs, triggers of memories from concerts or sports events. But consider this: these stubs themselves have tales - from the adrenaline-fueled environment they exist in. Imagine leveraging this narrative for personalized attendee experiences. Each ticket stub is a tool to craft unforgettable events.
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