StrawberrySocial Ltd’s Post

Audio isn’t just about what you hear – it’s about how you connect with others. Voice chats, for example, allow people to communicate as naturally as they would in real life on platforms like Roblox, Discord and Fortnite, adding a fourth dimension to socialising online. Your voice is an expression of your identity, a way to share not only your thoughts and emotions but also your personality. 😎 And when you have the freedom to customize your voice, you have greater power to showcase your personality and engage with others. Whether it’s your friends on FaceTime or your audience when live streaming, a real-time AI voice changer allows you to pick the perfect voice for the perfect moment and elevate every interaction. 🚀 #roblox #fortnite #discord #twitch #gamedesign

As promised, I'm sharing the slides from my #sxsw2024 deck. https://lnkd.in/e2kNfUTd TL;DR: Interactive entertainment is entering its third era: games as a platform. As the economics have shifted due to rising marketing costs, industry concentration, and bad gatekeepers, video game makers turn to new avenues to reach audiences across different media. As a result games open up a new relationship model for brands and consumers.

📢 NOW, FOR SOME FANTASTIC NEWS: 📢 🙌🏻 To all of our network: our Hidden Levels LinkedIn profile is now available! 😎 From now on, you will get all information related to Hidden Levels right on its LinkedIn profile, with other social media profiles coming along in the following days. We wholeheartedly suggest you follow this profile ASAP! 🎙️ This also means another thing: a new episode of Hidden Levels is available on Spotify and Castbox! Please listen to it if you haven't already! Amazing insights from Jordan Lound, Charmaine Duff, Pebbles Klein and Vladimir Smolyakov. Whether you are a community manager or social media manager in the gaming industry, you can't miss this one! #haptic #happywithhaptic #wearehaptic #wednesday #podcast #newepisode #game #games #gaming #gamingcommunity #gamingindustry #gamedevelopers #gamedev #hiddenlevels

📢 NEW EPISODE 'HOW TO KEEP A COMMUNITY ENGAGED' IS NOW AVAILABLE 📢 🔥 It's no mystery that the greatest video games today owe much of their success to the communities they build around them. No matter your product's production budget, scope, or ambition, each game usually has a particular way of catering to its players to maximise its reach and keep the word in the street. 🎙️ Our host, Jordan Lound, reunited with a fantastic team of social media and marketing professionals to discuss the tenets behind the massive successes of games like Helldivers 2, Fortnite, Palworld and more from both community and marketing standpoints. He was joined by: Charmaine Duff | Social Media Marketing Manager | SkyReach Studio Pebbles Klein | Community Manager | BetterPlay Studios, Inc. Vladimir Smolyakov | Social Media Manager | 10 Chambers 😎 This chat is now available on both Spotify and Castbox! If you are a social media specialist in the video game industry, are just beginning your path to creating fantastic gaming communities, or are curious to learn more about how modern blockbusters are marketed and nurtured, this is it. 😊 Let us know your thoughts in the comments below! #hiddenlevels #podcast #newpodcast #newepisode #wednesday #gaming #games #game #gamingindustry #gamingcommunity #gamedeveloper #gamedevelopers #community #socialmedia #engagement #marketing #mostplayedgames #socials #growth #spotify #castbox

🐉📈 What is happening with Monster Hunter: World? The game peaked at 163K concurrent players on Steam in the past 30 days, the game is experiencing its highest surge in popularity since March 2020. Here at Stream Hatchet, we can explain: 🎮🌟 With the #ReturntoWorld campaign and anticipation for 'Monster Hunter: Wilds', the game has seen a 317% increase in hours watched across major platforms like Twitch, YouTube, and Steam. 🔥 Our data reveals a near 200% rise in unique channels streaming the game, showcasing a trend in the live-streaming community. 🌍👾 Asmongold and other top streamers have played a pivotal role in reigniting the Monster Hunter fever, drawing in global audiences. This resurgence is a testament to strategic marketing, community engagement, and the power of nostalgia in gaming. Find out more about it here: https://hubs.ly/Q02fR4Wj0

Introducing “The Sandbox”- Revolutionizing commentary with Augmented Reality Imagine a virtual table that transcends traditional commentary tools, seamlessly blending the real and virtual worlds through augmented reality. 🌐⚽️🎮 The Sandbox takes advantage of the cutting-edge capabilities of Unreal Engine, delivering stunning visuals, realistic simulations, and an unparalleled level of detail to sports broadcasters. It overlays dynamic, real-time information, and statistics, creating an unparalleled interactive experience for broadcasters and viewers alike. Elevate your commentary game by illustrating key plays, highlighting player movements, and breaking down tactics with The Sandbox's intuitive AR interface. Bring your sponsors a new, exciting platform to advertise. Engage your audience with a visually rich and informative commentary experience. The Sandbox effortlessly integrates into existing broadcasting setups, making it a versatile and user-friendly tool for sports commentators across various fields. 🌐 Learn more about The Sandbox: https://lnkd.in/dnjKZqvV #Thesandbox #SportsInnovation #AugmentedReality #BroadcastingRevolution #FutureOfSports #TechInSports #CommentaryGameChanger 🏀🎮

The upcoming summer Games are set to reach new heights with key innovations in both the broadcast booth and the cloud. These advancements promise to deliver an event that’s bigger, better, and louder than ever before. Reflecting on previous events, it's fascinating to see how technological advancements continue to enhance our experiences. I recall watching past Games with standard TV quality and minimal interaction. Compare that to today's immersive, multi-platform viewing options – it's an exciting transformation! Here are some exciting updates to look forward to: - Enhanced audio-visual clarity, making every cheer and heartbeat palpable. - Cloud-based solutions for seamless global streaming, ensuring no one misses a moment. - Interactive features that bring viewers closer to the action. What are you most excited to see in this year's Games? Is there a particular advancement you think will shape the future of broadcasting? #BroadcastInnovation #CloudTechnology #SummerGames #SportsTech #FutureOfBroadcasting

Introducing the CHERRY XTRFY Ngale R: Your Streaming Game-Changer Stream, record, and stand out with crisp, clear audio and eye-catching design. The Ngale R isn't just another USB mic—it’s built for creators like YOU who demand top-notch sound and a sleek, RGB-lit aesthetic that turns heads. Why It’s Different - High-quality cardioid capsule for pro-level clarity. - Noise cancellation and a low-cut filter designed for intense gaming and flawless voiceovers. - Instant setup with USB plug-and-play. And the best part? You can switch up the RGB colors with a tap. If you're serious about leveling up your content creation—whether it’s streaming, gaming, or podcasting—this is the mic for you. #cherryxtrfy #gaming #inittowinit #ContentCreation #StreamerLife #PodcastingEssentials #NgaleR

How are global consumers transforming the entertainment landscape? Our latest research dives into the media habits of over 10,000 people across 10 markets. From streaming TV and music to mobile gaming and VR, discover the behaviours that are shaping the future of entertainment. Curious about: 🎥 Why streaming is the go-to choice for Millennials? 🎧 How music outshines podcasts in daily routines? 🎮 What’s driving the surge in mobile gaming and VR among younger audiences? 🔑 The impact of password sharing on subscriptions? Our empathetic approach uncovers deeper consumer behaviours, giving you the data you need to stay ahead. Don’t miss out—explore the full report here: https://hubs.ly/Q02L-RTV0 #EntertainmentTrends #MediaEvolution #StreamingWars #EmpatheticResearch #ProfilesByKantar

Audio News | Week 10 of 2024 1. Sirius FM makes 80% of its revenue from subscribers and the other 20% from Ads. I'm not surprised. Spotify has 41% of its revenue from subscribers too. For audio, it's now a question of reaching those who don't have the money to subscribe to get more ad dollars. Thoughts? 2. Scuti Rewards has secured $10m in funding. Scuti enables users to collect points by playing games, and then redeem these points by making purchases on its platform. Is this the best way to drive gaming and brand interaction? 3. Adobe is launching a photoshop for audio, more AI in audio is coming 4. E-sports seems to be focused on community building as opposed to other metrics like Ad revenue. Communities = numbers which in the long run = ad revenue 5. Hugo Boss is interested in tapping into gamification and facilitating social moments that bring people together with Planet Hugo | Robolox partnership 6. Sling TV adds games to Fire TV and Android TV, more games in more places I guess Upcoming: On the 26th-27th of March IAB will have its Annual gaming fronts event - keep subscribed and connected to get highlights from that in 2 weeks #Gaming #MobileGaming #Audio #News