Toyota Motor Corporation’s Post

Did you know that the highly successful Japanese car brand Toyota actually started as a loom manufacturing company? That's right, Toyota's origin story doesn't start with engines and tires, but with threads and textiles! In the early 20th century, Sakichi Toyoda founded Toyoda Automatic Loom Works, revolutionizing the weaving industry with his inventions. It was only after his son, Kiichiro Toyoda, ventured into automotive manufacturing, that Toyota Motor Corporation came into existence in the 1930s. From the clatter of looms to the roar of car engines, Toyota illustrated the power of pivoting and adapting to new markets. The transition wasn't just a leap but a calculated shift leveraging the mechanical expertise gained from loom making to automotive manufacture. This pivot eventually led Toyota to become one of the leading car manufacturers globally. The less-known part of this story is the strategic vision that powered the shift. Toyoda's loom business was capable of automatically stopping the loom if a thread broke, ensuring quality and efficiency. This principle of automation and attention to quality became a cornerstone of Toyota's automotive philosophy, famously known as the "Toyota Production System." So what's the takeaway from this nostalgic trip down the industrial memory lane? Innovation often requires us to look beyond our current market and apply our skills to a new, uncharted territory. #Toyota #Pivot #Innovation #BusinessGrowth #CareerTransition #BusinessHistory #adaptability

From Looms to Leading Cars: Toyota's Journey Toyota’s rise from its humble beginnings in the textile industry to becoming a global automotive giant is a story of innovation and vision. It all started in 1933 when Kiichiro Toyoda turned his father’s loom business into an automotive venture, unveiling the Model G1 truck in 1935. By 1937, the automobile department separated to form Toyota Motor Co., and the rest is history! The switch from "Toyoda" to "Toyota" wasn't just a change in name—it symbolized a move towards a balanced and forward-looking brand, with a simplified eight-stroke signature. A journey of perseverance, passion, and continuous improvement, Toyota’s story inspires us all to think big, innovate, and transform! #Toyota #Innovation #AutomotiveIndustry #HumbleBeginnings #Leadership #Transformation #Inspiration #ContinuousImprovement #LinkedInStories #BusinessSuccess #HistoryInTheMaking #AutomobileRevolution #BrandTransformation #GlobalSuccess

Toyota Technical Center Shimoyama: A New Frontier in Automotive Innovation Unveiled It is a momentous occasion as the Toyota Technical Center Shimoyama research and development facility celebrated its official unveiling ceremony, marking the commencement of full-scale operations. Situated in Aichi Prefecture, the state-of-the-art facility stands as a testament to collaboration between Toyota City and Okazaki City. Its inception dates back to 2019 when construction of the country road commenced, followed by the completion of the test course in 2021. Now, in 2024, the facility emerges as a pivotal hub for the development of Lexus and GR models, solidifying its role as a cornerstone in Toyota’s pursuit of automotive excellence. At the […] - https://lnkd.in/dRaYcKtZ #automotive #evs #ev #electricmobility #emobility #ebikes #fleets #evfleet #evnews #autonews #electricvehicles #electricvehicle #automotiveindustry #automotivejobs #cleantech #cleanenergy #hydrogen #lithium #evbattery #sustainability #climatechange #asia #collaboration #japan #toyota

This is a BIG THING! Tough sledding for BYD in Europe. Not exactly sure of their product mix but we all know BEV demand is slowing for obvious reasons. It's very interesting to see MG Motors (SAIC Motor) success and the plethora of product introductions from worthy competitors. 奇瑞汽车 Chery Automobile Co.,Ltd. and other Chinese OEMs are showing signs of an aggressive approach in Europe, along with many of the legacy OEMs. Tesla (now a legacy?), Volkswagen Group, GEELY and others are all looking to Europe with it's larger appetite for EVs (hybrid, BEV). #automotive #automotiveindustry #marketing #digitalmarketing #sales #leadership #management #innovation #ecommerce #branding #ai #brand #ev #electricvehicles

𝐓𝐡𝐞 𝐇𝐢𝐝𝐝𝐞𝐧 𝐏𝐨𝐰𝐞𝐫 𝐃𝐮𝐨: 𝐌𝐚𝐫𝐮𝐭𝐢 𝐒𝐮𝐳𝐮𝐤𝐢 & 𝐓𝐨𝐲𝐨𝐭𝐚 – 𝐀 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐀𝐥𝐥𝐢𝐚𝐧𝐜𝐞 𝐃𝐫𝐢𝐯𝐢𝐧𝐠 𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧 𝐢𝐧 𝐈𝐧𝐝𝐢𝐚 🚗🤝 When you think of Maruti Suzuki, you picture India’s most popular cars. Toyota? Known for its global reliability and cutting-edge technology. But did you know these two giants have quietly teamed up behind the scenes in a strategic alliance that's shaping the future of the Indian automobile industry?𝑰𝒕'𝒔 𝒍𝒊𝒌𝒆 𝑩𝒂𝒕𝒎𝒂𝒏 𝒂𝒏𝒅 𝑹𝒐𝒃𝒊𝒏, 𝒃𝒖𝒕 𝒘𝒊𝒕𝒉 𝒄𝒂𝒓𝒔 𝒊𝒏𝒔𝒕𝒆𝒂𝒅 𝒐𝒇 𝒄𝒂𝒑𝒆𝒔. Yes, Maruti Suzuki and Toyota are not just competitors—they’re collaborators! Here's how this lesser-known alliance is driving innovation on Indian roads: 🚗𝐀 𝐏𝐞𝐫𝐟𝐞𝐜𝐭 𝐌𝐚𝐭𝐜𝐡: Maruti Suzuki’s Market + Toyota’s Tech Maruti Suzuki, with its dominance in India, has an unparalleled market reach. Toyota, the global giant, brings its hybrid technology and engineering expertise. Together, they're building affordable, eco-friendly hybrid cars, leveraging Toyota’s tech and Maruti's local market strength to reduce carbon footprints while staying wallet-friendly for Indian consumers. 🤝 𝐖𝐡𝐲 𝐓𝐡𝐢𝐬 𝐀𝐥𝐥𝐢𝐚𝐧𝐜𝐞 𝐖𝐨𝐫𝐤𝐬 1. 𝐂𝐨𝐦𝐩𝐥𝐞𝐦𝐞𝐧𝐭𝐚𝐫𝐲 𝐒𝐭𝐫𝐞𝐧𝐠𝐭𝐡𝐬: Maruti brings mass production and market penetration; Toyota provides advanced hybrid technology. Both are playing to their strengths, creating cars that resonate with the needs of modern India. 2. 𝐖𝐢𝐧-𝐖𝐢𝐧 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲: This alliance allows Maruti to tap into Toyota’s tech without heavy R&D costs, while Toyota gains deeper access to India’s huge car market. It’s a true partnership, not a merger. 3. 𝐓𝐫𝐮𝐬𝐭 & 𝐀𝐥𝐢𝐠𝐧𝐦𝐞𝐧𝐭: Our coursework taught us that trust and aligned goals are key in any strategic alliance. Here, both companies are invested in long-term sustainable mobility, sharing resources to lead the market towards greener alternatives. 🚙 𝐖𝐡𝐚𝐭’𝐬 𝐍𝐞𝐱𝐭? While each company retains its independence and competes in the larger market, this collaboration shows how even fierce competitors can join forces to create something bigger. Imagine driving a hybrid car that’s a blend of Maruti’s affordability and Toyota’s innovation—that’s the future they’re working together! 💡 𝐓𝐚𝐤𝐞𝐚𝐰𝐚𝐲 Strategic alliances don’t always need to be loud and visible. Often, it’s these quiet collaborations, like Maruti and Toyota’s, that bring about the biggest changes. In a world where innovation and sustainability are key, partnerships like these are driving transformation on Indian roads. Which other partnerships do you think are quietly reshaping industries in India? Let’s discuss below! 👇 Also, I would like to thank Prof. Rohit Kumar for the wonderful session on competitive and cooperative strategy, which helped me to see the holistic picture about decisions taken by business. #StrategicAlliances #MarutiSuzuki #Toyota #Innovation #GreenMobility #Sustainability #BusinessStrategy

Toyota Chairman and former CEO, Akio Toyoda, has consistently voiced his concerns about the shift towards an all-electric vehicle (EV) future. Speaking at an event at Nagoya University, Toyoda predicted that millions of jobs in the automotive sector, particularly those focused on internal combustion engine (ICE) technology, could be lost if EVs become the sole option. Highlighting the 5.5 million people employed in Japan’s automotive industry, Toyoda emphasized the potential impact on long-standing engine-related work. Despite the growing push for EV adoption, Toyoda advocates for a balanced approach that includes hybrids and cleaner ICE vehicles. His stance, which has faced criticism, reflects Toyota's strategic emphasis on hybrid technology amidst a slowing EV market. While other automakers are reassessing their EV-heavy strategies, Toyota continues to lead in sales, benefiting from its diverse hybrid lineup. Credits: CTTO #Toyota #AkioToyoda #ElectricVehicles #AutomotiveIndustry #JobLosses #HybridCars #ICEVehicles #EVAdoption #technology #technews

Nothing to be added to this perfect analysis of the current situation. Take a couple of minutes to read this post by Michael Dunne, it’s very interesting!

🤑 Leading automotive brands 🚗 shared and confirmed strategic direction changes. Here is a short summary with details on Renault Group, NIO, or Stellantis. As always, it’s my personal opinion. Please add your thoughts 💭 in the comment section below 👇. —— Staying relevant in 🇨🇳 China: 👉 Volkswagen Group China announced to develop the China Main Platform with partners 🤝 like XPENG to reach a speed and cost advantage in the race to stay relevant in China. 👉 In parallel, AUDI AG is joining forces with SAIC Motor to develop models jointly on a platform called Advanced Digitized Platform ⚡️👾. The first model should hit the market in 2025. 👉 Tesla ⚡️ is ramping up its efforts to partner with domestic tech giants like Baidu, Inc. and to apply for the ADAS licenses to launch the L2 ADAS in China, as Navigate on Autopilot are the top battle ground of domestic brands. 👉 NIO has finally launched their volume brand Onvo 💸, competitor XPeng is preparing the same move. The narrative is to scale high by going lower with a new brand that could be tailored to customer expectations but relies on existing tech and infrastructure. —— ⚡️ Entry EV model for Europe: 👉 Renault Group is eventually partnering with GEELY to develop the electric ⚡️ Twingo, after the discussions with European OEMs went nowhere. The model should be launched in 2026. Curious 😬 to learn if it was a tactical approach by Renault to improve the position in the discussions to negotiate in parallel. 👉 Volkswagen announced ahead of the latest annual general meeting to develop the below € 20k ($ 22k) model ⚡️ without other OEMs. Most likely the volume brands Škoda Auto Volkswagen and Cupra will launch derivatives from 2027. 👉 Stellantis has chosen a faster approach. The models of Leapmotor 🇨🇳 will go on sale this fall in Europe. Stellantis is a shareholder (21%) of the Chinese OEM, Leapmotor is developing software defined vehicles 🚗 for the entry segment. —— 🤑 Cost reduction to stay competitive: 👉 Renault Group and Geely formalized their ICE joint venture 🤝, called HORSE. The JV will produce around 5 million powertrain units per year for brands like Volvo, Renault, Dacia, Nissan or Mitsubishi. It’s all about scaling non differentiating tech to reduce unit costs. 👉 OEMs are under pressure to launch affordable EVs. This is generating pressure 😱 on the suppliers like Magna International, ZF Group, Continental or Bosch. As margins are squeezed 🤑 to zero, suppliers have no other choice than moving the value creation to best cost countries or subsidized areas. 👉 Interesting move by Mercedes-Benz AG: cut at the top 🏅, in my point of view it’s contrary to the mission of becoming the most luxurious car brand ecosystem. The EA.MB platform version for the next electric ⚡️ S-Class and related SUVs was stopped to reduce the R&D cost load. Next gen coild be launched on an updated EVA platform. Exciting and dynamic times ahead … 🤩 #cars #automotive #strategy

Well, this is true in so many ways.