Artefact Asia

📰 [Artefact Data & Al #Digest June edition | Adopt AI Summit REPLAYS & synthesis REPORT] 👉 Read it here: https://lnkd.in/e4SXYDYZ 💡Highlights of this month that you can not miss out: 1️⃣ Adopt AI Summit by Artefact - best of video. 🎥 Discover now the best moments of the summit: https://lnkd.in/eu7g7NZa 2️⃣ Adopt AI Report - Replays & Synthesis of CEOs keynotes and discussion panels. 📄 Read the Adopt AI Report: https://lnkd.in/e9i4_Xyi 3️⃣ Month of Pride at Artefact 🌈 Discover and watch our product demo called Fierté AI: The open-source GenAI assistant that protects against micro-aggressions and reduces bias: https://lnkd.in/eRCSHRYP Read employees’ articles telling about our company’s #diversity & #inclusivity initiatives, because at Artefact, we act: 📗 Embracing Diversity and Ethics: Unleashing the Power of Inclusion: https://lnkd.in/gsyMq6Rk 📘 AI For Inclusion: Promoting Diversity and Equity in the Technology Sector by Paolo Gozdzink 🏳️🌈: https://lnkd.in/erq2u7Ta 📙 The Impact of LGBTQIAPN+ Representation in Companies by Paolo Gozdzink: https://lnkd.in/esVYfAac Stay informed, stay inspired! 🗞Sign up for our Artefact #Data & #Al Digest newsletter: https://lnkd.in/dbbC-3Jr

🎉 [10th Anniversary Party - #China, June 14] Happy birthday to Artefact 🎂 We are 10 years old now and have faith in achieving the next successful decade 🙌

🔥3-Day-to-Go🔥[Artefact Webinar - June 20] Boost Sales & Marketing Performance through A Dual Approach, from the West to China 📢Our webinar on #DataMarketing in China is coming up in 3 days! Don't miss this opportunity to gain valuable insights into resonating with Chinese consumers and thriving in the dynamic market.🚀 🎯 A wide range of topics will presented by Artefact experts Mike Zhu (Partner) and Florian Muller (Consulting Director), including： > THE NEED for data marketing localisation in China: unique customer experience & journey, unique digital & data #ecosystem, unique regulation  > THE PROVEN EFFECT of data marketing localisation in China: x5-10 on customer engagement  > THE START of localisation in China: a business-centric approach vs a tech project 👉 Don’t wait – Pre-register Now!  ⏰ Europe Session: 11:00 - 11:40 AM, GMT+2 (5:00 PM ~ 5:40 PM, GMT+8) 🔗 https://lnkd.in/g9P2vV5j   ⏰ USA Session: 11:00 - 11:40 AM, GMT-4 (11:00 PM ~11:40 PM, GMT+8) 🔗  https://lnkd.in/gVaREDvH 🌐Artefact is a leading global #consulting company dedicated to accelerating data and AI adoption to positively #impact people and organisations. Our 1,500+ employees operate in 21 countries working on projects for more than 1,000 clients.  #DataMarketing #DataConsulting #Localization #China

🗞[Artefact Data & Al Digest May edition with 2 client cases: BNP Paribas and Robertet Group] 💡 GenAI #industrialization is challenging for companies everywhere. The #AIFactory at the BCEF entity of BNP Paribas has already entered this #GenAI industrialization phase, and we also share an interview with Artefact exploring how to overcome the challenges of GenAI’s scalability. The sweet smell of success is also in the air this month! 🏆 Artefact 3000 Studio and #Robertet won The FWA award for their “Scented Connections” Digital Gallery collaboration, showing the beauty of Art and AI. 🏆 The ArGiMi Consortium won the Bpifrance call for GenAI projects. And don’t forget to plan your agendas for the #AdoptAI Summit on June 5th in Paris, at STATION F! 👉 Read here: https://lnkd.in/g5JV9DdX Here is what you’ll learn about in our monthly newsletter: 1️⃣ Client Case BNP Paribas: An AI for efficiency program to accelerate the transformation of the BCEF entity. 🎥 Watch the video testimonial: https://lnkd.in/gK9RMezm 🏦 Read the client case: https://lnkd.in/gQ-AY6Ja 2️⃣ Client Case Robertet Group: How art and AI combine to make fragrance come to life. 🎥 Watch the video: https://lnkd.in/eEnBEkun 🔎 Discover the Digital Gallery: https://lnkd.in/eNVjBeMB 📄 Read the article: https://lnkd.in/evKrRKY7 3️⃣ #Interview of HananIA Mikael OUAZAN by LeMagIT: Cost, user experience, quality, and change are key for the industrialization of GenAI cases. 📰 Read the article: https://lnkd.in/gqzPqmuf 4️⃣ ArGiMi Consortium (Artefact, Giskard and Mistral AI) wins Bpifrance call for generative AI projects. 📖 Read the full press release: https://lnkd.in/gR9Eu9hd 5️⃣ Last chance to register for Artefact’s Adopt AI International #Summit in Paris, Station F, June 5th🎊Secure your place: https://lnkd.in/eNYbuPNG 👉 Set up your full-day agenda composed of an impressive panel of conferences with many CEOs and CDOs of the most prestigious companies in the business & tech areas. Stay informed, stay inspired! 📰 Sign up for our Artefact #Data & #Al Digest newsletter: https://lnkd.in/dbbC-3Jr

📢 [Artefact #Webinar - June 20] Boost Marketing & Sales Performance through Localization in China. 🌟 🔍 Join our exclusive webinar where Artefact experts Mike Zhu (Partner) and Florian Muller (Consulting Director) will reveal the schemes for Data Marketing in the context of China's unique #digital #ecosystem, highlighting the opportunities, challenges and #solutions. 👉 Pre-register Now to secure your spot! Pick a proper slot which you are comfortable with: ⏰ Europe Session: 11:00 - 11:40 AM, GMT+2 (5:00 PM ~ 5:40 PM, GMT+8) 🔗 https://lnkd.in/g9P2vV5j   ⏰ USA Session: 11:00 - 11:40 AM, GMT-4 (11:00 PM ~11:40 PM, GMT+8) 🔗  https://lnkd.in/gVaREDvH 🎯 Our pivotal sharing will cover: 1️⃣ The need for data marketing localisation in China, including the unique China data marketing ecosystems 2️⃣ The proven effects of data marketing localisation in China with successful cases 3️⃣ How to start localisation in China - Artefact’s approach 🤝 This complimentary English webinar is tailored for CEOs, CMOs, CIOs/CTOs/CDOs, and MarTech Leads across all industries. 📌 Don't miss this opportunity to gain valuable insights into resonating with Chinese consumers and thriving in the dynamic market. See you there! 🚀 🌐Artefact is a leading global #consulting company dedicated to accelerating data and AI adoption to positively #impact people and organisations. Our 1,500+ employees operate in 21 countries working on projects for more than 1,000 clients.  #DataMarketing #DataConsulting #Localization #China

📣[Artefact #CIO Panel Breakfast] 🌟 Save the Date: June 14th, Shanghai, China! Join us at a CIO close-door panel organised by Artefact China on “Strategies for Aligning Global Data Practices with Local Realities in China”, with IT VPs/CIOs from ABInbev, adidas and Danone. 🚀 🗓️ Friday, June 14th 2024 | 5.00 PM - 7.00 PM 📍 Artefact Shanghai Office 🎫 Secure your seat now! Pre-register here: https://lnkd.in/gV2g7v2W 🔎Our panel discussion will focus on integrating global data management frameworks with China's unique digital ecosystem, ensuring operational effectiveness and compliance. To explore the concrete data practices and learn from the best, highlight the challenges and solutions specific to China. Stay tuned for the up-to-date panel agenda!  ➡ Welcome to check out our website: https://lnkd.in/gsVHh7zn Notes:  This is an Artefact close-door complimentary event facing CIOs/CDOs/CTOs in China for business only, with limited seats.  A “Confirmation” note will be sent to you, once your “Pre-registration” is successful in seat booking.

🚀Just wrapped up an insightful morning at Artefact Singapore's exclusive breakfast event, "Trailblazing Consumer Engagement with Data, AI, and GenAI." 🎯On April 26th, 2024, industry experts and thought leaders from food & beverage, travel retail, and healthcare came together for a dynamic panel discussion on the evolution of consumer engagement. We delved deep into the transformative power of data and AI, uncovering the key ingredients driving this revolution. 💡 DATA - In any industry, be it luxury or consumer goods, local or travel retail, B2B or B2C, a robust consumer data strategy is the unequivocal cornerstone of success. 💡 AI & GEN AI - In any industry, AI & GEN AI are no longer uncharted frontiers but relentless forces driving competitive acceleration at varying speeds. 👉 If you would like to get more information, feel free to give a read our blog article: https://lnkd.in/eyGUfBVY  💬 Or feel free to reach out to us via: https://lnkd.in/g68ZQ8E 🎉A big thank you to our esteemed panellists for sharing their invaluable insights: > Caitlin Nguyen, Head of Digital and Customer Engagement, Abbott > Fion Ng, General Manager Kiehl’s/Helena Rubinstein/Biotherm/Takami - Travel Retail Asia Pacific, L'Oréal > Devendra Shivhare, Marketing Technology Executive, Asia-Pacific, Beverage Industry > Sean Valencia, Marketing Manager, APAC, Treasure Data > Kevin Cheung, Senior Data Consulting Director, Artefact [Moderator] Stay tuned for more updates and key takeaways from the event! 💎✨ #ConsumerEngagement #DataAI #ArtefactEvent

📢 [Artefact Data & AI Digest - April 2024] This monthly newsletter focuses on the official release of the #AIAct on April 22, the new European regulation which aims at establishing a common regulatory and legal #framework for the use of Artificial Intelligence, designed to ensure safety and compliance with fundamental rights, while boosting innovation. 👉 See the #newsletter here: https://lnkd.in/eN3GKqpg • The AI Act applies to any type of company, whatever its size, private or public. Studies have shown that if companies are very digital, regulation will help them develop. For that to happen, companies must embrace the AI Act, take it on board and integrate its obligations into their process #bydesign. The challenge for AI is to create #trustworthy systems by design that meet the ethical expectations of our society. This is a vast undertaking: #ethics is a subject that is built throughout the entire lifecycle of a #product. Let's take a closer look at this April edition: 🔎 Artefact’s vast experience helping major companies with data and AI transformation has proven that by leveraging regulatory constraints like the AI Act, businesses have been able to rethink their processes and improve their customer knowledge. 💡The AI Act: Changing the perception of regulation into an opportunity for reinvention: • Nathalie Beslay, CEO and co-founder of naaia.ai explores multiple aspects of AI compliance: Technology and tools, Compliance and legal aspects, Prohibited AIs, Risks and rewards, Future trends and scalability, Cost and ROI. 🎥Watch the video: https://lnkd.in/eARYbXvj 🚀 Trustworthy AI: New challenges and data-driven solutions: Vincent LucIAni, CEO and co-founder of Artefact explains: “The notion of trustworthy AI cannot be reduced to its legal and technical conception. This requires a transformation of the organization’s culture to deeply integrate ethical issues and approaches, guarantee the sustainability of solutions and contribute to ethical AI by design.” 📄 Read his complete article: https://lnkd.in/eEWg8U8W 🤝 Keeping the promise of AI: The role of ethics in developing responsible, unbiased models: • Jean-Marie John-Mathews, PhD, co-founder of Giskard, insists on how using classification data such as age, gender, race, and socioeconomic status, is problematic and even unethical. • By embracing these new types of #categorization, businesses can successfully navigate the new ethical landscape. It is through collaborative foresight and oversight that companies can harness the transformative potential of AI, while mitigating unintended consequences. 🎥 Watch the video: https://lnkd.in/eyZatpXx Stay informed, stay inspired!🖊️ Sign up for our monthly newsletters: https://lnkd.in/dbbC-3Jr

🔥Our panel is just one week away! [Artefact #Consumer Engagement Breakfast - #SG 🇸🇬 - April 26] Trailblazing Consumer Engagement with Data, AI, and GenAI. 🌟 Don’t miss this chance to delve into the changing landscape of consumer engagement and explore how businesses can effectively connect with their consumers while embracing the advancements in data, AI, and GenAI 🔥 🎯Co-hosted with experts from various industries, we will explore ❓Tip of the iceberg - how to engage consumers in a changing landscape  ❓Below the water - connecting the dots to enable consumer engagement (Data, Tech, People, Processes) ❓Navigating uncharted waters - what does the future hold? 👉Pre-register now to book a seat (limited number): https://lnkd.in/gCX5Vsri 🗓️ April 26 2024  📍 Location: Dao by Dorsett ⏰ Time: 8.00 AM - 10.00 AM 8.00 to 8:30: networking with breakfast served 8:30 to 9:30: panel conference and Q&A 9:30 to 10:00: networking 💡Λrtefact is a leading global #consulting company dedicated to accelerating data and AI adoption to positively #impact people and organisations. Our 1,500+ employees operate in 20 countries working on projects for more than 1,000 clients.  🚀 Leveraging our extensive global experience, Artefact provides support across the data marketing value chain, from CDP setup and activation, to campaign orchestration, to measurement and MROI analyses. #GenerativeAI #DataMarketing #AIRevolution #TransformationalJourney #Insights #Networking

🔊 [Artefact | #ConsumerEngagement Breakfast - #SG 🇸🇬 - April 26] Trailblazing Consumer Engagement with Data, AI, and GenAI. 🌟 In today's rapidly evolving landscape, consumer engagement isn't just a strategy—it's a dynamic journey fueled by #data, #AI, and the groundbreaking power of #GenAI. 🌐💡 🔍Picture this: Consumer engagement operations are akin to icebergs. Above the surface, we see captivating examples of engagement—vibrant social media interactions, personalised customer experiences, and innovative marketing campaigns. But beneath the waterline lies the true engine of success: curated data set, integrated technology, coupled with the synergy of top-tier talent, and well-defined processes. 🧊 Join us as we embark on this trailblazing journey, redefining consumer engagement with one data point, one AI algorithm, and one human connection at a time. 💫✨ 👉 Pre-register now to book a seat (limited number): https://lnkd.in/gCX5Vsri 🗓️ April 26 2024  📍 Location: Dao by Dorsett, Singapore ⏰ Time: 8.00 AM - 10.00 AM 8.00 to 8:30: networking with breakfast served 8:30 to 9:30: panel conference and Q&A 9:30 to 10:00: networking 📣 Panellists: > Caitlin Nguyen, Head of Digital and Multichannel Customer Engagement, Abbott > Fion Ng, General Manager Kiehl’s/Helena Rubinstein/Biotherm/Takami - Travel Retail Asia Pacific, L'Oréal > Devendra Shivhare, Marketing Technology Executive, Asia-Pacific, Beverage Industry > Sean Valencia, Marketing Manager, APAC, Treasure Data  > Kevin Cheung, Senior Data Consulting Director, Artefact [Moderator] 💡Artefact is a leading global #consulting company dedicated to accelerating data and AI adoption to positively #impact people and organisations. Our 1,500+ employees operate in 20 countries working on projects for over 1,000 clients. 🚀 Leveraging our extensive global experience, Artefact provides support across the data marketing value chain, from CDP setup and activation to campaign orchestration to measurement and MROI analyses. #GenerativeAI #DataMarketing #AIRevolution #TransformationalJourney #Insights #Networking