Jungle Creations

Dreaming of becoming a CEO but don't fancy 4 a.m. starts and green juices? Melissa Chapman (she/her) is living proof that there's no one-size-fits-all path to leadership. From her unconventional beginnings as a part-time social media manager to leading Jungle Creations, Melissa's journey exemplifies how embracing neurodiversity can redefine leadership. ♾️ In her recent interview with Creativepool, Melissa discusses how success doesn't come from fitting into a mould but from embracing your unique strengths. Dive into her story and discover how authenticity and adaptability can lead to extraordinary outcomes: https://lnkd.in/ec4-zngm

🍕SERVING UP A SLICE OF SOCIAL-FIRST ENTERTAINMENT.🍕 What happens when you take Goodfella’s delicious new brand positioning and throw it into the Twisted universe? The Really Gooooood Pizza Gameshow, that’s what. We’ve taken all the best bits of a classic pizza night: the deliciousness, the chaos, the heated debates, and cranked up the heat. Hosted by TikTok star & Capital DJ Niall Gray (the most brilliantly over-the-top game show host we could cook up), our creator contestants go head-to-head in the ultimate battle of pizza knowledge, skill, and sheer determination. But who will come out on top? Expect absolute nonsense in the form of: 🔥 Miniature pizza restaurants 🎮 Outrageous games 🧀 Human pizzas (extra cheese, obviously) 🧑🎨 Surrealist pizza life drawing 🔊 Saying ‘goooooood’ for an unreasonably long time This is pizza night, Twisted style. Brought to life by Jungle across: → Social Strategy | Creative Development | Talent Management | Production & Post-Production | Client Services | Paid & Insights | Design ← A huge thanks to our amazing partners at Goodfella’s and our friends at Publicis Media. So…who’s ready to dig in? Because life’s too short for bad pizza. 📺 Now live on YouTube, Meta & TikTok.

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Twisted have done it again. A Pancake Day chef showdown, engagement from brands like Oatly, and over 2 million views on Instagram, with top chefs from around the world joining the conversation. 😙🤌 We challenged all of our Twisted chefs to make their best pancake recipes and asked our audience to vote for their favourite. Twisted Green, our vegan sister brand, was our winner, cooking up the fluffiest, most delicious dairy-free, egg-free lemon & poppyseed pancakes. Shot in our Jungle kitchen by plant chef extraordinaire Mia Jacobs, and brought to life on social by our incredible creative and production teams. The best part? Our food community voted on IG Stories and interacted in the thousands. ✨ Want your brand in front of millions? Let’s make it happen. Get in touch.

What happens when you take Europe’s biggest food community, Twisted, and turn it into an IRL food brand? For years, Twisted had been the UK’s biggest food media brand — bold flavours, unexpected combos, and scroll-stopping food porn. 45M+ followers. Billions of views. A community obsessed with discovery. But food isn’t just entertainment. It’s meant to be eaten. So, in 2018, we teamed up with the incredible Jungle Creations to bring Twisted to life. The first location? A tiny kitchen in Whitechapel, tucked beneath Jungle’s office. What started as the world’s first social-first restaurant is now a national food phenomenon. Those drool-worthy burgers, wings, and sides aren’t just getting views — they’re being devoured across the UK. The Journey: Exciting, Innovative… and Damn Hard. Scaling a food brand from viral content to nationwide kitchens? Not easy. The Biggest Challenges: 🔥 Simplifying the menu for scale while keeping the wow factor 🔥 Building and scaling the supply chain 🔥 Managing rising costs—ingredients, energy, labour 🔥 Navigating the chef shortage 🔥 Surviving COVID (too many lessons to list) We lost our way at times, but real reflection brought real lessons. The Key Learnings: ✅ Obsess over the customer experience — ask, listen, improve ✅ Let data and KPIs drive decisions — gut instinct is great, but numbers tell the story ✅ Define (and communicate) the WHY — to customers and ourselves The Results: 📈 Twisted is now serving thousands of customers across England, Scotland, and Wales every week 📈 We’re about to hit 100 locations 📈 2025 is set for explosive growth What's Next? Introduce more bold, unexpected fusion flavours to the world. That’s why 2025 is all about collaboration. Twisted is a platform for food innovation — working with brands, restaurants, and creators to bring game-changing collabs to life. So, here’s the big question… Who should we work with next? Which restaurants, chefs, and creators are making the boldest, most exciting moves? Tag them, DM me—let’s make it happen. 🚀🔥

Our work with The HEINEKEN Company for Inch’s Cider has been shortlisted in the Campaign Media Awards 2025, and we couldn't be prouder. 🍏 We set out to connect with Gen Z and Millennials, tapping into their love for sustainability, local pride, and great food. Local Tastes Better brought all three together in a way people could see, taste, and experience. Twisted by Jungle turned Inch’s ethos into action, using hyper-local storytelling, creators, and real-world activations to take it from URL to IRL. The result? 17.8M video views and real-world impact—from cider samples in hands to smashburgers on plates. A campaign that didn’t just exceed KPIs but stuck with people long after the last sip. Huge shoutout to our wonderful client, and to our incredible social, creative, influencer, and production teams for making it happen. Catch you at the awards! 🏆

YouTube is firmly back on the agenda for brands in 2025. But how do you cut through the noise and turn views into real impact? This Thursday, we’re speaking at MAD//FEST's MAD//UpNorth, and we’re bringing the people who know exactly how to make that happen. Melissa Chapman (she/her), CEO of Jungle Creations, and Sedge Beswick, strategic advisor, will be taking the stage alongside some of the best in the business: 🚀 Alex Emery, YouTuber & Founder of CLICK 🎥 Chloe McCullough , YouTube Channel Lead at JD Sports Fashion ⚽ John Nellis, YouTuber & football content creator Together, they'll break down what it takes to win on YouTube in 2025, who is setting the standard, and what brands need to do to dominate the platform. We know what makes content work and we're not gatekeeping. As a social, influencer, creative, and production agency, we don’t just create content. We produce and distribute it at scale. With 7 billion views last year, we know how to turn audiences into engaged communities and brands into must-watch creators. If you’re at MAD//UpNorth this Thursday, come find us at 15:50 on the Content + Creativity Stage. This panel is one you won’t want to miss. 👀

Not just on your social media feed, we're showing up where you might not expect it too, amazing to see Jungle's flagship show Tea At Four now at NO.4 on Spotify top podcasts... Tea At One coming soon Jungle Creations?!

Last night, we introduced RUN YAP. 👟 A run club that’s less about pace, more about the chat—because running is just better with good company. Safe to say, it was a success: endorphins were flowing, conversations kept up, and the miles flew by (sort of). RUN YAP. Making moves, every fortnight. Oh and if you didn’t film it, did it even happen?👇

Spilling the tea? We prefer serving it. ☕ Tea at Four by Four Nine is officially taking over, now sitting at #4 on Spotify’s top podcast episode charts! 🔥 From juicy gossip to unfiltered takes, we’re bringing you the conversations everyone wants to have but no one wants to start. 👀 Big love to our incredible production team behind the scenes bringing the magic every week. Not tuned in yet? Now’s the time. Catch the latest episode on Spotify and find out what’s got everyone listening.